Emplifi vs. Heropost

- Very well suited to grabbing top-level and more in-depth social performance data, across campaigns and BAU activity. - Not as well suited for moments where you need benchmarking or context of your performance compared with a previous time frame. This can be a bit clunky to go back and forth with as it requires multiple dashboards or consistent manual time-frame changes.

Incentivized

My team and I will batch create massive amount of video and written content. We then load up all the videos into the media storage area of post. Then we also upload all of our pre-created captions into the caption storage area on hero post. Once this is done. We then set about scheduling each individual piece of content to go out to all of the platforms that we have integrated into HP and we schedule them months in advance. We also use the small simple analytics tool to monitor failed posts and successful posts.

Incentivized

• Publishing - takes a bit of time, but publishing all content together makes planning and execution much more efective
• Community - really simple one board collecting of all our social messages makes replying simple
• dashboards - widgets and customisation allow for multiple dashboards tracking various campaigns and goals

Incentivized

• Multi Platform Integration Of Accounts
• Publish All Feature to all accounts
• Many different client accounts on one place
• Pre made and stored hash tags and captiosn
• ability to schedule way in the future.

Incentivized

• Would love more robust search parameters for labels. ex. search for tickets labeled 'Availability' AND 'United States' but excluding any that are only one of those labels
• Ability to break conversations into multiple tickets; so labels can be more accurate if the same person reaches out again after 3 months with a totally different question
• The social account quick view doesn't always load the follower count for people reaching out to us. it makes it slower to manager messages from high level creators

• Two social media outlets that DID work but no longer connect are Google Business and X (formerly Twitter). These need to be added back in. CRUCIAL!
• Update Lifetime Access software option instead of abandoning it. Purchasers helped get Heropost off the ground...
• I don't have any other issues with the software.

the balance between quality and price si perfectperfect for agency that have many client to manage, because it helps us to save time (we don't have to plan content from every single account, only one click to look at different community and moderate...)it also help the team works: senior can review content direcly from emplifi; labeling DM/comments as done help us to track where a collegue stop and we have to startIt makes the content approval from clients very easy

Incentivized

Since the main use of the Live Advisor is on the website that doesn't have e-commerce capabilities, it has been challenging to attach an specific metric to Emplifi's solutions and their usability in our websites. The Live Advisor is helping us to deliver our unique sale proposition in digital channels, which is great, but it is difficult to assign a higher mark in usability due to the limitation just explained.

Incentivized

Heropost is ALMOST perfect! Content creation, scheduling, posting and analytics are all right there! The ONLY drawback that I have found is that two of our main social media networks are not currently able to connect to Heropost, due to some API changes. I REALLY hope that these can get worked out. If they do, this rating goes to 10!

Every time I've reached out to our account manager or even support in general, they've been there. I love the fact that I can always ask for help. Also, the chat function within the tool is helpful as well. It is something I always look for in a solution because when you're in the middle of working, and there is an issue, you can quickly reach out and get an answer.

Incentivized

The online training was fine but, in the end, the best way to learn any product is by actually using it.

The platform is so easy to understand that no "expensive consulting firm" is necessary to implement it!

Its so much better and more stable and easier to work with their team If you're on Agora you should switch, you wont regret it and you'll probably get a better price. I used to deal with Agora breaking in some odd way every week, and Emplifi Service Cloud hasn't broken in any way in the almost a year we've used it.

Hootsuite was "okay". But when I came across the Heropost offer of lifetime access - to essentially the same toolbox that Hootsuite offered, with a one time purchase (instead of the monthly fees - that kept increasing with Hootsuite) I jumped at the chance. And I haven't regretted it at all.

• Volaris was able to improve their positive sentiment by 7% in their user-generated content (UGC).
• The optimization of content management workflows led to them becoming the second-most-popular airline brand in Mexico and the USA in 2022 according to Emplifi.
• By tracking our content performance with Emplifi, we were able to improve our creatives and increase the total shares by 15% vs. previous the year.

Incentivized

• Major positive impact from time savings alone. The ease of creating content, scheduling, posting, and seeing results/metrics in one spot is terrific.
• Purchased lifetime access so the cost was very reasonable. PLUS - we don't pay a monthly subscription.
• The ease of setup was a major factor in our decision to go with Heropost