Lead411 vs. RainKing (discontinued)

[Lead411 is well suited for] lead generation where the phone numbers are verified and the email addresses are verified, I find them to have a high rate of accuracy. The ability to filter to the verified information is very user friendly. I do wish the number of verified emails and phone numbers were higher.

Incentivized

RainKing is awesome if your organization is planning on using it to help you acquire more targeted leads that fit well in the space you are going after. I love that there is no limit as to how many companies you can go after. The CSM that I worked with (Will Elchorn) did a superb job of answering any and all questions that I had.

Incentivized

• Most importantly --- The DATA is accurate and the platform is straight-forward and simple to use. The native connection to our CRM environment "completes the requirement" from our standpoint. A "10 out of 10"...
• From my experiences and interactions, the culture of the organization is exceptionally focused on customer satisfaction! We've been more than pleased with EVERY SINGLE interaction with Lead411....they go out of their way to be of assistance. A "10 out of 10"...

• Being able to search for companies that are currently evaluating solutions in your space.
• The contact information for people and related people is also great, I have used dozens of other data solutions and prefer Rainking.
• Rainking also gives you the ability to create lists of your ideal buyer and download them which was great for my team and I pull new contacts to prospect!
• I can't get over how impressive the org chart info is in RainKing, it allowed myself and my team to find other involved prospects and get a good feel for organizations.

Incentivized

• I do get a few emails that HubSpot says "bounced globally" which means I wasted an export. I think it's under 5%, so it's not a major issue.
• The UI is adequate, but not fun to use. Others with better UIs had less or less accurate data though.

Incentivized

• I'm not a fan of my account manager. He's not the most responsive.
• There are limitations to the software (ex: I've found several instances where I get a message that says I need to pay more to get information about certain people/companies).

Incentivized

Lead411 is utilized by our team and as they improve their functionality for company look ups in batches, we are interested in testing it

I would rate Lead411’s overall usability a 9 out of 10. The platform is intuitive, easy to navigate, and provides quick access to accurate data. Features like advanced search filters and integrations make it seamless for sales teams. Minor improvements could be made in global data coverage, but overall, it’s highly efficient and user-friendly.

They are very good at responding to my questions.

Incentivized

ZoomInfo certainly is class when it comes to its capabilities. That said, if you're in a heavy outbound role and you just want to get down to the nitty gritty Lead411 is a cost effective measure to get you the information you need to be as successful as you can possibly be.

Incentivized

We actually originally went with another product but changed our minds because of the price. While it may be pricey, it costs less than other products we looked at; however, this doesn't include [the hefty price tag that comes with] federal data. We're still deciding whether to purchase government/federal data. I also really like RK's customer support - they seemed very nice and genuinely wanted to make sure we were getting the best ROI.

Incentivized

• The majority of my closed business since my subscription began about a year ago has come from intelligence and contact information from Lead411, a figure that many times exceeds the cost of the subscription. Fantastic investment.
• Using Lead411 is like having my own inside sales rep conducting company research, finding out relevant contact information, compiling sales triggers in specific vertical markets, and much more. Frees me up to sit on appointments and sell.
• Lead411 does the grunt work for you, giving you back countless hours in your sales month for actual selling and moving deals through the sales process, significantly speeding up my sales processes from initial appointment to closed business. My typical sales cycle before Lead411, from initial contact to signed contract in hand, was 8-10 weeks. Since using Lead411, it's now 4-6. Yes, that big a difference.

• In general can help with more accurate targeting (competitors provide more accurate and granular department designations)
• It can help with account penetration since it does provide the family tree and it is quite accurate
• Alerts do help in understanding companies initiatives (however competitors do provide similar service)