Later Social

Later Social

104 Reviews and Ratings

Overview
Product	Rating	Most Used By	Product Summary	Starting Price
Later Social	Score6.5 out of 10	N/A	Later (formerly Latergramme) in Vancouver offers an Instagram focused social media marketing platform, which supports the planning and scheduling of content to Instagram, as well as Twitter, Facebook, and Pinterest.	$25 per month

Pricing

Later Social

Starter: $25
per month
Growth: $45
per month
Advanced: $80
per month
Agency: $200
per month
Enterprise: Contact Sales

Pricing Offerings
Later Social
Free Trial
Yes
Free/Freemium Version
No
Premium Consulting/Integration Services
No

No setup fee

33% discount available for annual subscription.

Community Pulse
Key User Insights
	Later Social
Considered Both Products	Later Verified User Chose Later Social In my opinion, Later Social covers way more platforms than Salsa. I would much rather use Later Social. My org wanted me to use Salsa so it's all in the same place, but it is not as user friendly to me, and doesn't cover as many platforms as Later Social. Incentivized Helpful? Verified User Chose Later Social Later is hands-down the best platform I have used for planning and scheduling content. Incentivized Helpful? Suzanne Stafford Principal in Corporate at Faery Court Masquerade Ball (Events Services, 1-10 employees) Chose Later Social I went with Later for the lower cost subscription. The Hootsuite copy features is missed, but Later has hashtag suggestions which is nice. I really need something to post across multiple platforms. I also needed the ability to schedule more than the 5 free scheduled posts … Incentivized Helpful? Katrina Julia, Founder and CEO FIT Life Creation Creator + CEO in Corporate at FIT Life Creation (Management Consulting, 1-10 employees) Chose Later Social Different type of tool. Incentivized Helpful? Sebastian Correa Marsico Digital Content Lead in Marketing at Tavano Team (Information Technology & Services, 11-50 employees) Chose Later Social It's superior. Simply put. Later has better features and stronger functionalities, many of which none of these other tools have. When I used any of the previous tools there was always something missing so I had no choice but to work with two or three tools at the same time. … Incentivized Helpful? Alexandra Ceambur Content Marketer, and Blog Writer in Marketing at ALLE Consulting (Online Media, 1-10 employees) Chose Later Social As a social media manager I find that Buffer, Hootsuite and Sproutsocial are superior to all features available on Later. Incentivized Helpful? Verified User Chose Later Social Hootsuite works well but I appreciate the ability to add Stories directly from Later which helps us be more engaging and productive with our posting. Incentivized Helpful? Genie Forkner Co-Owner, Executive Director of Marketing & Public Relations in Marketing at New Media Vegas, LLC (Marketing & Advertising, 1-10 employees) Chose Later Social Hootsuite is still working with push notifications, (an extra annoying step) that Later has eliminated! Hootesuite places to many limits on user profiles which means the need for multiple accounts Later has eliminated these roadblocks in productivity. Incentivized Helpful? Ayo Bamgbose, Assoc CIPD, MSc Social Media & Digital Marketing Educator in Professional Services at Social Media Design School (E-Learning, 1-10 employees) Chose Later Social I’ve used a lot of different scheduling apps over the last 4 years but what I like most about Later is that it is one of Instagram's recognized partners, resulting in being allowed to access certain features. For example, Later and a few others are the only ones that are … Incentivized Helpful? Lauren Kelley Director of Content in Social Media at Platypus Labs (Marketing and Advertising, 1001-5000 employees) Chose Later Social Sprout Social is a great tool, however, the price for a smaller company like ours was prohibitive. Later doesn't have LinkedIn support the way Sprout Social does, however Later does have unique product offerings for Instagram that ultimately set them apart for our team. We've … Incentivized Helpful? Verified User Chose Later Social I considered Hootsuite, but I don't think they have a free plan. Incentivized Helpful? Verified User Chose Later Social We evaluated multiple social media scheduling programs and ultimately selected a service apart from Later, but with the addition of their new tools, we are looking to potentially go back. Later was always one of our frontrunners, and with its new improvements, we will likely be … Incentivized Helpful? Alexis Ramsey Senior Marketing Account Supervisor, Digital Strategy in Social Media at Fors Marsh Group (Research, 51-200 employees) Chose Later Social Later is very affordable and kind of a hidden gem. While Sprout Social provides analytics that Later doesn't have, that's not a feature we were looking for. Multiple users do not cost extra money and the number of posts you get based on your plan is more than enough even if you … Incentivized Helpful? Meredith Walter Marketing Manager in Marketing at Meredith Walter Fitness (Health, Wellness and Fitness, 1-10 employees) Chose Later Social Later is great specifically for Instagram. If you're looking for something to manage all of your social channels in, Later is not the tool for you. Incentivized Helpful? Josephine Stafford Owner at Sixpence Events & Planning, LLC (Hospitality, 1-10 employees) Chose Later Social I've also used Planoly, which is what I switched from. Later by far is easier to use and manage and view. I like all the upgrade options and I like the blog posts to help navigate using the interface and also using Instagram. If I saw more results on Instagram I'd be all in, … Incentivized Helpful?
	Would buy again
	No answers on this topic
	Delivers good value for the price
	No answers on this topic
	Happy with the feature set
	No answers on this topic
	Lived up to sales and marketing promises
	No answers on this topic
	Implementation went as expected
No answers on this topic

Features

Later Social

Comparison of Publishing features of Later Social
Feature	Later Social 9.0 1 Ratings
Content planning and scheduling	10.01 Ratings
Content optimization	9.01 Ratings
Workflow management	8.01 Ratings

Comparison of Channel coverage/integration features of Later Social
Feature	Later Social 7.2 1 Ratings
Twitter	7.01 Ratings
Facebook	7.01 Ratings
LinkedIn	5.01 Ratings
Instagram	10.01 Ratings
Pinterest	10.01 Ratings
YouTube	4.01 Ratings

Comparison of Reporting/analytics features of Later Social
Feature	Later Social 4.0 1 Ratings
Campaign success analytics	4.01 Ratings

Comparison of Account management features of Later Social
Feature	Later Social 10.0 1 Ratings
Mobile access	10.01 Ratings

User Ratings
	Later Social
Likelihood to Recommend	10.0 (16 ratings)
Usability	9.4 (3 ratings)
Support Rating	9.0 (9 ratings)