Later Social vs. SocialBee

Later Social

SocialBee

Overview
Product	Rating	Most Used By	Product Summary	Starting Price
Later Social	Score 6.7 out of 10	N/A	Later (formerly Latergramme) in Vancouver offers an Instagram focused social media marketing platform, which supports the planning and scheduling of content to Instagram, as well as Twitter, Facebook, and Pinterest.	$25 per month
SocialBee	Score 1.0 out of 10	N/A	SocialBee is an AI-powered social media management tool that empowers its customers to share content across multiple social networks from one place. Using such a tool, the user can set a posting schedule, have content shared as planned, and then analyze the performance of their accounts. Supported platforms: Facebook, Twitter, LinkedIn, Instagram, Pinterest, Google my Business, TikTok, YouTube, and Bluesky. The AI Copilot can generate an entire social…	$29 per month

Pricing

Later Social

SocialBee

Editions & Modules

Starter: $25
per month
Growth: $45
per month
Advanced: $80
per month
Agency: $200
per month
Enterprise: Contact Sales

Bootstrap: $29
per month
Accelerate: $49
per month
Pro: $99
per month

Offerings

Pricing Offerings
Later Social	SocialBee
Free Trial
Yes	Yes
Free/Freemium Version
No	No
Premium Consulting/Integration Services
No	No

Entry-level Setup Fee

No setup fee

Additional Details

33% discount available for annual subscription.

A discount is offered for annual billing.

More Pricing Information

Community Pulse
	Later Social	SocialBee
Considered Both Products	Later Social Verified User Anonymous Chose Later Social In my opinion, Later Social covers way more platforms than Salsa. I would much rather use Later Social. My org wanted me to use Salsa so it's all in the same place, but it is not as user friendly to me, and doesn't cover as many platforms as Later Social. Incentivized Helpful? Verified User Anonymous Chose Later Social Later is hands-down the best platform I have used for planning and scheduling content. Incentivized Helpful? SS Suzanne Stafford Principal Chose Later Social I went with Later for the lower cost subscription. The Hootsuite copy features is missed, but Later has hashtag suggestions which is nice. I really need something to post across multiple platforms. I also needed the ability to schedule more than the 5 free scheduled posts … Incentivized Helpful? Katrina Julia, Founder and CEO FIT Life Creation Creator + CEO Chose Later Social Different type of tool. Incentivized Helpful? Sebastian Correa Marsico Digital Content Lead Chose Later Social It's superior. Simply put. Later has better features and stronger functionalities, many of which none of these other tools have. When I used any of the previous tools there was always something missing so I had no choice but to work with two or three tools at the same time. … Incentivized Helpful? Alexandra Ceambur Content Marketer, and Blog Writer Chose Later Social As a social media manager I find that Buffer, Hootsuite and Sproutsocial are superior to all features available on Later. Incentivized Helpful? Verified User Anonymous Chose Later Social Hootsuite works well but I appreciate the ability to add Stories directly from Later which helps us be more engaging and productive with our posting. Incentivized Helpful? Genie Forkner Co-Owner, Executive Director of Marketing & Public Relations Chose Later Social Hootsuite is still working with push notifications, (an extra annoying step) that Later has eliminated! Hootesuite places to many limits on user profiles which means the need for multiple accounts Later has eliminated these roadblocks in productivity. Incentivized Helpful? Ayo Bamgbose, Assoc CIPD, MSc Social Media & Digital Marketing Educator Chose Later Social I’ve used a lot of different scheduling apps over the last 4 years but what I like most about Later is that it is one of Instagram's recognized partners, resulting in being allowed to access certain features. For example, Later and a few others are the only ones that are … Incentivized Helpful? Lauren Kelley Director of Content Chose Later Social Sprout Social is a great tool, however, the price for a smaller company like ours was prohibitive. Later doesn't have LinkedIn support the way Sprout Social does, however Later does have unique product offerings for Instagram that ultimately set them apart for our team. We've … Incentivized Helpful? Verified User Anonymous Chose Later Social I considered Hootsuite, but I don't think they have a free plan. Incentivized Helpful? Verified User Anonymous Chose Later Social We evaluated multiple social media scheduling programs and ultimately selected a service apart from Later, but with the addition of their new tools, we are looking to potentially go back. Later was always one of our frontrunners, and with its new improvements, we will likely be … Incentivized Helpful? Alexis Ramsey Senior Marketing Account Supervisor, Digital Strategy Chose Later Social Later is very affordable and kind of a hidden gem. While Sprout Social provides analytics that Later doesn't have, that's not a feature we were looking for. Multiple users do not cost extra money and the number of posts you get based on your plan is more than enough even if you … Incentivized Helpful? Meredith Walter Marketing Manager Chose Later Social Later is great specifically for Instagram. If you're looking for something to manage all of your social channels in, Later is not the tool for you. Incentivized Helpful? Josephine Stafford Owner Chose Later Social I've also used Planoly, which is what I switched from. Later by far is easier to use and manage and view. I like all the upgrade options and I like the blog posts to help navigate using the interface and also using Instagram. If I saw more results on Instagram I'd be all in, … Incentivized Helpful?	SocialBee Jao Ortega Business Owner Chose SocialBee SocialBee provides multiple features that you can get from other multiple different tools. It's kinda all in one solution for social media management. So cost-wise, it saves us a lot of money. It is also from a stable company with a sufficient MRR that helps with the security … Incentivized Helpful?

