Greenfly vs. Later Social

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Greenfly
Score 0.0 out of 10
N/A
Greenfly helps users transform advocates into brand builders. The Greenfly software platform aims to enable organizations of all sizes to harness the power of digital media to build awareness, increase loyalty and drive revenue in our new digital-first world. Every organization has advocates such as athletes, talent, celebrities, employees, fans, brand ambassadors, employees, creators, sponsors, partners, customers, influencers, agents, donors, volunteers, and surrogates. The Greenfly…N/A
Later Social
Score 6.7 out of 10
N/A
Later (formerly Latergramme) in Vancouver offers an Instagram focused social media marketing platform, which supports the planning and scheduling of content to Instagram, as well as Twitter, Facebook, and Pinterest.
$25
per month
Pricing
GreenflyLater Social
Editions & Modules
No answers on this topic
Starter
$25
per month
Growth
$45
per month
Advanced
$80
per month
Agency
$200
per month
Enterprise
Contact Sales
Offerings
Pricing Offerings
GreenflyLater Social
Free Trial
NoYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details33% discount available for annual subscription.
More Pricing Information
Community Pulse
GreenflyLater Social
Features
GreenflyLater Social
Publishing
Comparison of Publishing features of Product A and Product B
Greenfly
-
Ratings
Later Social
9.0
Ratings
11% above category average
Content planning and scheduling00 Ratings10.00 Ratings
Content optimization00 Ratings9.00 Ratings
Workflow management00 Ratings8.00 Ratings
Channel coverage/integration
Comparison of Channel coverage/integration features of Product A and Product B
Greenfly
-
Ratings
Later Social
7.2
Ratings
16% below category average
Twitter00 Ratings7.00 Ratings
Facebook00 Ratings7.00 Ratings
LinkedIn00 Ratings5.00 Ratings
Instagram00 Ratings10.00 Ratings
Pinterest00 Ratings10.00 Ratings
YouTube00 Ratings4.00 Ratings
Reporting/analytics
Comparison of Reporting/analytics features of Product A and Product B
Greenfly
-
Ratings
Later Social
4.0
Ratings
66% below category average
Campaign success analytics00 Ratings4.00 Ratings
Account management
Comparison of Account management features of Product A and Product B
Greenfly
-
Ratings
Later Social
10.0
Ratings
22% above category average
Mobile access00 Ratings10.00 Ratings
User Ratings
GreenflyLater Social
Likelihood to Recommend
-
(0 ratings)
10.0
(0 ratings)
Usability
-
(0 ratings)
9.4
(0 ratings)
Support Rating
-
(0 ratings)
9.0
(0 ratings)
User Testimonials
GreenflyLater Social
Likelihood to Recommend
No answers on this topic
Later is great for not only small and large businesses, but also for influencers who want a curated feed that they can easily auto-publish. If you need to tag your Instagram photos on a consistent basis, that might be a struggle, but in general, for the minimal cost and features, Later is well worth the cost. Additionally, their technical support takes 24-28 hours to respond to via chat, but it's within the software so it's very simple.
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Pros
No answers on this topic
  • Allows you to schedule Instagram Stories Content. No other tool that I have tried allows this feature.
  • Great analytics available for Instagram - something that lacks on many other platforms.
  • The LinkIn.Bio feature allows you to drive traffic to multiple sources, which is helpful for accounts without a swipe-up link.
  • It's easy to switch between accounts if you are managing multiple brands and platforms.
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Cons
No answers on this topic
  • Would be wonderful if there was a way to copy posts easily.
  • Would be nice to view posts without opening like you plan to edit them. Just want to preview them like an email.
  • Would be nice to be able to schedule posts to Facebook Groups.
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Usability
No answers on this topic
The desktop site is almost perfect, I love it. I love that I can drag and drop, I love that I can easily and quickly switch to analytics and switching profiles... love the ease of link in bio. so great!
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Support Rating
No answers on this topic
Later are not just a software tool, they also provide marketing advice, tips, and tutorials via their blog. I’ve only had to reach out to them for help a few times and have found them to respond much faster than other tools in their category. I receive weekly emails with updates, marketing tips and invites to online events. I look forward to their emails as I’ve learned a lot of things that I’ve been able to actually implement.
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Alternatives Considered
No answers on this topic
It's superior. Simply put. Later has better features and stronger functionalities, many of which none of these other tools have. When I used any of the previous tools there was always something missing so I had no choice but to work with two or three tools at the same time. Later replaced all of those tools and now I can manage everything from one single tool.
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Return on Investment
No answers on this topic
  • Later has at least made me accountable for my content calendar. It helps me schedule posts in advance and allows me to see what my page will look like so I can visually plan out content.
  • Later has helped me post a few times with the auto-post feature. It's been great for my static images, but I just wish I could do it for everything!
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ScreenShots