Insightly vs. Less Annoying CRM

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Insightly
Score 7.4 out of 10
N/A
Insightly is presented as a modern, affordable CRM that is easy to use, simple to customize, and that scales with companies as they grow, designed to solve common pain points that legacy CRMs can't. Available in any vertical, Insightly CRM customers can add companion products for marketing automation, customer service, and integrations in the same platform. Insightly has more than a million users worldwide.
$29
per month (billed annually) per user
Less Annoying CRM
Score 9.7 out of 10
N/A
Less Annoying CRM is a customer relationship management (CRM) solution built specifically for small businesses to help clients manage contacts and track leads.
$15
per month per user
Pricing
InsightlyLess Annoying CRM
Editions & Modules
Plus
$29
per month (billed annually) per user
Professional
$49
per month (billed annually) per user
Enterprise
$99
per month (billed annually) per user
Always
$15
per month per user
Offerings
Pricing Offerings
InsightlyLess Annoying CRM
Free Trial
YesYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsThe system is $15 per user per month. No hidden costs or fees, or paying unused functionality. No long-term contracts. The first 30 days with the product are free, and the vendor won’t ask for payment information until that trial period ends.
More Pricing Information
Community Pulse
InsightlyLess Annoying CRM
Considered Both Products
Insightly
Chose Insightly
I did not select Insightly for our company as I am a user but not a decision maker, but compared to Chronus, Insightly is a much more organized CRM. Chronus also had technical issues that slowed or prevented our work, and I have rarely run into that in my time using Insightly.
Chose Insightly
Insightly has just worked much better. The thing about Insightly that really sets it apart is the email linking. Having the ability to read all of the emails sent and received during the project let's you see the full story of the projects inception to its completion. …
Chose Insightly
I have forgotten the names of the softwares because we did the scoping over a year ago, but insightly was the best by far for our needs. The other two were focused on a different side of property services and had a lot of features that were not applicable. Without insightly, we …
Chose Insightly
Insightly is significantly better than Zendesk. It is easy to use, pleasant to look at, and makes sense. However, I don't think Insightly is fair now compared to Salesforce. Insightly can do many of the same things as Salesforce, but I've only started on some of these features. …
Chose Insightly
I did not select Insightly; my executive team selected Insightly. I would rate Insightly below any other CRM or marketing platform I've used based on its inefficiencies, lack of intuitive work processes, poorly functioning mobile app, and even the design, which is not appealing …
Chose Insightly
Insightly can be easily navigated and is straightforward. Based on my experience, it is more intuitive, and the menu buttons are self-explanatory, unlike the salesforce I have experienced. There are just a lot of buttons to click from, or sometimes, it could be a drop-down box …
Chose Insightly
These have higher prices and offer more extensive products we wouldn't utilize at our growth stage.
Chose Insightly
I moved jobs and my new employer uses Insightly.
Chose Insightly
I find them superior for what they do.
Insightly does a better job on managing marketing lists
Chose Insightly
Not too sure sorry, I have not used any other CRMs. We do use platforms such as Monday to track our workflows, we find it a lot easier to track actions as a whole. However Insightly does store details and information regarding our clients a lot better then Monday would.
Chose Insightly
Insightly was easy to customise and allows for us to have fields in our CRM that are relevant to us. Workflow management and marketing is better on other platforms
Chose Insightly
HubSpot‘s interface is much cleaner and easier to use in my opinion. I did not like working within Salesforce.
Chose Insightly
We mainly selected Insightly for ease of use for end users and its ability to allow us to customize.

Once we had it, we began to see all of the other things (already mentioned) that were great about it.
Chose Insightly
We’re looking to use a simple CRM that can fulfill our needs for a CRM. We needed to manage our Pipeline and Opportunities in a simple and easy format, that the entire team could utilize on a daily basis and Dashboard that were useable and changeable to our needs. Insightly has …
Chose Insightly
Not quite as capable as SalesForce, but much better suited for smaller companies, since SF cannot quite compete at the same price level.
Chose Insightly
I have had experience with other tools and the Insightly support is far better than my experience with the other tools. Support and training are critical when it comes to the adoption of a new tool within an organization. Insightly very much values their partnerships and …
Chose Insightly
The Insightly Marketing app is more flexible than Mailchimp, and we love how it's integrated with Insightly's tags.
