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emfluence Marketing Platform vs. Salesforce Marketing Cloud

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    emfluence Marketing Platform

    Score10 out of 10
    Mid-Size Companies (51-1,000 employees)
    The emfluence Marketing Platform is a marketing automation platform featuring drag-and-drop email editors and automated campaign builders, simple social media scheduling, manageable landing pages, workflow management, analytics, website tracking, surveys, and modals. The platform works for B2B and B2C marketers, marketing agencies, and CRM providers. The product supports CRM integrations and an open API for custom integrations. emfluence offers digital marketing consulting…

    $1,000

    per month

    Salesforce Marketing Cloud

    Score8.1 out of 10
    N/AMarketing Cloud is an AI-powered, cloud-based digital marketing platform within the Salesforce Customer 360 ecosystem. Marketers can segment their audience, deliver personalized messages, track campaign performance, engage leads and accounts, and optimize strategies based on real-time insights.

    $1,250

    per month per installation

    Pricing
    emfluence Marketing PlatformSalesforce Marketing Cloud
    Editions & Modules
    Up to 30,000 Active Emails
    $1,000
    per month
    Up to 150,000 Active Emails
    $2,000
    per month
    Up to 500,000 Active Emails
    $4,100
    per month
    More than 1,000,000 Active Emails
    Custom
    per month
    Account Engagement
    $1,250
    per month
    Engagement
    $1,250
    per month
    Intelligence
    $3,000
    per month
    Loyalty Management
    $20,000
    per month
    Personalization
    $100,000
    per year
    Data Cloud for Marketing
    $108,000
    per year
    Offerings
    Pricing Offerings
    emfluence Marketing PlatformSalesforce Marketing Cloud
    Free Trial
    YesYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesYes
    Entry-level Setup Fee$3,100 one-time fee per installationNo setup fee
    Additional DetailsThe emfluence Marketing Platform offers month-to-month pricing that’s based on the number of contacts added, with no restrictions on how many emails are sent each month or by which features are used.
    More Pricing Information
    Features
    emfluence Marketing PlatformSalesforce Marketing Cloud
    Email & Online Marketing
    Comparison of Email & Online Marketing features of emfluence Marketing Platform and Salesforce Marketing Cloud
    Feature
    emfluence Marketing Platform
    8.4
    6 Ratings
    Salesforce Marketing Cloud
    7.9
    167 Ratings
    WYSIWYG email editor9.16 Ratings8.1118 Ratings
    Dynamic content8.66 Ratings7.6149 Ratings
    Ability to test dynamic content8.26 Ratings7.7108 Ratings
    Landing pages8.24 Ratings7.8117 Ratings
    A/B testing8.25 Ratings7.9147 Ratings
    Mobile optimization7.75 Ratings7.3107 Ratings
    Email deliverability reporting9.16 Ratings8.2128 Ratings
    List management8.26 Ratings8.6125 Ratings
    Triggered drip sequences8.24 Ratings8.191 Ratings
    Lead Management
    Comparison of Lead Management features of emfluence Marketing Platform and Salesforce Marketing Cloud
    Feature
    emfluence Marketing Platform
    8.1
    5 Ratings
    Salesforce Marketing Cloud
    8.3
    121 Ratings
    Lead nurturing automation9.15 Ratings8.3107 Ratings
    Lead scoring and grading7.74 Ratings8.2108 Ratings
    Data quality management8.24 Ratings8.1113 Ratings
    Automated sales alerts and tasks7.33 Ratings8.699 Ratings
    Campaign Management
    Comparison of Campaign Management features of emfluence Marketing Platform and Salesforce Marketing Cloud
    Feature
    emfluence Marketing Platform
    8.4
    3 Ratings
    Salesforce Marketing Cloud
    7.8
    111 Ratings
    Calendaring8.23 Ratings8.3100 Ratings
    Event/webinar marketing8.63 Ratings7.394 Ratings
    Social Media Marketing
    Comparison of Social Media Marketing features of emfluence Marketing Platform and Salesforce Marketing Cloud
    Feature
    emfluence Marketing Platform
    8.4
    3 Ratings
    Salesforce Marketing Cloud
    8.2
    85 Ratings
    Social sharing and campaigns8.23 Ratings8.480 Ratings
    Social profile integration8.63 Ratings8.036 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of emfluence Marketing Platform and Salesforce Marketing Cloud
    Feature
    emfluence Marketing Platform
    6.7
    6 Ratings
    Salesforce Marketing Cloud
    8.2
    121 Ratings
    Dashboards9.16 Ratings8.4115 Ratings
    Standard reports7.26 Ratings8.4120 Ratings
    Custom reports3.76 Ratings7.997 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of emfluence Marketing Platform and Salesforce Marketing Cloud
    Feature
    emfluence Marketing Platform
    8.2
    5 Ratings
    Salesforce Marketing Cloud
    7.6
    121 Ratings
    API8.63 Ratings7.087 Ratings
    Role-based workflow & approvals8.63 Ratings7.586 Ratings
    Customizability8.25 Ratings7.4108 Ratings
    Integration with Salesforce.com7.22 Ratings8.3110 Ratings
    Integration with Microsoft Dynamics CRM8.22 Ratings8.713 Ratings
    Integration with SugarCRM00 Ratings7.610 Ratings
    Third-party software integrations00 Ratings6.921 Ratings
    User Ratings
    emfluence Marketing PlatformSalesforce Marketing Cloud
    Likelihood to Recommend
    9.1
    (6 ratings)
    8.1
    (325 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    8.1
    (114 ratings)
    Usability
    -
    (0 ratings)
    4.1
    (35 ratings)
    Availability
    -
    (0 ratings)
    10.0
    (11 ratings)
    Performance
    -
    (0 ratings)
    9.6
    (9 ratings)
    Support Rating
    -
    (0 ratings)
    7.0
    (36 ratings)
    In-Person Training
    -
    (0 ratings)
    5.0
    (4 ratings)
    Online Training
    -
    (0 ratings)
    8.1
    (7 ratings)
    Implementation Rating
    -
    (0 ratings)
    3.0
    (17 ratings)
    Contract Terms and Pricing Model
    -
    (0 ratings)
    5.0
    (1 ratings)
    Ease of integration
    -
    (0 ratings)
    7.0
    (2 ratings)
    Product Scalability
    -
    (0 ratings)
    7.6
    (34 ratings)
    Vendor post-sale
    -
    (0 ratings)
    8.0
    (3 ratings)
    Vendor pre-sale
    -
    (0 ratings)
    7.0
    (3 ratings)