Kindful (discontinued, now part of Bloomerang) vs. Salesforce Nonprofit Cloud

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Kindful (discontinued, now part of Bloomerang)
Score 8.9 out of 10
N/A
Kindful was a nonprofit CRM that included fundraising tools, reporting, and analytics. It was acquired by Bloomerang in January, 2021 and is no longer sold, but its functionality is now offered by the Bloomerang CRM.
$119
per month
Salesforce Nonprofit Cloud
Score 9.0 out of 10
N/A
Salesforce for Nonprofits, the Salesforce.org Nonprofit Cloud, is a nonprofit constituent relationship management platform from Salesforce, which supports constituent engagement, fundraising, and grants. Nonprofit editions contain Salesforce Lightning Edition along with the former Nonprofit Success Pack (NPSP) combined.
$36
per month per user
Pricing
Kindful (discontinued, now part of Bloomerang)Salesforce Nonprofit Cloud
Editions & Modules
Standard
$119
per month
Standard
$239
per month
Standard
$349
per month
Standard
$459
per month
Standard
$579
per month
Standard
$699
per month
Sales Cloud - EE
$36
per month per user
Sales + Service Cloud - EE
$48
per month (billed annually) per user
Nonprofit Cloud - EE
$60
per month (billed annually) per user
Nonprofit Cloud - UE
Contact
Offerings
Pricing Offerings
Kindful (discontinued, now part of Bloomerang)Salesforce Nonprofit Cloud
Free Trial
YesNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsAll plans include: unlimited admin users, unlimited donation pages with peer-to-peer fundraising, built-in integrations, and automated reporting. Pricing also includes comprehensive web-based training upon signup and ongoing online support at no additional cost.
More Pricing Information
Community Pulse
Kindful (discontinued, now part of Bloomerang)Salesforce Nonprofit Cloud
Considered Both Products
Kindful (discontinued, now part of Bloomerang)
Chose Kindful (discontinued, now part of Bloomerang)
Kindful is cheaper than RE so we went with it. However, Kindful does not have as many features and is less robust than RE.
Chose Kindful (discontinued, now part of Bloomerang)
Because of the easy-to-use drag-and-drop function, teams do not have to call website design-proficient professionals to assist them since Populr also supports collaboration and entire teams can work together to come up with a beautifully designed website and one that is readable.
Chose Kindful (discontinued, now part of Bloomerang)
All similar services. I preferred Kindful because of the user interface and also because of a personal recommendation from another user.
Chose Kindful (discontinued, now part of Bloomerang)
I did a search of over 10 different companies (not finding my notes on this now). Kindful was the perfect fit for our sized organization and they gave us the best rate and transition benefits.
Chose Kindful (discontinued, now part of Bloomerang)
  • Kindful is a one-stop-shop solution (whereas Salesforce and Dynamics require add-ons)
  • Kindful is much more affordable than Virtuous, Salesforce, Microsoft when your team grows
  • There are many more integrations available than with all competitors we evaluated
Chose Kindful (discontinued, now part of Bloomerang)
The cost alone for Breeze is $50 a month versus Kindful which is approx $330 a month. Add to Kindful the staff hours paid to work with the onboarding experience and mistakes, the investment was a high mistake.
Chose Kindful (discontinued, now part of Bloomerang)
Raisers Edge has been in this field for much longer than the newcomer, Kindful. One advantage Rasers Edge has is the ability to store copies of correspondence letters among contacts within their database. With Kindful, you would need print copies and store in a file cabinet …
Chose Kindful (discontinued, now part of Bloomerang)
KIndful stacks up well against the competition for a small organization with limited capacity. We selected Kindful initially because we thought its simplicity would allow us to have multiple users with various roles input data including donor contact. I've used a lot of …
Chose Kindful (discontinued, now part of Bloomerang)
We never used NeonCRM. We have only researched them. At the time of subscription, we felt Kindful was the best direction for our organization.
