Kustomer vs. Salesforce Starter
| Product | Rating | Most Used By | Product Summary | Starting Price |
|---|---|---|---|---|
 Kustomer | Score8.6 out of 10 | N/A | Kustomer is a customer service CRM platform built for managing high support volume by optimizing experiences throughout the customer service journey. Kustomer was acquired by Facebook in late 2020, but spun out in 2023 and re-launched as an independent entity, Kustomer, LLC. | $89 per month per user |
 Salesforce Starter | Score8.9 out of 10 | Small Businesses (1-50 employees) | Salesforce Starter (formerly Salesforce Essentials) is a small business CRM that replaces the former SalesforceIQ product. It is priced at $35 per user, on a monthly basis, or at $25 per month for if billed annually ($300) and can be tried free for 14 days on a trial. | $35 per month per user |
| Kustomer | Salesforce Starter | |||||||||||||||
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| Editions & Modules |
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| Offerings |
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| Entry-level Setup Fee | No setup fee | No setup fee | ||||||||||||||
| Additional Details | All plans require an annual subscription and 8 users minimum. | — | ||||||||||||||
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| Incident and problem management |
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| Self Help Community |
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| Multi-Channel Help |
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| Sales Force Automation |
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| Marketing Automation |
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| CRM Project Management |
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| CRM Reporting & Analytics |
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| Customization |
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| Security |
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| Integrations with 3rd-party Software |
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| Platform |
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| Kustomer | Salesforce Starter | |
|---|---|---|
| Likelihood to Recommend | 9.0 | 9.0 |
| Likelihood to Renew | 7.9 | - |
| Usability | 10.0 | 9.4 |
| Availability | 9.1 | - |
| Performance | 6.4 | - |
| Support Rating | 9.4 | - |
| In-Person Training | 7.6 | - |
| Online Training | 8.3 | - |
| Implementation Rating | 7.9 | - |
| Configurability | 7.9 | - |
| Ease of integration | 7.2 | - |
| Product Scalability | 9.1 | - |
| Vendor post-sale | 8.7 | - |
| Vendor pre-sale | 9.1 | - |