| Product | Rating | Most Used By | Product Summary | Starting Price |
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 Hootsuite | Score7.9 out of 10 | N/A | Hootsuite is a social media management platform for building brand awareness, engaging with customers, and driving business results. Users can schedule posts across multiple social networks (including Instagram, TikTok, Twitter, Facebook, LinkedIn, Pinterest, and YouTube ), manage organic and paid social content together, keep track of customer conversations, integrate with over 200+ applications, and gain actionable real-time insights from social media to make critical business decisions from… | $149 per month Starts at 1 user, 5 social accounts |
 Meta Business Suite | Score6.5 out of 10 | N/A | Formerly known as Facebook Business Suite or Facebook for Business, a solution for small businesses used to manage all business activity on Facebook, Messenger and Instagram from one place. It is presented as a one-stop shop where business owners can manage all marketing and advertising activities on Facebook and Instagram. It centralizes tools that help the user to connect with customers on all apps and get better business results. | N/A |
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| Additional Details | Plans can be paid monthly or annually, with a discount for annual pricing. | — | ||||||||||||||
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| Considered Both Products | Chose Hootsuite Hootsuite is all-encompassing and does not try to hide features behind paywalls. When you do not have a feature based on your chosen plan, it does not present the option like other platforms tend to do. Invited by the Vendor A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. TR verified that a representative sample of customers was invited. More Info | Chose Meta Business Suite Incentivized Independently Invited by TrustRadius A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info Chose Meta Business Suite As a social media page platform, Facebook for Business feels like a half-baked product that really needs more attention. Facebook for Business just does the job without doing it exceptionally well. It is not where it needs to be to compete with other paid-for services. Buffer, H… Independently Invited by TrustRadius A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info Chose Meta Business Suite In the past I've used Hootsuite Free to manage Facebook pages. Hootsuite for free doesn't even come close to Facebook for Business. Facebook for Business essentially has everything you need at your fingertips to manage a Facebook page/Facebook ad campaign for a business. When I … Independently Invited by TrustRadius A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info Chose Meta Business Suite While we have tried to utilize other platforms for managing social media in the past, we have found that managing each social channel in its own platform is especially helpful. We want the content to be unique and it helps ensure that. You are generally presented with more … Independently Invited by TrustRadius A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info Chose Meta Business Suite Facebook for Business is the online software or app that was made for Facebook by Facebook. The other services I mentioned above are not quite competitors but are tools that are built to help the end user accomplish similar tasks using Facebook Pages and Facebook Ads. I find … Independently Invited by TrustRadius A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info |
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| Hootsuite | Meta Business Suite | |
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| Likelihood to Recommend | 8.0 | 5.3 |
| Likelihood to Renew | 8.6 | 10.0 |
| Usability | 9.0 | 4.2 |
| Availability | 9.8 | - |
| Performance | 9.8 | 3.0 |
| Support Rating | 7.0 | 10.0 |
| In-Person Training | 6.0 | - |
| Online Training | 9.0 | - |
| Implementation Rating | 8.0 | 10.0 |
| Configurability | 7.2 | - |
| Ease of integration | 7.6 | - |
| Product Scalability | 8.1 | - |
| Vendor post-sale | 8.9 | - |
| Vendor pre-sale | 8.3 | - |
