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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Iterable

    Score8.7 out of 10
    N/AIterable is an AI-powered customer communication platform that activates customers across channels in real-time. With intelligent personalization, dynamic content, and a cross-channel suite, Iterable helps brands create seamless, data-driven experiences across email, SMS, push, and in-app notifications.N/A

    Intuit Mailchimp

    Score8.1 out of 10
    N/AMailchimp is an email marketing and marketing automation platform. Beyond just tracking how campaigns perform, Mailchimp takes it a step further by analyzing data from over half a billion emails to show why campaigns perform, driving informed decisions.

    $0

    per month

    Pricing
    IterableIntuit Mailchimp
    Editions & Modules
    No answers on this topic
    Free
    $0
    Essentials
    starts at $13
    per month
    Standard
    starts at $20
    per month
    Premium
    starts at $350
    per month
    Offerings
    Pricing Offerings
    IterableIntuit Mailchimp
    Free Trial
    YesYes
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    YesYes
    Entry-level Setup FeeOptionalNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    IterableIntuit Mailchimp
    Considered Both Products
    Iterable
    Chose Iterable
    I've used Mailchimp for projects that were significantly smaller in scale, so it's difficult to compare the two. I've also heard that Mailchimp has improved quite a bit since I've used it. However, in my current experience that is one area where Iterable is better is the …
    Incentivized
    Chose Iterable
    Besides Klaviyo which has native integration, and plugins with eCommerce platforms like Shopify, Iterable's integration capability is more robust compared to other platforms such as Campaign Monitor, Mailchimp, and Mailjet when a business is using Shopify. Iterable supports …
    Incentivized
    Chose Iterable
    Mailchimp was complicated to use compared to Iterable. With Mailchimp, everything had to be built by our engineers, from the triggering event to the template's layout. It significantly slowed down our high-velocity work environment. When we migrated to Iterable, we were able to …
    Incentivized
    Chose Iterable
    • Way more powerful.
    • MailChimp is much more user-friendly but is limited in function and ability
    Incentivized
    Chose Iterable
    Iterable has plug-in capabilities with Movable Ink, in which Movable allows for dynamic content to plug into HTML, text, messages, and utilizes data within Iterable to send dynamic personalized content to customers, great tool in addition to Iterable!