Chose Kindful (discontinued, now part of Bloomerang)
We recently added HarnessApp to our software tools. Harness has a strong donor interface but not the backbone that Kindful has to offer. We find them a good match. I looked at dozens of other platforms that compare to Kindful but we always find ourselves sticking with Kindful …
Chose Kindful (discontinued, now part of Bloomerang)
Kindful is like night and day compared to Neon. Neon is the dark ages in terms of interface and functionality and Kindful is the industrial revolution.
Chose Kindful (discontinued, now part of Bloomerang)
Actually, since I have been here, we have only used Kindful. We discussed using another product at one time (I do not remember the name), but decided to continue with Kindful. I am glad we did. I have contacted them in the past when I have a problem figuring something out …
Chose Kindful (discontinued, now part of Bloomerang)
The ease of use of Kindful was far and away better than LGL. While the free option for LGL was originally tempting, Kindful's dashboard, functionality, and ease of use made the transition almost a no brainer. We needed to make the investment in our ongoing growth, and it was …
Chose Kindful (discontinued, now part of Bloomerang)
Kindful was cheaper and had functions that better suited our needs. The donation pages and donor management were better than the competitors for the price.
Chose Kindful (discontinued, now part of Bloomerang)
Kindful blows Capsule out of the water as a donor management system. Kindful was built for nonprofit fundraising, where Capsule is better for sales.
Chose Kindful (discontinued, now part of Bloomerang)
We had all of these connected at one time. Kindful still is the best in customer service, and the ease of use making sure what comes in real-time is placed where needed. Eventbrite is just an older connection, so we didn't have real-time data and it also created multiple …
Chose Kindful (discontinued, now part of Bloomerang)
We also looked at DonorPerfect and Salesforce, and both were too expensive for our budget. Kindful was user-friendly and affordable. Breeze CHMS is what we switched from because it didn't meet all of our reporting needs, although it's great for a church without those needs. …
Chose Kindful (discontinued, now part of Bloomerang)
Overall, Kindful is a way better CRM System than DonorSnap in part because the system is user-friendly, keeps good track of donor's data, donations and pledges, and integrates really well with many different apps (which DonorSnap lacks). Also, Kindful has different button …
Salesforce Nonprofit Cloud
Chose Salesforce Nonprofit Cloud
Salesforce.org Nonprofit Cloud is a much more robust and powerful tool than Slate. It is user friendly and very customizable. The number of add ons is also amazing and has made our team that much more successful with powerful integration of phone systems etc that are not …
Chose Salesforce Nonprofit Cloud
I looked at many but they were all specific. I've looked at specific donation-only tools like Blackbaud. I've looked at volunteer-specific tools like GivePUlse. I've looked a just using spreadsheets. None scaled or could connect between programs like SF can.
Chose Salesforce Nonprofit Cloud
Salesforce was complete and allowed for customization and has a team of experts available when we had questions. Access would have required complete creation and then finding someone to manage and revise it would have been difficult.
Chose Salesforce Nonprofit Cloud
As a cloud native organization with no previous Microsoft infrastructure, Salesforce was a more logical and effective option for us. The suite of products was also far more comprehensive and required less customization. We were able to adopt a "configure not code" approach to …
Chose Salesforce Nonprofit Cloud
We used Zoho as a database before we knew we needed a CRM. We even thought of creating our own database. We then tried Neon for a couple of years and then eTapestry. We found a few features missing with each of the packages when trying to manage our complicated family …
Chose Salesforce Nonprofit Cloud
I have managed CRM technology on a variety of different products in my career, including Salesforce (NPSP), Salesforce (Sales Cloud), Nationbuilder, CiviCRM, Breeze, Hubspot. They all have strengths and weaknesses that I find compelling. Overall, they've all done the job! …
Chose Salesforce Nonprofit Cloud
Salesforce is the best option for managing sales. Other software, such as Google sheets, has been used in the past to just create a simple sharable spreadsheet - but the data entered was inconsistent and it was difficult to track work in progress. Using Salesforce in this …
Chose Salesforce Nonprofit Cloud
DonorPerfect appeared to be a decent enough solution, fairly robust. eTapestry and NeonCRM left much to be desired from a UX standpoint. Ultimately, Salesforce would compare with solutions like Microsoft Dynamics, etc. since it's a well-rounded CRM solution and platform that …
Chose Salesforce Nonprofit Cloud
Salesforce for Nonprofits allows for the essentials to run a full nonprofit whereas some of the other Salesforce applications are "nice to haves" vs. "need to have". An example would be that you can still email your customers without the Marketing Cloud. Another example would …
Chose Salesforce Nonprofit Cloud
Salesforce is far more robust than these other tools, but it was built to be a sales platform and not specifically for nonprofits. Keep in mind that even the NPSP is built on a sales-style platform. The others are built specifically for nonprofit fundraising. My org chose …
Chose Salesforce Nonprofit Cloud
We use them in tandem and so they aren't really competing in my book. In my time here we have not tried out any other databases like salesforce so I cannot really speak to shopping around for a new database. I do know that Cvent, Mailchimp, and Salesforce are great partner …
Chose Salesforce Nonprofit Cloud
Salesforce for Nonprofits is more user-friendly and customizable than eTapestry and DonorPerfect. It also visually displays client/donation/etc. information in a more efficient and aesthetically pleasing manner.
