LocaliQ vs. Zoho Campaigns

Zoho Campaigns

Overview
Product	Rating	Most Used By	Product Summary	Starting Price
LocaliQ	Score 9.0 out of 10	N/A	LocaliQ is a marketing platform that helps businesses attract and retain ideal customers with a suite of AI lead management and digital agents, marketing automation, omnichannel campaign management, advanced reporting, and expert-led services.	N/A
Zoho Campaigns	Score 8.4 out of 10	N/A	Zoho Campaigns is an email marketing and social networking campaigning tool for smaller companies that helps create, send, and track effective email campaigns. It features list management and segmentation, A/B Testing, tracking and reporting, automation, and mobile campaign management.	$0

Pricing

LocaliQ

Zoho Campaigns

Editions & Modules

No answers on this topic

Forever Free: $0
Standard Plan: $3 for 500 contacts
per month
Professional Plan: $4.5 for 500 contacts
per month
Pay as you go: $14 for 500 contacts

Offerings

Pricing Offerings
LocaliQ	Zoho Campaigns
Free Trial
Yes	Yes
Free/Freemium Version
Yes	Yes
Premium Consulting/Integration Services
No	No

Entry-level Setup Fee

Optional

No setup fee

Additional Details

LocaliQ offers both self-serve and premium solutions. LocaliQ’s free, self-serve experience provides access to Free Website Grader, Free Inbound Call Recorder, Chatbot (free and $9.99/month options available), Scheduling Technology (free and $9.99/month options available), and Listings solutions ($9.99/month and $14.99/month options available). For LocaliQ's premium solutions, users are partnered with a LocaliQ expert to create the best marketing plan for their businesses that utilizes a full suite of marketing products.