Chose Insightly
Has all the features a business needs like ease of use, robust reporting & customizations without the high cost that comes other well known CRMs
Chose Insightly
Insightly can stand on the same line with these other powerful crms. I selected insightly because they are a great value CRM with all the features from the big competition in terms of customisation. They are a powerful software that keeps up with the Joneses but does it at a …
Chose Insightly
Salesforce was always confusing to use, and quite a mess. Companies that I worked at in the past had to invest a significant amount of time creating a salesforce portal or skin to actually make it usable by the sales representatives. Even then, integration was always a bit …
Chose Insightly
Insightly has far more modern applications than Goldmine. It allows for more customizations. Our reports are nicer looking and it seems much more user friendly. Insightly also seems to be more than just sales focused. Goldmine seemed to really be geared more towards a sales …
Chose Insightly
Insightly is by far best Crm ive used , very clear and spot on with organization and simplicity making it very user friendly for anyone of any age
Less Annoying CRM
Chose Less Annoying CRM
Less Annoying CRM is so much easier to use and is at least as powerful if not more in the areas that matter to me as a small business owner. The way you do things in Less Annoying CRM are the ways that common sense would dictate you do them. It doesn't overcomplicate things …
Chose Less Annoying CRM
No CRM comes ready to run out of the box. But Less Annoying CRM is close to it. It all comes down to your needs . To get started Less Annoying CRM is by far the fastest and easiest route. Less Annoying CRM doesn't have all the bells and jingles rather more or less what you …
Chose Less Annoying CRM
Simpler and more versatile than Pipedrive, where I actually get to speak with a customer service rep rather than be provided instructional recorded videos when I need help.
Chose Less Annoying CRM
I used Salesforce in the past when I worked for a large corporation. Less Annoying CRM seems to be more user friendly and very simple to implement
Chose Less Annoying CRM
The name says it all. Less Annoying CRM is less annoying. I don't have to invest vast amounts of time learning or bypassing features I will never use. I don't have to pay for those features either. Less Annoying CRM is much more intuitive, so I don't have to waste type learning …
Chose Less Annoying CRM
We chose Less Annoying CRM because when searching for a good CRM, we found this program had everything we needed at an affordable rate. When you are a private business owner, you have several business expenses, so to get everything we needed in the price range that was also …
Chose Less Annoying CRM
HubSpot has a huge selection of tools, reports, integrations and supports that Less Annoying does not have.
It is not comparable in price or functionality - but I am comparing it because it was the last CRM I used before I used Less Annoying, and it made me realize that if you …
Chose Less Annoying CRM
Insightly turned out to be so rigid, it did not meet our needs. They were very hard to get in contact with, never by placing a call. And they have questionable business practices, forced us into paying for another year of service we had no intention of using. Their product …
Chose Less Annoying CRM
I stopped using Salesforce because it has way too much stuff in it that I would never use. I consider LACRM a client management tool as well as a CRM, I don't need it to follow trends, forecast, or mass email. I am sure it may have some capabilities of these features but I will …
Chose Less Annoying CRM
I used ACT! heavily in the 1990's to great success in my sales/account management job. It was a great tool at the time. But it seems ACT! hasn't kept up with the market and the current reviews reflect it - "clunky," "out of date," "cumbersome" were common in many of the …
Chose Less Annoying CRM
I did not like Salesforce because it was over engineered for what a sales person. The cells were too small to read easily when entering contacts. There were lots of irrelevant cells in the contact form. Required fields (I know this was our administrator) were excessive and not …
Chose Less Annoying CRM
keap does better if you want to spend the money to create fully automated campaigns. If you want a CRM that helps manage prospect and clients Less Annoying CRM wins
Chose Less Annoying CRM
Less Annoying CRM is easier to use than all of the CRMs that I listed here, but I’m sure all those other ones have a place for those companies and I’m sure that they optimize the data flow and all that other good stuff. Frankly, Less Annoying CRM is just so much easier and …
Chose Less Annoying CRM
We just felt like ACT was being to feel archaic and simply for storage of information. I was tasked with finding an alternative, and found Less Annoying CRM while searching and comparing options. This will probably be my lasting legacy long after I retire from the company! …
Chose Less Annoying CRM
I have used 5 separate CRM's in my career and Less Annoying CRM is the best due to it's simplicity and scope of knowledge that can be stored and retrieved. The amazing thing is it COSTS LESS. Tech support is great and you don't need to hire an outside firm to fix or set up …
Chose Less Annoying CRM
We looked at Industry CRM software but they were all too complicated and difficult to navigate and needed extensive training,
Chose Less Annoying CRM
Less Annoying CRM is far less expensive and not burdened with lots of useless (for me) features. It has exactly what I need and is very easy to use. Further, tech support is easily accessed and available.