Chose Salesforce Nonprofit Cloud
I believe Salesforce for Nonprofits far exceeds expectations compared to these other tools. It has more free add-ons and a cleaner user experience.
Chose Salesforce Nonprofit Cloud
I have used other nonprofit CRMs, however, they were created especially for that nonprofit, so are not used more widely. We liked the innovation that was possible when using Salesforce, something that is a bit more challenging with the more custom options. For example, if your …
Chose Salesforce Nonprofit Cloud
Salesforce is not as robust as Blackbaud, but the price point makes up for it in the end. When my company transitioned to Blackbaud, we had to take over a year of implementation and still have issues to this day. Salesforce was easy and worked like a charm in the first few …
Chose Salesforce Nonprofit Cloud
Salesforce gives you so much more than Infusionsoft, though it is the closest thing that I've worked with that I can compare it to. Customization is quite limited in Infusionsoft, but it will give you your basic needs. I suppose it depends on what you're looking for!
Chose Salesforce Nonprofit Cloud
Salesforce for Nonprofits is much more flexible than other tools I've used in the past. You aren't limited to staying with one company's suite of products - you have the ability to build out your database / fundraising solution using best in class applications. It also has a …
Chose Salesforce Nonprofit Cloud
We reviewed all the mid-level options before we chose Salesforce. All the other options we looked at were eater very undefined and we woud be building from scratch or they were very defined and woud require our processes to change to match the system. Salesforce was the sweet …
Best Alternatives
Kindful (discontinued, now part of Bloomerang)Salesforce Nonprofit Cloud
Small Businesses
Bonterra Network for Good
Bonterra Network for Good
Score 9.6 out of 10
Bonterra Network for Good
Bonterra Network for Good
Score 9.6 out of 10
Medium-sized Companies
Bloomerang CRM
Bloomerang CRM
Score 8.1 out of 10
Bloomerang CRM
Bloomerang CRM
Score 8.1 out of 10
Enterprises
Blackbaud Enterprise Fundraising CRM
Blackbaud Enterprise Fundraising CRM
Score 7.6 out of 10
Blackbaud Enterprise Fundraising CRM
Blackbaud Enterprise Fundraising CRM
Score 7.6 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Kindful (discontinued, now part of Bloomerang)Salesforce Nonprofit Cloud
Likelihood to Recommend
9.0
(0 ratings)
8.4
(0 ratings)
Likelihood to Renew
-
(0 ratings)
10.0
(0 ratings)
Usability
9.0
(0 ratings)
8.0
(0 ratings)
Support Rating
9.8
(0 ratings)
9.0
(0 ratings)
User Testimonials
Kindful (discontinued, now part of Bloomerang)Salesforce Nonprofit Cloud
Likelihood to Recommend
If your primary goals are: the ability to accept online donations [best/easiest to use donation form I've seen], acknowledge donors, and keep constituent data in one location - and you're willing to look for integrated solutions for other specific uses based on your needs - Kindful is for you. Bonus: Pricing for Kindful makes it easy to find the budget for other integrated solutions... because even if it doesn't do it all - it is still really inexpensive for what it does accomplish.