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More Pricing Information

Community Pulse
	LocaliQ	Zoho Campaigns
Considered Both Products	LocaliQ Marilou Schnaderbeck Business Manager Chose LocaliQ LocaliQ is more economical that marketing agencies we've used in the past. Our dollar goes farther. We've also used services from phonebook providers that were getting into the online advertising field. At the time, it was just being introduced so the reps knowledge on the … Incentivized Helpful? Verified User Anonymous Chose LocaliQ Those platforms are self-served, and I have no time to dedicated to just get to the bottom of each one of them. Incentivized Helpful? Verified User Anonymous Chose LocaliQ NA Incentivized Helpful? Angie Cox Director of marketing Chose LocaliQ Bringing new tools next year Incentivized Helpful? JF J.D. Fite Director of Marketing & PR Chose LocaliQ I have always used Local IQ and have been so satisfied I have never shopped around for another product. Incentivized Helpful? Verified User Anonymous Chose LocaliQ LocaliQ was chosen for its comprehensive marketing capabilities, combining localized targeting, digital and print ads, and automated optimizations. While other platforms excel in specialized areas, LocaliQ provided a well-rounded solution tailored to our company goals of … Incentivized Helpful? Verified User Anonymous Chose LocaliQ We chose LocaliQ above a few other sites because they appeared to be the most professional and have the most knowledgable team. They worked with other businesses in our industry and we felt comfortable experimenting with their services. They provided a professional presentation … Incentivized Helpful? JA Jodi A Boyd Community Relations and Marketing Director Chose LocaliQ I have investigated national services like American Eagle and also small market locally owned business like Red Shoes. Each year, I look into at least one other service provider to evaluate our service value. So far, no other company has come close to providing an all around … Incentivized Helpful? Kay Sperduti President, Sperduti Communications Chose LocaliQ Many of my clients have dabbled in Google Adwords then realize they don't want to handle this themselves. Incentivized Helpful? Verified User Anonymous Chose LocaliQ We had not used other products prior to our use of LocaliQ products. Incentivized Helpful? Verified User Anonymous Chose LocaliQ I did not investigate other platforms. My org has had a relationship with LocaliQ prior to my arrival, so I continued that partnership. I guess it's worth adding, we comparison shopped with two other local agencies but the pricing was much better with LocaliQ. Incentivized Helpful? Joe Kelly Managing Partner Chose LocaliQ I prefer the personal relationships that have developed over the years working with LocaliQ. I like that I have a contact person that I can communicate with directly as opposed to a chat or support ticket. Incentivized Helpful? RA Rob Arey Director Chose LocaliQ It was a disaster of a launch, and we quickly ended it. I hope it has got better, and we will, at some point, start a new chatbot with one of our existing relationships. Incentivized Helpful? Verified User Anonymous Chose LocaliQ Wix was very do it yourself. LocaliQ is done for you. Incentivized Helpful? Verified User Anonymous Chose LocaliQ When we review different companies to use for the next year, LocaliQ always stands out against the rest due to the amount we get for the amount of money we spend. Incentivized Helpful? Verified User Anonymous Chose LocaliQ I have not used other products as the last marketing company did not review our information with us. Incentivized Helpful? Ted Hickey VP Chose LocaliQ Tried a couple of other marketing companies, none of which can compare to LocaliQ in terms of capabilities and results. Incentivized Helpful? SG Sharon Goldman Marketing Manager Chose LocaliQ I have been with them for 20+ years Incentivized Helpful? Verified User Anonymous Chose LocaliQ ReachLocal is relatively cost-effective when compared with HubSpot It has all the must-have services for your website and campaign management Incentivized Helpful? Verified User Anonymous Chose LocaliQ I haven't used any competitors listed, but I am familiar with GTMA and have worked with them. Their advertising strategies have been more robust, and I prefer their Google ads and Facebook ads methods over ReachLocals. I like ReachLocals basic report functionality over GTMA's. … Incentivized Helpful? Verified User Anonymous Chose LocaliQ I have only used website developers in the past and haven't used any marketing companies. Incentivized Helpful? David Elmasian Managing Partner Chose LocaliQ We used Demandforce prior to moving to ThriveHive. I believe that ThriveHive is just a better overall value in terms of pricing, services and of course the personal guidance you get by having a dedicated coach. Incentivized Helpful? Verified User Anonymous Chose LocaliQ ThriveHive offered the most features at the best price when I set up my site. The ongoing support is great as well. Incentivized Helpful? Tiffany Holmes Managing Director Chose LocaliQ While WordPress provides you with the opportunity to build a custom website, it stops there. ThriveHive has a strong small business marketing suite of products that are integrated into a WordPress-based website while also making it easy for the user to make quick and easy edits … Incentivized Helpful? Marion Aldana Office Manager/Clinical Research Coordinator Chose LocaliQ There are other vendors trying to sell their products. We have maintained business with ReachLocal due to their great customer service. Incentivized Helpful?	