Chose Less Annoying CRM
It's much more easy to navigate. Better website. Better overall look. More organized.
Features
InsightlyLess Annoying CRM
Sales Force Automation
Comparison of Sales Force Automation features of Product A and Product B
Insightly
7.3
Ratings
5% below category average
Less Annoying CRM
9.2
Ratings
18% above category average
Customer data management / contact management8.60 Ratings10.00 Ratings
Workflow management6.60 Ratings8.60 Ratings
Territory management6.80 Ratings8.80 Ratings
Opportunity management8.70 Ratings10.00 Ratings
Integration with email client (e.g., Outlook or Gmail)6.70 Ratings8.90 Ratings
Contract management6.50 Ratings9.00 Ratings
Quote & order management8.30 Ratings8.80 Ratings
Interaction tracking5.90 Ratings10.00 Ratings
Channel / partner relationship management7.70 Ratings9.10 Ratings
Customer Service & Support
Comparison of Customer Service & Support features of Product A and Product B
Insightly
7.1
Ratings
6% below category average
Less Annoying CRM
10.0
Ratings
28% above category average
Case management7.00 Ratings10.00 Ratings
Call center management7.20 Ratings00 Ratings
Help desk management7.10 Ratings10.00 Ratings
Marketing Automation
Comparison of Marketing Automation features of Product A and Product B
Insightly
4.9
Ratings
43% below category average
Less Annoying CRM
8.8
Ratings
15% above category average
Lead management5.40 Ratings8.90 Ratings
Email marketing4.50 Ratings8.60 Ratings
CRM Project Management
Comparison of CRM Project Management features of Product A and Product B
Insightly
6.3
Ratings
19% below category average
Less Annoying CRM
9.1
Ratings
18% above category average
Task management6.30 Ratings10.00 Ratings
Billing and invoicing management6.00 Ratings00 Ratings
Reporting6.50 Ratings8.20 Ratings
CRM Reporting & Analytics
Comparison of CRM Reporting & Analytics features of Product A and Product B
Insightly
7.5
Ratings
1% below category average
Less Annoying CRM
9.1
Ratings
18% above category average
Forecasting7.00 Ratings9.20 Ratings
Pipeline visualization8.00 Ratings9.00 Ratings
Customizable reports7.50 Ratings9.00 Ratings
Customization
Comparison of Customization features of Product A and Product B
Insightly
6.2
Ratings
19% below category average
Less Annoying CRM
9.0
Ratings
18% above category average
Custom fields6.50 Ratings9.10 Ratings
Custom objects6.00 Ratings00 Ratings
Scripting environment6.80 Ratings8.90 Ratings
API for custom integration5.50 Ratings9.10 Ratings
Security
Comparison of Security features of Product A and Product B
Insightly
8.0
Ratings
4% below category average
Less Annoying CRM
9.9
Ratings
17% above category average
Single sign-on capability7.80 Ratings00 Ratings
Role-based user permissions8.20 Ratings9.90 Ratings
Social CRM
Comparison of Social CRM features of Product A and Product B
Insightly
7.4
Ratings
1% above category average
Less Annoying CRM
-
Ratings
Social data6.80 Ratings00 Ratings
Social engagement8.00 Ratings00 Ratings
Integrations with 3rd-party Software
Comparison of Integrations with 3rd-party Software features of Product A and Product B
Insightly
6.0
Ratings
20% below category average
Less Annoying CRM
8.2
Ratings
11% above category average
Marketing automation6.90 Ratings8.20 Ratings
Compensation management5.10 Ratings00 Ratings
Platform
Comparison of Platform features of Product A and Product B
Insightly
4.8
Ratings
42% below category average
Less Annoying CRM
9.7
Ratings
28% above category average
Mobile access4.80 Ratings9.70 Ratings
Best Alternatives
InsightlyLess Annoying CRM
Small Businesses
Salesmate
Salesmate
Score 10.0 out of 10
Salesmate
Salesmate
Score 10.0 out of 10
Medium-sized Companies
Creatio
Creatio
Score 9.7 out of 10
Creatio
Creatio
Score 9.7 out of 10
Enterprises
Creatio
Creatio
Score 9.7 out of 10
Creatio
Creatio
Score 9.7 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
InsightlyLess Annoying CRM
Likelihood to Recommend
7.1
(0 ratings)
10.0
(0 ratings)
Likelihood to Renew
9.2
(0 ratings)
9.1
(0 ratings)
Usability
7.4
(0 ratings)
10.0
(0 ratings)
Availability
9.0
(0 ratings)
-
(0 ratings)
Performance
7.9
(0 ratings)
-
(0 ratings)
Support Rating
8.9
(0 ratings)
9.4
(0 ratings)
In-Person Training
9.1
(0 ratings)
-
(0 ratings)
Online Training
9.0
(0 ratings)
-
(0 ratings)
Implementation Rating
8.2
(0 ratings)
9.1
(0 ratings)
Configurability
9.9
(0 ratings)
-
(0 ratings)
Ease of integration
9.0
(0 ratings)
-
(0 ratings)
Product Scalability
9.0
(0 ratings)
-
(0 ratings)
Vendor post-sale
9.1
(0 ratings)
-
(0 ratings)
Vendor pre-sale
7.8
(0 ratings)
-
(0 ratings)
User Testimonials
InsightlyLess Annoying CRM
Likelihood to Recommend
