Later Social vs. Social Champ

Later Social

Social Champ

Overview
Product	Rating	Most Used By	Product Summary	Starting Price
Later Social	Score 6.7 out of 10	N/A	Later (formerly Latergramme) in Vancouver offers an Instagram focused social media marketing platform, which supports the planning and scheduling of content to Instagram, as well as Twitter, Facebook, and Pinterest.	$25 per month
Social Champ	Score 1.0 out of 10	N/A	N/A	$0

Pricing

Later Social

Social Champ

Editions & Modules

Starter: $25
per month
Growth: $45
per month
Advanced: $80
per month
Agency: $200
per month
Enterprise: Contact Sales

Free: $0
Agency: $0
per month
Champion: $29
per month
Business: $99
per month

Offerings

Pricing Offerings
Later Social	Social Champ
Free Trial
Yes	Yes
Free/Freemium Version
No	No
Premium Consulting/Integration Services
No	No

Entry-level Setup Fee

No setup fee

Additional Details

33% discount available for annual subscription.

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More Pricing Information

Community Pulse
	Later Social	Social Champ
Considered Both Products	Later Social Verified User Anonymous Chose Later Social In my opinion, Later Social covers way more platforms than Salsa. I would much rather use Later Social. My org wanted me to use Salsa so it's all in the same place, but it is not as user friendly to me, and doesn't cover as many platforms as Later Social. Incentivized Helpful? Verified User Anonymous Chose Later Social Later is hands-down the best platform I have used for planning and scheduling content. Incentivized Helpful? SS Suzanne Stafford Principal Chose Later Social I went with Later for the lower cost subscription. The Hootsuite copy features is missed, but Later has hashtag suggestions which is nice. I really need something to post across multiple platforms. I also needed the ability to schedule more than the 5 free scheduled posts … Incentivized Helpful? Katrina Julia, Founder and CEO FIT Life Creation Creator + CEO Chose Later Social Different type of tool. Incentivized Helpful? Sebastian Correa Marsico Digital Content Lead Chose Later Social It's superior. Simply put. Later has better features and stronger functionalities, many of which none of these other tools have. When I used any of the previous tools there was always something missing so I had no choice but to work with two or three tools at the same time. … Incentivized Helpful? Alexandra Ceambur Content Marketer, and Blog Writer Chose Later Social As a social media manager I find that Buffer, Hootsuite and Sproutsocial are superior to all features available on Later. Incentivized Helpful? Verified User Anonymous Chose Later Social Hootsuite works well but I appreciate the ability to add Stories directly from Later which helps us be more engaging and productive with our posting. Incentivized Helpful? Genie Forkner Co-Owner, Executive Director of Marketing & Public Relations Chose Later Social Hootsuite is still working with push notifications, (an extra annoying step) that Later has eliminated! Hootesuite places to many limits on user profiles which means the need for multiple accounts Later has eliminated these roadblocks in productivity. Incentivized Helpful? Ayo Bamgbose, Assoc CIPD, MSc Social Media & Digital Marketing Educator Chose Later Social I’ve used a lot of different scheduling apps over the last 4 years but what I like most about Later is that it is one of Instagram's recognized partners, resulting in being allowed to access certain features. For example, Later and a few others are the only ones that are … Incentivized Helpful? Lauren Kelley Director of Content Chose Later Social Sprout Social is a great tool, however, the price for a smaller company like ours was prohibitive. Later doesn't have LinkedIn support the way Sprout Social does, however Later does have unique product offerings for Instagram that ultimately set them apart for our team. We've … Incentivized Helpful? Verified User Anonymous Chose Later Social I considered Hootsuite, but I don't think they have a free plan. Incentivized Helpful? Verified User Anonymous Chose Later Social We evaluated multiple social media scheduling programs and ultimately selected a service apart from Later, but with the addition of their new tools, we are looking to potentially go back. Later was always one of our frontrunners, and with its new improvements, we will likely be … Incentivized Helpful? Alexis Ramsey Senior Marketing Account Supervisor, Digital Strategy Chose Later Social Later is very affordable and kind of a hidden gem. While Sprout Social provides analytics that Later doesn't have, that's not a feature we were looking for. Multiple users do not cost extra money and the number of posts you get based on your plan is more than enough even if you … Incentivized Helpful? Meredith Walter Marketing Manager Chose Later Social Later is great specifically for Instagram. If you're looking for something to manage all of your social channels in, Later is not the tool for you. Incentivized Helpful? Josephine Stafford Owner Chose Later Social I've also used Planoly, which is what I switched from. Later by far is easier to use and manage and view. I like all the upgrade options and I like the blog posts to help navigate using the interface and also using Instagram. If I saw more results on Instagram I'd be all in, … Incentivized Helpful?	Social Champ No answer on this topic

Features

Later Social

Social Champ

Publishing

Comparison of Publishing features of Product A and Product B
	Later Social 9.0 Ratings 11% above category average	Social Champ - Ratings
Content planning and scheduling	10.00 Ratings	00 Ratings
Content optimization	9.00 Ratings	00 Ratings
Workflow management	8.00 Ratings	00 Ratings