Features

Later Social

SocialBee

Publishing

Comparison of Publishing features of Product A and Product B
	Later Social 9.0 Ratings 11% above category average	SocialBee 9.3 Ratings 15% above category average
Content planning and scheduling	10.00 Ratings	10.00 Ratings
Content optimization	9.00 Ratings	9.00 Ratings
Workflow management	8.00 Ratings	9.00 Ratings

Channel coverage/integration

Comparison of Channel coverage/integration features of Product A and Product B
	Later Social 7.2 Ratings 16% below category average	SocialBee 10.0 Ratings 17% above category average
Twitter	7.00 Ratings	10.00 Ratings
Facebook	7.00 Ratings	10.00 Ratings
LinkedIn	5.00 Ratings	10.00 Ratings
Instagram	10.00 Ratings	10.00 Ratings
Pinterest	10.00 Ratings	10.00 Ratings
YouTube	4.00 Ratings	00 Ratings
Google+	00 Ratings	10.00 Ratings

Reporting/analytics

Comparison of Reporting/analytics features of Product A and Product B
	Later Social 4.0 Ratings 66% below category average	SocialBee 8.0 Ratings 1% above category average
Campaign success analytics	4.00 Ratings	8.00 Ratings

Account management

Comparison of Account management features of Product A and Product B
	Later Social 10.0 Ratings 22% above category average	SocialBee 8.5 Ratings 6% above category average
Mobile access	10.00 Ratings	9.00 Ratings
Role-based user permissions & privileges	00 Ratings	8.00 Ratings

Engagement

Comparison of Engagement features of Product A and Product B
	Later Social - Ratings	SocialBee 10.0 Ratings 23% above category average
Bulk actions	00 Ratings	10.00 Ratings

Best Alternatives
	Later Social	SocialBee
Small Businesses	CoSchedule Marketing Suite Score 10.0 out of 10	CoSchedule Marketing Suite Score 10.0 out of 10
Medium-sized Companies	CoSchedule Marketing Suite Score 10.0 out of 10	CoSchedule Marketing Suite Score 10.0 out of 10
Enterprises	Social Suite by Reputation.com Score 9.4 out of 10	Social Suite by Reputation.com Score 9.4 out of 10
All Alternatives	View all alternatives	View all alternatives

User Ratings
	Later Social	SocialBee
Likelihood to Recommend	10.0 (0 ratings)	10.0 (0 ratings)
Usability	9.4 (0 ratings)	10.0 (0 ratings)
Support Rating	9.0 (0 ratings)	10.0 (0 ratings)