For what we use it for and the ease of use I am happy to recommend Insightly however I can appreciate that others may have more complex feature requirements than I use. As such I would mainly only recommend it to people who I feel would use it in a similar capacity to me.
Read full review
Less Annoying CRM is an excellent system for us as we log everything we do with a customer and has easy access to the imfromation later. May sound "of course" but this is by far the easiest CRM I've ever worked with during my 30 years in sales. Follow-up and scheduling is easy managable as well as designing forms and fields our selves. Less Annoying CRM has a good list of plug'ins to other software for integrational puposes. Most important to us is support when needed. Less Annoying CRM excels in its support. Don't hesitate, it doesn't do everything, but get started and get surprised
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Pros
  • Customization. Although there are some limitations, the world is almost your oyster with Insightly's customizations.
  • Simplicity. I appreciate when policy screens are not loaded with too much going on. Insightly looks clean.
  • Support. Their help center and the Insightly team is amazing.
Read full review
  • Simple, intuitive usage
  • Daily agenda emails
  • Ease of moving calendar / action items around, closing out
  • Customer service is extremely responsive, they don't hide behind a "contact us" form on their website as so many companies seem to do. You can readily reach them by phone!
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Cons
  • The Inquiry feature is missing some functionality, so it is not as useful as the Request feature
  • The Actual Close Date does not autofill when a Request record is closed and marked as Lost/Abandoned
  • The customizable objects and fields are very useful but the System Settings interface could be more user-friendly
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  • The one thing I was looking for is a place to manage multiple businesses with one project. Like if I am selling a "summer camp guide," I would like to have info for sales in one place with multiple contacts and businesses. LACRM customer service provided a workaround for me by suggesting I set up a specific pipeline for each project and them put each business in there. It is working great and, actually, a much better way to manage the project than I have originally intended.
  • I really don't have anything else to add. LACRM is perfect for us.
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Likelihood to Renew
Insightly offers a great product; it's the right fit for our company at this time. We were, however, considering moving to Contactually due to their cost effective automation features. However, they lacked the project management capabilities of Insightly. As our company grows, we would love to stay with Insightly - and if they can nail the automation and add the ability to customize a little bit more, it would be the perfect solution for us. For a larger company with a more involved sales team, you might find the metrics/reporting to be a bit basic. Insightly offers great customer service even to free customers
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Excellent product which meets my needs of a complex industry
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Usability
Some items are not easily accessible as an admin, and the number of available resources is outdated (video from 2017). For basic tasks such as updating prospects or contacts, it is fine. However, when you change the screen size, the system becomes less responsive, with tables often being difficult to read.
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I knew nothing about CRMs, and within a day of purchasing Less Annoying CRM, I was able to set up my contacts list with custom fields. After a brief call to Customer Service, I was able to set up my first pipelines and understand how to use them. This CRM is so simple to use, and extremely versatile.
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Reliability and Availability
The provider is 100% available, with no downtime, maintenance, or unexpected outages. We have been able to perform solid continuous services for 12 months without any interruptions. We have backups as well, unlike the in-house backup that they keep on their end. I believe they have a very good redundancy and backup infrastructure in case they get any outages.
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No answers on this topic
Performance
Pages normally load quickly, but every now and then, as entering updates to fields, it take a while to update. Sometimes even after refreshing the screen, we have to exit and go back in to get the fields or queries to update.
