| Product | Rating | Most Used By | Product Summary | Starting Price |
|---|---|---|---|---|
 iContact | Score6.8 out of 10 | N/A | iContact is an email marketing solution that was acquired by Vocus in 2012. The product is integrated with Facebook and Twitter and is aimed at SMBs with unlimited sending as a key feature. | $14 per month |
 Klaviyo | Score8.6 out of 10 | N/A | Klaviyo is a marketing automation platform that helps businesses to centralize and use every piece of their customer data. With Klaviyo, businesses can combine customer data with more than 350 native integrations to automate personalized email and SMS communications that make customers feel seen. From mom-and-pop shops to established companies, Klaviyo states businesses like Dermalogica, Living Proof, Solo Stove, Citizen Watches, and more than 143,000 other paying users leverage their platform… | $20 per month |
| iContact | Klaviyo | |||||||||||||||
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| Editions & Modules |
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| Offerings |
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| Entry-level Setup Fee | No setup fee | No setup fee | ||||||||||||||
| Additional Details | — | Paid plans start at $20/month and include: 251 - 500 contacts 5,000 monthly email sends 150 SMS/MMS sending credits Applicable SMS carrier fees Mobile push notifications (free beta) Email and chat support Additional contacts, email and text sending credits, and service plans available to meet the needs of any size business. View all of our pricing and estimate your total cost of ownership at klaviyo.com/pricing | ||||||||||||||
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| iContact | Klaviyo | |
|---|---|---|
| Considered Both Products | No answer on this topic | |
| Key User Insights | ||
| Would buy again | ||
No answers on this topic | No answers on this topic | |
| Delivers good value for the price | ||
No answers on this topic | No answers on this topic | |
| Happy with the feature set | ||
No answers on this topic | No answers on this topic | |
| Lived up to sales and marketing promises | ||
No answers on this topic | No answers on this topic | |
| Implementation went as expected | ||
No answers on this topic | No answers on this topic | |
| iContact | Klaviyo | |||||||||||||||||||||||||||||||
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| Email & Online Marketing |
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| Reporting & Analytics |
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| Pre-Send Testing |
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| Lead Management |
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| Platform & Infrastructure |
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| iContact | Klaviyo | |
|---|---|---|
| Likelihood to Recommend | 8.0 | 8.7 |
| Likelihood to Renew | 3.4 | 10.0 |
| Usability | 8.0 | 8.0 |
| Availability | 9.0 | - |
| Performance | 8.0 | - |
| Support Rating | 9.9 | 9.0 |
| Online Training | 1.0 | - |
| Implementation Rating | 8.5 | 10.0 |
| Product Scalability | 7.0 | - |