User Testimonials
	Later Social	SocialBee
Likelihood to Recommend	Later is great for not only small and large businesses, but also for influencers who want a curated feed that they can easily auto-publish. If you need to tag your Instagram photos on a consistent basis, that might be a struggle, but in general, for the minimal cost and features, Later is well worth the cost. Additionally, their technical support takes 24-28 hours to respond to via chat, but it's within the software so it's very simple. Incentivized Alexis Ramsey Senior Marketing Account Supervisor, Digital Strategy Read full review	SocialBee is very ideal for busy individuals or small agencies that are not privileged with time. Social media management can be one of the most tedious tasks in anybody's business. SocialBee covers the majority of the tasks. Set it up once and you're done (practically forever) With all its powerful features though, it can be a little more complicated for a non-techie person. If your requirements are just simple post-scheduling, you can use other alternatives. Incentivized Jao Ortega Business Owner Read full review
Pros	Allows you to schedule Instagram Stories Content. No other tool that I have tried allows this feature. Great analytics available for Instagram - something that lacks on many other platforms. The LinkIn.Bio feature allows you to drive traffic to multiple sources, which is helpful for accounts without a swipe-up link. It's easy to switch between accounts if you are managing multiple brands and platforms. Incentivized Lauren Kelley Director of Content Read full review	All major social platforms are available. Posts can be organized per category, per client. Hashtag organizer. Links manager, with integrations to popular link shortener tools (we use Switchy, and it works smoothly) Incentivized Jao Ortega Business Owner Read full review
Cons	Would be wonderful if there was a way to copy posts easily. Would be nice to view posts without opening like you plan to edit them. Just want to preview them like an email. Would be nice to be able to schedule posts to Facebook Groups. Incentivized SS Suzanne Stafford Principal Read full review	Though it's not clunky, it can improve on the loading speeds while working. The UI/UX can be further improved (nice and neat instead of big cards especially on the categories page) I would love it if the scheduler can be expanded into 2-weeks or monthly range. So we can post categories that are on a 2x a month and 1x a month frequency. Incentivized Jao Ortega Business Owner Read full review
Usability	The desktop site is almost perfect, I love it. I love that I can drag and drop, I love that I can easily and quickly switch to analytics and switching profiles... love the ease of link in bio. so great! Incentivized Verified User Anonymous Read full review	Currently, SocialBee is the only software that we use for our social media clients, the confidence that we have for SB is above the fold. It saves us a lot of time and business management is easy because it's highly quantifiable with the client as to the number of posts, schedules, and results. Incentivized Jao Ortega Business Owner Read full review
Support Rating	Later are not just a software tool, they also provide marketing advice, tips, and tutorials via their blog. I’ve only had to reach out to them for help a few times and have found them to respond much faster than other tools in their category. I receive weekly emails with updates, marketing tips and invites to online events. I look forward to their emails as I’ve learned a lot of things that I’ve been able to actually implement. Incentivized Ayo Bamgbose Assoc CIPD MSc Social Media & Digital Marketing Educator Read full review	I have encountered their support just a couple of times since the platform is very straightforward for me. But on those occasions, it was so smooth. They responded to my concerns in just a few hours. Not too many companies offer that convenience nowadays. Plus, they do live webinars regularly which is totally amazing! Incentivized Jao Ortega Business Owner Read full review
Alternatives Considered	It's superior. Simply put. Later has better features and stronger functionalities, many of which none of these other tools have. When I used any of the previous tools there was always something missing so I had no choice but to work with two or three tools at the same time. Later replaced all of those tools and now I can manage everything from one single tool. Incentivized Sebastian Correa Marsico Digital Content Lead Read full review	SocialBee provides multiple features that you can get from other multiple different tools. It's kinda all in one solution for social media management. So cost-wise, it saves us a lot of money. It is also from a stable company with a sufficient MRR that helps with the security and development of the software. Incentivized Jao Ortega Business Owner Read full review
Return on Investment	Later has at least made me accountable for my content calendar. It helps me schedule posts in advance and allows me to see what my page will look like so I can visually plan out content. Later has helped me post a few times with the auto-post feature. It's been great for my static images, but I just wish I could do it for everything! Incentivized Meredith Walter Marketing Manager Read full review	It provides us higher margin because it requires minimal resources. Lesser working time means more marketing and leads generation time. Very cost efficient solution. Incentivized Jao Ortega Business Owner Read full review
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