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No answers on this topic
Support Rating
We have used Insightly for almost 2 years now. We have always been able to get in touch with support for a variety of reasons and they have never disappointed us. The support staff have always been very understanding. They have assisted with answers to our questions and have provided great tech support. We would highly recommend them.
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Customer support is fantastic with these guys, they’re always very prompt to answer, and the team is very personable and easy to work with. I can’t really say much more than that, my interactions have been fairly limited, but what interactions I had, I can see without a shadow of a doubt they were very enjoyable and swift in resolving my issues.
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In-Person Training
Well, we didn’t get the chance to do this in-person training but rather one-on-one online training with HR in-house. There were PowerPoints to discuss as well as video instructions on how to use the app, so it was okay. We were able to play around with it during the training or onboarding session.
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No answers on this topic
Online Training
I've used Insightly's online training &/ or learned as I went. I've found the blogs and online written material helpful. I've also attended a few webinars, which can be useful if you use a J-I-T approach so as not to overwhelm you (or your staff) with functionality that you are using just yet. The fact that it's all available on their website and you can learn at your own pace is invaluable
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No answers on this topic
Implementation Rating
did not participate in the implementation of this product did not participate in the implementation of this product did not participate in the implementation of this product did not participate in the implementation of this product did not participate in the implementation of this product did not participate in the implementation of this product
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After explaining that I was moving from Salesforce and the problems I was encountering, they took over and implemented the data in such a quick and efficient way, I was looking for the other shoe to drop but they did an amazing job so very impressed
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Alternatives Considered
Insightly actually have many different fields and customization options for data management. Other programs do not have the ability to organize data in this way. It is easy to manage customer contact information, phone call and email tracking, company management and many other data fields. Microsoft and Google do not provide equivalent programs or services. Insightly customer service is quick to respond and address issues. It just takes quite a few emails in order to properly specify an issue or request
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Less Annoying CRM is so much easier to use and is at least as powerful if not more in the areas that matter to me as a small business owner. The way you do things in Less Annoying CRM are the ways that common sense would dictate you do them. It doesn't overcomplicate things to show how smart the engineers that designed it were.
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Scalability
(+) Being able to download my LinkedIn connections was a huge benefit. (+) I use the task function to stay on top of my follow-up activity which is another positive feature. (+) The sorting capabilities also help me pinpoint the contacts that I need to stay on top of. (-) When I add a new lead from an existing organization, I would like the organization's information to automatically populate the fields like address, website, description. I enter all that information manually. (-) My mass mailing experience has been tedious due to the email function being interrupted and crashing due to bad email addresses in some of my records. (-) Many of my leads do not have current email addresses. I wish Insightly offered a tool to help find email addresses. I spend too much time researching to find email addresses.
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No answers on this topic
Return on Investment
  • For negative impact, the time setting up the various data fields and making sure the data was right and how it showed was not easy.
  • Having the integrations available has saved all of us time jumping from platform to platform. Definitely assisted with focus and probably scrubbed at least one meeting.
  • For the few issues we had setting up and customizing the tool, the ease of adoption across all the departments has been truly spectacular and beyond expectations.
  • Hoping the team will make it more plug and play for future rollouts and work on the mobile app and then this platform would be 100!
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  • Not just storage of information, but utilizing that information to build stronger relationships with clients
  • Because it's web-based, we can be at our desk or on the road and still have the full functionality of the CRM at our fingertips, which helps us keep focusing on sales!
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ScreenShots

Insightly Screenshots

Screenshot of Insightly's lead status and activity tracking, available so that nothing falls through the cracks.Screenshot of the reporting feature, which provides insight into sales and productivity performance.Screenshot of the Insightly Opportunities dashboard.Screenshot of Insightly on mobile.Screenshot of Screenshot of

Less Annoying CRM Screenshots

Screenshot of The full-customizable Lead Report keeps you updated on every opportunity in your pipeline.Screenshot of Every contact and company has a profile that shows your entire history, along with any leads, files, events, to-dos, and more.Screenshot of Your Workspace is your homepage for your CRM. It give you a quick overview of everything that's going on.Screenshot of The full-customizable Lead Report keeps you updated on every opportunity in your pipeline.Screenshot of Our powerful web calendar allows you to stay on top of your events and to-dos and those of your co-workers.Screenshot of Our fully-featured mobile site means you can access your CRM from anywhere you have an internet connection.