Zoho Campaigns JM Jose Maldonado Digital Marketing Manager Chose Zoho Campaigns I used to administrate our audiences in Zoho CRM, but then I just keep working with Campaigns since we developed our own CRM. I selected Campaigns because it was a very easy platform to use, good performance and analytics. Incentivized Helpful? Verified User Anonymous Chose Zoho Campaigns Zoho Campaigns is much more user friendly, and support is also more helpful. I don't use Google Surveys any longer. Incentivized Helpful? Swadesh Padhi Marketing Ambassador Chose Zoho Campaigns Zoho Campaigns is lower in cost than ActiveCampaign. ActiveCampaign definitely was much powerful and easier to use, but Zoho Campaigns works for us. Incentivized Helpful? Joseph Daniel Finance and Operations Specialist Chose Zoho Campaigns We didn’t like the pricing of Maropost and we have found Zoho best when it comes to pricing and the other reason to move from Maropost to Zoho was the leaders that were less as compared to that offered by Zoho Campaigns. Moreover, Zoho has created much ease in our work. It is … Incentivized Helpful? Verified User Anonymous Chose Zoho Campaigns WYSIWYG Editor Real-time analytics campaign management & optimization Incentivized Helpful? Brandon Stuhr COO (Chief Operating Officer) Chose Zoho Campaigns While we still believe that Mailchimp has more options for expansion at this point, Zoho Campaigns works better for us so we don't have to leave the Zoho suite of programs so much. Since our main e-mail is through Zoho Mail, the integration of both products is integral. Incentivized Helpful? Verified User Anonymous Chose Zoho Campaigns We decided to try Zoho Campaigns in lieu of previous applications being used. For the most part, the setup was similar and straightforward but the nuances in the UX and difficulty finding features made it feel harder than it had to be. Overall we still prefer other CRM … Incentivized Helpful? Alyssa Storm Senior Designer Chose Zoho Campaigns Zoho Campaigns is not for beginners to email marketing, but it’s an excellent choice for those who want to send out a lot of emails with few restrictions and great reporting. It’s a no-brainer if you’re already a Zoho user, as Campaigns is included in Zoho One subscriptions and … Incentivized Helpful? Matthew Christensen CEO (Chief Executive Officer) Chose Zoho Campaigns The main reason we picked Zoho Campaigns was that we needed to use Zoho Books. QB Desktop, Online and Xero all didn't support the features we needed so we went with Zoho Books. It was the best decision we made. We now get Zoho CRM, Campaigns, Inventory, and 20+ other major … Incentivized Helpful? Verified User Anonymous Chose Zoho Campaigns It's about the automatons and the integration power. Incentivized Helpful? Verified User Anonymous Chose Zoho Campaigns If you are on a budget or already using Zoho's other products such as CRM, Zoho Campaigns is a good choice to get you up and running with email campaigns. Mailchimp is also affordable and has a lot more capability and customization of the templates and landing pages, but does … Incentivized Helpful? Verified User Anonymous Chose Zoho Campaigns Zoho is not just the one application but actually is a suite of interconnected applications so I can use my Campaign and incorporate it into another application. I also have a little more flexibility with Zoho Campaigns like creating something in a different format then just … Incentivized Helpful? Stacy Venditto Executive Consultant Chose Zoho Campaigns I have not chosen Zoho Campaigns over any other solution, I use all of them for different business scenarios and various client initiatives. I use smaller campaigns under 5k subscribers and use the other solutions for larger campaigns. Incentivized Helpful? Vincent Frisina Director of Marketing Chose Zoho Campaigns Zoho Campaigns is a clumsy attempt to further bring your customer management under the Zoho umbrella. Contact management and CRM integration need a lot of work. Master style definitions, custom templates, and deliverability statistics would be good improvements. On the other … Incentivized Helpful? Mehdi Aherraki General Manager Chose Zoho Campaigns We chose Zoho Campaigns because we already use their suite of applications, and the UI/UX is quite the same. Zoho Campaigns is a quite excellent and powerful app for campaign management, but other products are more developed technically and visually. But Zoho Campaigns gets the … Incentivized Helpful? Verified User Anonymous Chose Zoho Campaigns Zoho Campaigns is much less user-friendly than the other options I've tried. It doesn't seem to have great integrations with other systems either. For example, the forms they give you slow down websites and look terrible. Ultimately, the only time I've gone with Zoho Campaigns … Incentivized Helpful? Verified User Anonymous Chose Zoho Campaigns Zoho Campaigns is honestly the worst email sender in the world. Anyone considering it should stay away. We have opted-in customers who are begging for emails from us and while we were using Zoho Campaigns (we are still moving away currently) no customer has received even one … Incentivized Helpful? Verified User Anonymous Chose Zoho Campaigns Its easy setup and user interface made it one of our primary tool for sending newsletters and email campaigns. I don't always need to supervise my team on this tool. My team is well versed with the process involves in creating email campaigns on this tool. And the kind of … Incentivized Helpful? Jared Hansen Research Assistant Chose Zoho Campaigns I've used MailChimp before, which is a great tool (I might prefer it in many situations), but for our needs in our organization, we went with Zoho Campaigns. This decision was made because of the painless integration with Zoho CRM, which we already use and love. This was the … Incentivized Helpful? Alexis Correa Dueño principal Chose Zoho Campaigns In my experience, I liked Mailchimp a lot because of the many features it has. In comparison with Zoho Campaigns, I feel that it is superior but what I find most helpful, and the main reason why I use Zoho Campaign, is that the applications I use can be integrated and I can see … Incentivized Helpful? Jason Ensign Marketing Manager Chose Zoho Campaigns Campaigns came with Zoho CRM, so that's the ONLY reason I use this product. I can't justify paying for MailChimp when I have a free product. BUT, if I paid for this I would have switched a long time ago. In fact, I would have never picked it because it doesn't even compare … Incentivized Helpful? Justin Roodman Program Expert Chose Zoho Campaigns We already use Zoho CRM so it made sense to use Zoho Campaigns to make importing from the CRM easier. MailChimp and Zoho both have an editor for editing HTML directly, so there was no clear advantage there. Mailchimp was slightly more expensive than Zoho Campaigns (by about … Incentivized Helpful? Jon Porreca Project Support Chose Zoho Campaigns Mailchimp is great, and probably a bit more intuitive, but the seamless integration with Zoho CRM won it over for us with Zoho Campaigns. That and the ability to choose from two different pricing structures. Another thing to mention, the saved template feature, which is a basic … Incentivized Helpful?

