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Adobe Marketo Engage vs. Lead Liaison

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Adobe Marketo Engage

2,647 Reviews and Ratings

Lead Liaison

9 Reviews and Ratings

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Adobe Marketo Engage

    Score8.1 out of 10
    		N/AAdobe Marketo Engage (acquired by Adobe in 2018) is a marketing automation platform whose basic features include email marketing, drip nurturing, landing pages, and lead scoring, but other editions offer additional advanced features. Typical customers are B2B firms with complex sales cycles.N/A

    Lead Liaison

    Score9.1 out of 10
    Mid-Size Companies (51-1,000 employees)
    		Lead Liaison is a cloud-based sales and marketing automation solution. This solution provides equal focus to sales support with solutions such as a hot-lead dashboard, Buy Signals and a live ticker alert of businesses on the customer's website.

    $250

    per month

    Pricing
    Adobe Marketo EngageLead Liaison
    Editions & Modules
    Growth
    Pricing based on database size.
    per month
    Select
    Pricing based on database size.
    per month
    Prime
    Pricing based on database size.
    per month
    Ultimate
    Pricing based on database size.
    per month
    Inbound Marketing
    $250
    per month
    Sales Enablement
    $450
    per month 5 users
    Omnibound Marketing
    $780
    per month
    Lifecycle Marketing
    $1,500
    per month
    Event Lead Management
    starting at $2000
    Offerings
    Pricing Offerings
    Adobe Marketo EngageLead Liaison
    Free Trial
    YesYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesYes
    Entry-level Setup FeeOptional$499 Depends on package
    Additional Details——
    More Pricing Information
    Community Pulse
    Adobe Marketo EngageLead Liaison
    Considered Both Products
    Adobe
    No answer on this topic
    Lead Liaison
    Verified User
    Chose Lead Liaison
    I have not used any other product than Lead Liasion. I just recently started using this product and was not aware of the other options. Either way I am looking forward to seeing how far I am able to succeed using Lead Liasion and will continue to use this platform in the future.
    Incentivized
    Key User Insights
    Would buy again
    No answers on this topic
    No answers on this topic
    Delivers good value for the price
    No answers on this topic
    No answers on this topic
    Happy with the feature set
    No answers on this topic
    No answers on this topic
    Lived up to sales and marketing promises
    No answers on this topic
    No answers on this topic
    Implementation went as expected
    No answers on this topic
    No answers on this topic
    Features
    Adobe Marketo EngageLead Liaison
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Adobe Marketo Engage and Lead Liaison
    Feature
    Adobe Marketo Engage
    7.8
    993 Ratings
    Lead Liaison
    8.8
    8 Ratings
    WYSIWYG email editor8.2902 Ratings9.08 Ratings
    Dynamic content6.8878 Ratings8.57 Ratings
    Ability to test dynamic content6.8857 Ratings8.27 Ratings
    Landing pages7.8920 Ratings8.77 Ratings
    A/B testing8.3905 Ratings8.75 Ratings
    Mobile optimization7.9877 Ratings9.06 Ratings
    Email deliverability reporting6.3961 Ratings9.37 Ratings
    List management8.8958 Ratings8.88 Ratings
    Triggered drip sequences9.1868 Ratings9.05 Ratings
    Lead Management
    Comparison of Lead Management features of Adobe Marketo Engage and Lead Liaison
    Feature
    Adobe Marketo Engage
    7.8
    961 Ratings
    Lead Liaison
    9.0
    8 Ratings
    Lead nurturing automation8.4936 Ratings9.58 Ratings
    Lead scoring and grading8.7911 Ratings9.08 Ratings
    Data quality management6.6909 Ratings8.87 Ratings
    Automated sales alerts and tasks7.4863 Ratings8.87 Ratings
    Campaign Management
    Comparison of Campaign Management features of Adobe Marketo Engage and Lead Liaison
    Feature
    Adobe Marketo Engage
    7.7
    889 Ratings
    Lead Liaison
    8.9
    6 Ratings
    Calendaring7.1719 Ratings8.86 Ratings
    Event/webinar marketing8.4850 Ratings9.06 Ratings
    Social Media Marketing
    Comparison of Social Media Marketing features of Adobe Marketo Engage and Lead Liaison
    Feature
    Adobe Marketo Engage
    7.5
    556 Ratings
    Lead Liaison
    8.8
    6 Ratings
    Social sharing and campaigns7.8547 Ratings9.06 Ratings
    Social profile integration7.2375 Ratings8.56 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Adobe Marketo Engage and Lead Liaison
    Feature
    Adobe Marketo Engage
    8.0
    962 Ratings
    Lead Liaison
    9.2
    7 Ratings
    Dashboards8.3904 Ratings9.07 Ratings
    Standard reports7.9942 Ratings9.37 Ratings
    Custom reports7.8897 Ratings9.37 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Adobe Marketo Engage and Lead Liaison
    Feature
    Adobe Marketo Engage
    7.9
    953 Ratings
    Lead Liaison
    8.5
    8 Ratings
    API8.0821 Ratings8.88 Ratings
    Role-based workflow & approvals7.8698 Ratings8.56 Ratings
    Customizability7.9844 Ratings8.07 Ratings
    Integration with Salesforce.com9.3822 Ratings8.06 Ratings
    Integration with Microsoft Dynamics CRM7.3283 Ratings9.04 Ratings
    Integration with SugarCRM7.2185 Ratings9.03 Ratings
    User Ratings
    Adobe Marketo EngageLead Liaison
    Likelihood to Recommend
    6.9
    (1145 ratings)
    9.1
    (8 ratings)
    Likelihood to Renew
    9.0
    (146 ratings)
    9.1
    (1 ratings)
    Usability
    8.0
    (98 ratings)
    8.2
    (1 ratings)
    Availability
    9.0
    (25 ratings)
    -
    (0 ratings)
    Performance
    9.0
    (30 ratings)
    -
    (0 ratings)
    Support Rating
    8.6
    (89 ratings)
    9.1
    (1 ratings)
    In-Person Training
    10.0
    (12 ratings)
    -
    (0 ratings)
    Online Training
    6.7
    (29 ratings)
    -
    (0 ratings)
    Implementation Rating
    10.0
    (37 ratings)
    9.1
    (1 ratings)
    Configurability
    6.0
    (6 ratings)
    -
    (0 ratings)
    Contract Terms and Pricing Model
    7.9
    (4 ratings)
    -
    (0 ratings)
    Ease of integration
    1.1
    (9 ratings)
    -
    (0 ratings)
    Product Scalability
    7.0
    (10 ratings)
    -
    (0 ratings)
    Professional Services
    9.4
    (3 ratings)
    -
    (0 ratings)
    Vendor post-sale
    8.2
    (7 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    8.2
    (6 ratings)
    -
    (0 ratings)