Channel coverage/integration

Comparison of Channel coverage/integration features of Product A and Product B
	Later Social 7.2 Ratings 16% below category average	Social Champ - Ratings
Twitter	7.00 Ratings	00 Ratings
Facebook	7.00 Ratings	00 Ratings
LinkedIn	5.00 Ratings	00 Ratings
Instagram	10.00 Ratings	00 Ratings
Pinterest	10.00 Ratings	00 Ratings
YouTube	4.00 Ratings	00 Ratings

Reporting/analytics

Comparison of Reporting/analytics features of Product A and Product B
	Later Social 4.0 Ratings 66% below category average	Social Champ - Ratings
Campaign success analytics	4.00 Ratings	00 Ratings

Account management

Comparison of Account management features of Product A and Product B
	Later Social 10.0 Ratings 22% above category average	Social Champ - Ratings
Mobile access	10.00 Ratings	00 Ratings

Best Alternatives
	Later Social	Social Champ
Small Businesses	CoSchedule Marketing Suite Score 10.0 out of 10	CoSchedule Marketing Suite Score 10.0 out of 10
Medium-sized Companies	CoSchedule Marketing Suite Score 10.0 out of 10	CoSchedule Marketing Suite Score 10.0 out of 10
Enterprises	Social Suite by Reputation.com Score 9.4 out of 10	Social Suite by Reputation.com Score 9.4 out of 10
All Alternatives	View all alternatives	View all alternatives

User Ratings
	Later Social	Social Champ
Likelihood to Recommend	10.0 (0 ratings)	1.0 (0 ratings)
Usability	9.4 (0 ratings)	- (0 ratings)
Support Rating	9.0 (0 ratings)	- (0 ratings)

User Testimonials
	Later Social	Social Champ
Likelihood to Recommend	Later is great for not only small and large businesses, but also for influencers who want a curated feed that they can easily auto-publish. If you need to tag your Instagram photos on a consistent basis, that might be a struggle, but in general, for the minimal cost and features, Later is well worth the cost. Additionally, their technical support takes 24-28 hours to respond to via chat, but it's within the software so it's very simple. Incentivized Alexis Ramsey Senior Marketing Account Supervisor, Digital Strategy Read full review	This is a difficult thing for me to write due to the amount of time wasted with them. Everyone has different needs when picking a tool. I only had one single need when picking a scheduling app that worked with X (Twitter). Unlimited calendar scheduling in the future. They gave me a demo. I checked reviews. I asked several times. Then I looked on their website and found THREE different places where they said, in writing, for the $29/month plan. They allowed UNLIMITED schedule posting. UNLIMITED. So, I spent literally weeks scheduling posts. When I hit 4,000, they cut me off. Saying that was the limit and I should now delete posts if I wanted to schedule more. This is a warning for others. It seems to me that what they write on their website, say in text, and speak on the phone cannot, in my opinion and experience, be trusted.I could not be more disappointed. When I sent them back THREE separate screenshots of the advertising unlimited scheduling, they sent me back an email - here's the copy/paste:_____ I just heard back from my technical team. You may have reached your maximum limit for the scheduled post i. e., 4000. Which is the reason you have to face the issue.I would suggest you to please try to delete some of the posts in order to schedule the new ones, or wait for the already scheduled ones to get published first.I'll appreciate your understanding.Regards.Moniba from Social Champ.____All over their website, it says UNLIMITED scheduling for the $29 plan. Lorne Resnick Lorne Resnick Read full review
Pros	Allows you to schedule Instagram Stories Content. No other tool that I have tried allows this feature. Great analytics available for Instagram - something that lacks on many other platforms. The LinkIn.Bio feature allows you to drive traffic to multiple sources, which is helpful for accounts without a swipe-up link. It's easy to switch between accounts if you are managing multiple brands and platforms. Incentivized Lauren Kelley Director of Content Read full review	No answers on this topic
Cons	Would be wonderful if there was a way to copy posts easily. Would be nice to view posts without opening like you plan to edit them. Just want to preview them like an email. Would be nice to be able to schedule posts to Facebook Groups. Incentivized SS Suzanne Stafford Principal Read full review	No answers on this topic
Usability	The desktop site is almost perfect, I love it. I love that I can drag and drop, I love that I can easily and quickly switch to analytics and switching profiles... love the ease of link in bio. so great! Incentivized Verified User Anonymous Read full review	No answers on this topic
Support Rating	Later are not just a software tool, they also provide marketing advice, tips, and tutorials via their blog. I’ve only had to reach out to them for help a few times and have found them to respond much faster than other tools in their category. I receive weekly emails with updates, marketing tips and invites to online events. I look forward to their emails as I’ve learned a lot of things that I’ve been able to actually implement. Incentivized Ayo Bamgbose Assoc CIPD MSc Social Media & Digital Marketing Educator Read full review	No answers on this topic
Alternatives Considered	It's superior. Simply put. Later has better features and stronger functionalities, many of which none of these other tools have. When I used any of the previous tools there was always something missing so I had no choice but to work with two or three tools at the same time. Later replaced all of those tools and now I can manage everything from one single tool. Incentivized Sebastian Correa Marsico Digital Content Lead Read full review	No answers on this topic
Return on Investment	Later has at least made me accountable for my content calendar. It helps me schedule posts in advance and allows me to see what my page will look like so I can visually plan out content. Later has helped me post a few times with the auto-post feature. It's been great for my static images, but I just wish I could do it for everything! Incentivized Meredith Walter Marketing Manager Read full review	No answers on this topic
ScreenShots