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Litmus from Validity vs. Intuit Mailchimp

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Litmus from Validity

544 Reviews and Ratings

Intuit Mailchimp

2,663 Reviews and Ratings

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Litmus from Validity

    Score8.5 out of 10
    		N/ALitmus, from Validity, is an email marketing solution used to create error-free emails in less time. It is also used to build email campaigns, personalize and test them thoroughly, monitor deliverability, and analyze email performance.

    $500

    per month

    Intuit Mailchimp

    Score8.1 out of 10
    		N/AMailchimp is an email marketing and marketing automation platform. Beyond just tracking how campaigns perform, Mailchimp takes it a step further by analyzing data from over half a billion emails to show why campaigns perform, driving informed decisions.

    $0

    per month

    Pricing
    Litmus from ValidityIntuit Mailchimp
    Editions & Modules
    No answers on this topic
    Free
    $0
    Essentials
    starts at $13
    per month
    Standard
    starts at $20
    per month
    Premium
    starts at $350
    per month
    Offerings
    Pricing Offerings
    Litmus from ValidityIntuit Mailchimp
    Free Trial
    YesYes
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional DetailsLitmus offers different plan types to fit various needs, offering monthly and annual plans, as well as fully customizable Enterprise plans.—
    More Pricing Information
    Community Pulse
    Litmus from ValidityIntuit Mailchimp
    Considered Both Products
    Validity
    Verified User
    Chose Litmus from Validity
    There is just no comparison in a way, Litmus offers a much greater range of features, from builder to previews accross various clients. Mailchimp only seems to allow very simple features compared to what Litmus itself has to offer.
    Incentivized
    Stephanie Bean
    Email Executive at RAC (Automotive, 1001-5000 employees)
    Chose Litmus from Validity
    Have used Mailchimp but not recently - from what I remember Litmus is easier to edit templates and store them
    Incentivized
    Verified User
    Chose Litmus from Validity
    For more in-depth QA and personalization needs, Litmus is the way to go. I believe that Litmus should be used in conjunction with a product like Mailchimp or Constant Contact to support your email development efforts. I would not use any one of these by itself if you really …
    Incentivized
    James Kelly
    Growth Marketing in Marketing at Impact (Entertainment, 11-50 employees)
    Chose Litmus from Validity
    Considerably better testing capabilities than Mailchimp and sendgrid.
    Considerably better email editor than Mailchimp.
    Better metrics that Mailchimp.
    Incentivized
    Verified User
    Chose Litmus from Validity
    Litmus is easier to understand, easier to use, and you cant beat the code editor Litmus provides
    Incentivized
    Verified User
    Chose Litmus from Validity
    Litmus provides better client preview and collaborative reviewing of message and format.
    Incentivized
    Verified User
    Chose Litmus from Validity
    Email on Acid years ago. It really is adoption that's shortchanging our use of Litmus.
    Incentivized
    Verified User
    Chose Litmus from Validity
    Litmus is the original email testing platform, and nothing compares to the preview options it provides.
    Incentivized
    Heather Gosendi
    Senior Account Manager in Marketing at St. John (Marketing & Advertising, 11-50 employees)
    Chose Litmus from Validity
    Litmus is a more robust tool and it's perfect for our client's needs.
    Incentivized
    Verified User
    Chose Litmus from Validity
    Saves a lot of time required for QA. Gives detailed view of issues present in the email. Provides better recommendations than other tools.
    Incentivized
    Mitch McCline
    Marketing Systems Engineer in Marketing at 7Across (Consumer Services, 51-200 employees)
    Chose Litmus from Validity
    I explored using Email on Acid in a previous role and at the time Litmus offered many more features that no other competitor including Email on Acid offered.
    Incentivized
    Peter Bakalski
    Senior Graphic Designer in Marketing at MileOne Autogroup (Automotive, 1001-5000 employees)
    Chose Litmus from Validity
    Litmus has more to offer for companies that need or want to use those features, but for the features offered by both Litmus and Email on Acid, I would say, they are quite even. Email on Acid is cheaper.
    Incentivized
    Christopher Fritz
    IT Service Manager in Information Technology at Vertic (Marketing and Advertising, 51-200 employees)
    Chose Litmus from Validity
    I can understand from my previous colleagues that Litmus is one of if not the best tool on the market. We didn't evaluate other tools before implementing it.
    Incentivized
    Frank Velazquez
    Marketing Automation Analyst in Marketing at Clearway Energy Group (Oil & Energy, 51-200 employees)
    Chose Litmus from Validity
    Litmus is much better at tracking, building, and testing emails than what we have used in the past, and the integration with Salesforce Marketing Cloud is a life-changer.
    Incentivized
    Verified User
    Chose Litmus from Validity
    If you’re looking for a drag-and-drop email editor, Litmus probably isn’t the right fit for you. If you’re looking for a quality code editor with templates & snippeting, plus testing & analytics, Litmus is an excellent option.
    Incentivized
    Marina Aleixo
    Campaigns & Demand Generation Analyst LATAM in Marketing at Zendesk (Computer Software, 1001-5000 employees)
    Chose Litmus from Validity