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If you only want to track donations, I'd go with something simpler. If you want to track donations and programs and connections between them, there may be nothing better. If you have no technical abilities and no budget, restricted yourself solely to what it does as described exactly in the manual. If you can't devote about 0.25FTE to the constant maintenance and upgrades, don't go with it.
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Pros
  • Campaign pages are easy to set up and donor information is captured for use in managing these donors long term.
  • Kindful syncs with a number of useful and applicable apps such as Eventbrite which reduces the amount of time we need to spend on administration.
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  • Lots of connection points. I can associate a contact with an organization, an event and a donation, easily bouncing between them and pulling reports accordingly. Love this!
  • This system has many more features than we will ever actually use but I love that because when we have a new idea or want to try something out we don't have to switch systems, we just have to dig a little deeper into salesforce and they probably have a solution waiting for us already.
  • Salesforce is great at training! I love their trailhead and have used it a lot, especially when I was just getting to know the system. It is easy, fun, informative, and always there to teach me something new. I can also go at my own pace instead of many people's models of training through webinars that are almost always at inconvenient times.
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Cons
  • Program Management - the system is still evolving which is great, but it currently does not fill every single program management and event management need that we have.
  • Mail sync - Kindful no longer syncs with Gmail, which is a big issue with tracking emails and attaching those interactions to specific people.
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  • Learning curve - very powerful, but takes time to learn
  • Batch processing - takes time and advanced skills to reach efficiency for data entry and certain operations which you want to do in batch
  • Mass email is extremely limited - must choose a third party tool which adds complexity and cost to the system
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Likelihood to Renew
No answers on this topic
There is really no other tool to compare and especially since Salesforce for Nonprofits is free!!
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Usability
From operations, support, and donor management, Kindful's UX and UI are top-notch.
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I think Salesforce has so much functionality that it makes it difficult in terms of overall usability. Once you can figure it out, it's a 10/10, it's just getting there. If you're willing to do the work to figure it out then you're golden. For what it's worth, I don't know if you're going to find something with this level of functionality that's easier to figure out
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Support Rating
I have not utilized the support for Kindful very often but the one time I have was fantastic. It was quick, courteous and thorough. Kindful consistently offers Webinars that outline the best way to utilize their product and get the most out of it. I think Kindful does a pretty solid job with support.
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I would say the support for Salesforce for Nonprofits is overall pretty great, as they offer many avenues to find the information you need and offer nonprofits the ability to work with Salesforce-trained volunteers or professional for free, which is useful especially during the customization process. I will say that I have often encountered situations where I needed to figure out certain information that I could not find even amongst the vast network of knowledge they provide.
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Alternatives Considered
  • Kindful is a one-stop-shop solution (whereas Salesforce and Dynamics require add-ons)
  • Kindful is much more affordable than Virtuous, Salesforce, Microsoft when your team grows
  • There are many more integrations available than with all competitors we evaluated
Read full review
As a cloud native organization with no previous Microsoft infrastructure, Salesforce was a more logical and effective option for us. The suite of products was also far more comprehensive and required less customization. We were able to adopt a "configure not code" approach to our development of systems to support our mission that lowered the cost of upgrades.
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Return on Investment
  • Kindful's customer service team has saved us a lot of time and effort by being extremely helpful. I can't speak highly enough about the customer service they offer.
  • We spend a lot of time cleaning our data base. I wish Kindful had a cleaner integration process.
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  • Salesforce for nonprofits is our source of truth for donor and member data.
  • It's made a world of difference to know we only have to look in one place for an address or donation history.
  • We have yet to connect Salesforce with our financial software (QBO) given the cost of the third-party connectors though I am investing a fewer lower cost options I have just found.
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ScreenShots

Kindful (discontinued, now part of Bloomerang) Screenshots

Screenshot of Reporting analyticsScreenshot of Contact profileScreenshot of Fundraising functionality

Salesforce Nonprofit Cloud Screenshots

Screenshot of Case ManagementScreenshot of Contact RecordScreenshot of Home DashboardScreenshot of Management ModuleScreenshot of Marketing Cloud for Nonprofits