| Product | Rating | Most Used By | Product Summary | Starting Price |
|---|---|---|---|---|
 Google Ad Manager | Score8.5 out of 10 | N/A | Google Ad Manager is a platform for publishers that combines the former DoubleClick for Publishers and DoubleClick Ad Exchange products. | N/A |
Google Campaign Manager 360 | Score9 out of 10 | N/A | Replacing DoubleClick, Google Campaign Manager 360 is a web-based ad management system for advertisers and agencies, used to manage digital campaigns across websites and mobile. This includes features for ad serving, targeting, verification, and reporting. | N/A |
| Google Ad Manager | Google Campaign Manager 360 | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Editions & Modules | No answers on this topic | No answers on this topic | ||||||||||||||
| Offerings |
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| Entry-level Setup Fee | No setup fee | No setup fee | ||||||||||||||
| Additional Details | — | — | ||||||||||||||
| More Pricing Information | ||||||||||||||||
| Google Ad Manager | Google Campaign Manager 360 | |
|---|---|---|
| Considered Both Products | No answer on this topic | Chose Google Campaign Manager 360 Those platforms are actually all in the Google Marketing Suite and work together excellently with the Google Marketing Platform Independently Invited by TrustRadius A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info |
| Key User Insights | ||
| Would buy again | ||
No answers on this topic | No answers on this topic | |
| Delivers good value for the price | ||
No answers on this topic | No answers on this topic | |
| Happy with the feature set | ||
No answers on this topic | No answers on this topic | |
| Lived up to sales and marketing promises | ||
No answers on this topic | No answers on this topic | |
| Implementation went as expected | ||
No answers on this topic | No answers on this topic | |
| Google Ad Manager | Google Campaign Manager 360 | ||||||||||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Ad Network Integration |
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| Ad Campaigns |
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| Ad Reporting & Analytics |
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| Google Ad Manager | Google Campaign Manager 360 | |
|---|---|---|
| Likelihood to Recommend | 8.0 | 9.0 |
| Likelihood to Renew | 7.0 | 8.0 |
| Usability | 9.0 | 8.0 |
| Support Rating | 7.0 | 9.0 |
| Online Training | - | 8.0 |
| Implementation Rating | - | 6.0 |