    Litmus works much better than a shareable Google Doc, for instance, since you can see the visuals of the email (banner, header, footer, pre-header text, etc). Like Google Docs, you can add comments anywhere you like and your input is clearly placed where it's meant to refer to. …
    Incentivized
    Yosa Addiss
    Digital Marketing Manager in Marketing at MCH Strategic Data (Management Consulting, 51-200 employees)
    Chose Litmus from Validity
    Litmus is more of an overall thought leader than Email on Acid. When I worked for an agency we had Email on Acid for several years and nobody used it, not user-friendly. Then we got litmus and multiple teams started using it right away. It is more intuitive and process …
    Incentivized
    Verified User
    Chose Litmus from Validity
    We love the interface that Litmus has, we tried working in other platforms but it is not as intuitive as Litmus. We like the distribution of elements and how we can decide which visualization we want. It has been very useful for the company.
    Incentivized
    Verified User
    Chose Litmus from Validity
    I haven't - Litmus is the only product I've used and I find it works well so no need to change it!
    Incentivized
    Intuit
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    No answers on this topic
    Delivers good value for the price
    No answers on this topic
    No answers on this topic
    Happy with the feature set
    No answers on this topic
    No answers on this topic
    Lived up to sales and marketing promises
    No answers on this topic
    No answers on this topic
    Implementation went as expected
    No answers on this topic
    No answers on this topic
    Features
    Litmus from ValidityIntuit Mailchimp
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Litmus from Validity and Intuit Mailchimp
    Feature
    Litmus from Validity
    5.4
    326 Ratings
    Intuit Mailchimp
    7.7
    488 Ratings
    WYSIWYG email editor7.237 Ratings8.2453 Ratings
    Dynamic content8.033 Ratings6.9436 Ratings
    Ability to test dynamic content7.8209 Ratings7.2417 Ratings
    Landing pages2.63 Ratings7.7337 Ratings
    A/B testing1.84 Ratings7.4368 Ratings
    Mobile optimization9.4317 Ratings8.7447 Ratings
    Email deliverability reporting8.9230 Ratings8.3475 Ratings
    List management1.82 Ratings7.5475 Ratings
    Triggered drip sequences1.01 Ratings7.8328 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Litmus from Validity and Intuit Mailchimp
    Feature
    Litmus from Validity
    7.5
    212 Ratings
    Intuit Mailchimp
    7.2
    473 Ratings
    Dashboards5.610 Ratings7.6136 Ratings
    Standard reports8.9211 Ratings7.7471 Ratings
    Custom reports8.0148 Ratings6.161 Ratings
    Pre-Send Testing
    Comparison of Pre-Send Testing features of Litmus from Validity and Intuit Mailchimp
    Feature
    Litmus from Validity
    9.3
    315 Ratings
    Intuit Mailchimp
    -
    Ratings
    URL Validation9.2236 Ratings00 Ratings
    Link Tracking8.9206 Ratings00 Ratings
    Spam Testing9.3236 Ratings00 Ratings
    Email Previews9.6313 Ratings00 Ratings
    Lead Management
    Comparison of Lead Management features of Litmus from Validity and Intuit Mailchimp
    Feature
    Litmus from Validity
    -
    Ratings
    Intuit Mailchimp
    8.1
    10 Ratings
    Lead nurturing automation00 Ratings6.69 Ratings
    Lead scoring and grading00 Ratings10.01 Ratings
    Data quality management00 Ratings5.99 Ratings
    Automated sales alerts and tasks00 Ratings10.01 Ratings
    Campaign Management
    Comparison of Campaign Management features of Litmus from Validity and Intuit Mailchimp
    Feature
    Litmus from Validity
    -
    Ratings
    Intuit Mailchimp
    7.2
    60 Ratings
    Calendaring00 Ratings7.448 Ratings
    Event/webinar marketing00 Ratings6.945 Ratings
    Social Media Marketing
    Comparison of Social Media Marketing features of Litmus from Validity and Intuit Mailchimp
    Feature
    Litmus from Validity
    -
    Ratings
    Intuit Mailchimp
    7.0
    56 Ratings
    Social sharing and campaigns00 Ratings6.250 Ratings
    Social profile integration00 Ratings7.847 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Litmus from Validity and Intuit Mailchimp
    Feature
    Litmus from Validity
    -
    Ratings
    Intuit Mailchimp
    6.5
    57 Ratings
    API00 Ratings6.945 Ratings
    Role-based workflow & approvals00 Ratings6.016 Ratings
    Customizability00 Ratings5.62 Ratings
    Integration with Salesforce.com00 Ratings6.028 Ratings
    Integration with Microsoft Dynamics CRM00 Ratings4.925 Ratings
    Integration with SugarCRM00 Ratings8.12 Ratings
    Third-party software integrations00 Ratings7.752 Ratings
    User Ratings
    Litmus from ValidityIntuit Mailchimp
    Likelihood to Recommend
    9.1
    (338 ratings)
    7.9
    (511 ratings)
    Likelihood to Renew
    7.4
    (25 ratings)
    8.4
    (51 ratings)
    Usability
    9.3
    (19 ratings)
    8.7
    (380 ratings)
    Availability
    9.1
    (6 ratings)
    9.5
    (6 ratings)
    Performance
    7.4
    (6 ratings)
    8.9
    (7 ratings)
    Support Rating
    -
    (0 ratings)
    8.3
    (18 ratings)
    In-Person Training
    9.0
    (1 ratings)
    -
    (0 ratings)
    Online Training
    8.2
    (2 ratings)
    -
    (0 ratings)
    Implementation Rating
    9.1
    (10 ratings)
    7.4
    (22 ratings)
    Configurability
    7.3
    (5 ratings)
    10.0
    (2 ratings)
    Ease of integration
    10.0
    (2 ratings)
    8.0
    (4 ratings)
    Product Scalability
    8.5
    (6 ratings)
    9.5
    (6 ratings)
    Vendor post-sale
    9.1
    (4 ratings)
    10.0
    (2 ratings)
    Vendor pre-sale
    9.2
    (3 ratings)
    10.0
    (2 ratings)