| Product | Rating | Most Used By | Product Summary | Starting Price |
|---|---|---|---|---|
 Klaviyo | Score8.6 out of 10 | N/A | Klaviyo is a marketing automation platform that helps businesses to centralize and use every piece of their customer data. With Klaviyo, businesses can combine customer data with more than 350 native integrations to automate personalized email and SMS communications that make customers feel seen. From mom-and-pop shops to established companies, Klaviyo states businesses like Dermalogica, Living Proof, Solo Stove, Citizen Watches, and more than 143,000 other paying users leverage their platform… | $20 per month |
 Litmus from Validity | Score8.5 out of 10 | N/A | Litmus, from Validity, is an email marketing solution used to create error-free emails in less time. It is also used to build email campaigns, personalize and test them thoroughly, monitor deliverability, and analyze email performance. | $500 per month |
| Klaviyo | Litmus from Validity | |||||||||||||||
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| Editions & Modules | No answers on this topic | No answers on this topic | ||||||||||||||
| Offerings |
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| Entry-level Setup Fee | No setup fee | No setup fee | ||||||||||||||
| Additional Details | Paid plans start at $20/month and include: 251 - 500 contacts 5,000 monthly email sends 150 SMS/MMS sending credits Applicable SMS carrier fees Mobile push notifications (free beta) Email and chat support Additional contacts, email and text sending credits, and service plans available to meet the needs of any size business. View all of our pricing and estimate your total cost of ownership at klaviyo.com/pricing | Litmus offers different plan types to fit various needs, offering monthly and annual plans, as well as fully customizable Enterprise plans. | ||||||||||||||
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| Klaviyo | Litmus from Validity | |
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| Considered Both Products | No answer on this topic | Chose Litmus from Validity In my experience, Email on Acid is far less reliable for accuracy than Litmus Invited by TrustRadius (TR) on Vendor's Behalf A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info Chose Litmus from Validity Litmus is much better at tracking, building, and testing emails than what we have used in the past, and the integration with Salesforce Marketing Cloud is a life-changer. Invited by TrustRadius (TR) on Vendor's Behalf A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. TR verified that a representative sample of customers was invited. More Info |
| Key User Insights | ||
| Would buy again | ||
No answers on this topic | No answers on this topic | |
| Delivers good value for the price | ||
No answers on this topic | No answers on this topic | |
| Happy with the feature set | ||
No answers on this topic | No answers on this topic | |
| Lived up to sales and marketing promises | ||
No answers on this topic | No answers on this topic | |
| Implementation went as expected | ||
No answers on this topic | No answers on this topic | |
| Klaviyo | Litmus from Validity | |||||||||||||||||||||||||||||||
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| Email & Online Marketing |
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| Lead Management |
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| Campaign Management |
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| Pre-Send Testing |
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| Klaviyo | Litmus from Validity | |
|---|---|---|
| Likelihood to Recommend | 8.7 | 9.1 |
| Likelihood to Renew | 10.0 | 7.4 |
| Usability | 8.0 | 9.3 |
| Availability | - | 9.1 |
| Performance | - | 7.4 |
| Support Rating | 9.0 | - |
| In-Person Training | - | 9.0 |
| Online Training | - | 8.2 |
| Implementation Rating | 10.0 | 9.1 |
| Configurability | - | 7.3 |
| Ease of integration | - | 10.0 |
| Product Scalability | - | 8.5 |
| Vendor post-sale | - | 9.1 |
| Vendor pre-sale | - | 9.2 |