    Previously we've used Sales…
    Incentivized
    Chose Iterable
    Iterable is leagues and bounds ahead of Mailchimp. While they definitely have room for improvement, I'm thoroughly pleased with the creative builder upgrade.
    Incentivized
    Chose Iterable
    Iterable has an easier UI, with a great educational center to be up to date on the product. Iterable also helps manage different locales in one template and create different projects to manage different databases. Lately, with the integration with Snowflake, will allow an easy …
    Incentivized
    Chose Iterable
    Iterable has much more flexibility than other platforms I explored. Personalization in particular is something Iterable does better than the competition.
    Incentivized
    Chose Iterable
    Moving from a company that used Mailchimp to one that leverages Iterable was a huge step up. Iterable provides a plethora of additional tools to customize and reach our users in a strategic way. We're also able to automate a lot more in Iterable which saves time and resources. …
    Incentivized
    Chose Iterable
    We did not use Braze specifically however when we were deciding between Braze and Iterable about 6 years ago we decided to go with Iterable because it was able to provide the data security requirements we needed to function as a business.
    Incentivized
    Chose Iterable
    Compared to other email products i've used, Iterable's good and simplifying everything and making it easy to use for any type of marketing. They also have a great UI for all their products.
    Incentivized
    Chose Iterable
    The reason why I enjoy Iterable is that (1) they have an easy-to-use email builder, (2) their folder system makes finding campaigns more efficient, (3) their built on data which allows us to create highly dynamic and segmented campaigns, (4) they have a great journey builder …
    Incentivized
    Chose Iterable
    Based on the way that we send emails, we decided to go with Iterable. We loved the different features that they had. The main decision for us was the option of the catalog. We saw great potential for this feature and it has definitely helped us tremendously with our email …
    Incentivized
    Chose Iterable
    Iterable is simpler than those and suited our needs
    Incentivized
    Chose Iterable
    Amazon Pinpoint has the same functionality with no lock-in pricing. Really should have gone that direction. Iterable is a ripoff.
    Incentivized
    Chose Iterable
    As mentioned previously, I was hired to do a migration from ActiveCampaign, and I stayed for 2 years as a power user of Itearble. Since leaving OneVision Resources, I have continued to volunteer my time in a regional user group, which I would not do if the platform, product, …
    Incentivized
    Intuit
    Chose Intuit Mailchimp
    I have used a lot of email marketing tools over the years and Intuit Mailchimp is one that I keep going back to, it simple and easy to use, no messing around and it does what it says one tin.
    Incentivized
    Key User Insights
    Would buy again
    No answers on this topic
    No answers on this topic
    Delivers good value for the price
    No answers on this topic
    No answers on this topic
    Happy with the feature set
    No answers on this topic
    No answers on this topic
    Lived up to sales and marketing promises
    No answers on this topic
    No answers on this topic
    Implementation went as expected
    No answers on this topic
    No answers on this topic
    Features
    IterableIntuit Mailchimp
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Iterable and Intuit Mailchimp
    Feature
    Iterable
    7.1
    97 Ratings
    Intuit Mailchimp
    7.8
    488 Ratings
    WYSIWYG email editor8.285 Ratings8.2453 Ratings
    Dynamic content7.792 Ratings7.0436 Ratings
    Ability to test dynamic content7.490 Ratings7.2417 Ratings
    A/B testing7.493 Ratings7.4368 Ratings
    Mobile optimization7.089 Ratings8.7447 Ratings
    Email deliverability reporting5.193 Ratings8.3475 Ratings
    List management7.193 Ratings7.5475 Ratings
    Triggered drip sequences7.084 Ratings7.8328 Ratings
    Landing pages00 Ratings7.8337 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Iterable and Intuit Mailchimp
    Feature
    Iterable
    6.2
    94 Ratings
    Intuit Mailchimp
    7.2
    473 Ratings
    Dashboards6.694 Ratings7.6136 Ratings
    Standard reports6.293 Ratings7.8471 Ratings
    Custom reports5.884 Ratings6.261 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Iterable and Intuit Mailchimp
    Feature
    Iterable
    8.2
    91 Ratings
    Intuit Mailchimp
    6.5
    57 Ratings
    API8.082 Ratings7.045 Ratings
    Role-based workflow & approvals8.678 Ratings6.116 Ratings
    Customizability8.183 Ratings5.62 Ratings
    Integration with Salesforce.com00 Ratings6.028 Ratings
    Integration with Microsoft Dynamics CRM00 Ratings4.925 Ratings
    Integration with SugarCRM00 Ratings8.12 Ratings
    Third-party software integrations00 Ratings7.752 Ratings
    Lead Management
    Comparison of Lead Management features of Iterable and Intuit Mailchimp
    Feature
    Iterable
    -
    Ratings
    Intuit Mailchimp
    8.1
    10 Ratings
    Lead nurturing automation00 Ratings6.69 Ratings
    Lead scoring and grading00 Ratings10.01 Ratings
    Data quality management00 Ratings6.09 Ratings
    Automated sales alerts and tasks00 Ratings10.01 Ratings
    Campaign Management
    Comparison of Campaign Management features of Iterable and Intuit Mailchimp
    Feature
    Iterable
    -
    Ratings
    Intuit Mailchimp
    7.2
    60 Ratings
    Calendaring00 Ratings7.448 Ratings
    Event/webinar marketing00 Ratings6.945 Ratings
    Social Media Marketing
    Comparison of Social Media Marketing features of Iterable and Intuit Mailchimp
    Feature
    Iterable
    -
    Ratings
    Intuit Mailchimp
    7.0
    56 Ratings
    Social sharing and campaigns00 Ratings6.250 Ratings
    Social profile integration00 Ratings7.847 Ratings
    User Ratings
    IterableIntuit Mailchimp
    Likelihood to Recommend
    8.6
    (98 ratings)
    7.9
    (511 ratings)
    Likelihood to Renew
    9.1
    (2 ratings)
    8.4
    (51 ratings)
    Usability
    9.1
    (2 ratings)
    8.7
    (380 ratings)
    Availability
    8.6
    (3 ratings)
    9.5
    (6 ratings)
    Performance
    8.5
    (3 ratings)
    8.9
    (7 ratings)
    Support Rating
    9.1
    (3 ratings)
    8.3
    (18 ratings)
    Online Training
    6.4
    (1 ratings)
    -
    (0 ratings)
    Implementation Rating
    -
    (0 ratings)
    7.4
    (22 ratings)
    Configurability
    -
    (0 ratings)
    10.0
    (2 ratings)
    Ease of integration
    -
    (0 ratings)
    8.0
    (4 ratings)
    Product Scalability
    9.1
    (3 ratings)
    9.5
    (6 ratings)
    Vendor post-sale
    -
    (0 ratings)
    10.0
    (2 ratings)
    Vendor pre-sale
    -
    (0 ratings)
    10.0
    (2 ratings)