Features

LocaliQ

Zoho Campaigns

Email & Online Marketing

Comparison of Email & Online Marketing features of Product A and Product B
	LocaliQ 7.6 Ratings 4% above category average	Zoho Campaigns 4.7 Ratings 51% below category average
WYSIWYG email editor	7.30 Ratings	3.00 Ratings
Dynamic content	6.60 Ratings	7.00 Ratings
Ability to test dynamic content	8.00 Ratings	5.00 Ratings
Landing pages	6.70 Ratings	3.00 Ratings
A/B testing	8.00 Ratings	4.00 Ratings
Mobile optimization	7.30 Ratings	6.00 Ratings
Email deliverability reporting	9.00 Ratings	3.00 Ratings
List management	7.10 Ratings	7.00 Ratings
Triggered drip sequences	8.60 Ratings	4.00 Ratings

Lead Management

Comparison of Lead Management features of Product A and Product B
	LocaliQ 7.6 Ratings 12% above category average	Zoho Campaigns - Ratings
Lead nurturing automation	8.40 Ratings	00 Ratings
Lead scoring and grading	6.70 Ratings	00 Ratings
Data quality management	8.20 Ratings	00 Ratings
Automated sales alerts and tasks	7.20 Ratings	00 Ratings

Campaign Management

Comparison of Campaign Management features of Product A and Product B
	LocaliQ 7.8 Ratings 5% below category average	Zoho Campaigns - Ratings
Calendaring	9.50 Ratings	00 Ratings
Event/webinar marketing	6.00 Ratings	00 Ratings

Social Media Marketing

Comparison of Social Media Marketing features of Product A and Product B
	LocaliQ 7.8 Ratings 16% above category average	Zoho Campaigns - Ratings
Social sharing and campaigns	8.10 Ratings	00 Ratings
Social profile integration	7.60 Ratings	00 Ratings

Reporting & Analytics

Comparison of Reporting & Analytics features of Product A and Product B
	LocaliQ 8.0 Ratings 16% above category average	Zoho Campaigns 5.3 Ratings 37% below category average
Dashboards	7.80 Ratings	4.00 Ratings
Standard reports	8.10 Ratings	6.00 Ratings
Custom reports	8.20 Ratings	6.00 Ratings

Platform & Infrastructure

Comparison of Platform & Infrastructure features of Product A and Product B
	LocaliQ 9.0 Ratings 34% above category average	Zoho Campaigns - Ratings
Customizability	9.00 Ratings	00 Ratings

Pre-Send Testing

Comparison of Pre-Send Testing features of Product A and Product B
	LocaliQ - Ratings	Zoho Campaigns 3.7 Ratings 73% below category average
URL Validation	00 Ratings	2.00 Ratings
Link Tracking	00 Ratings	3.00 Ratings
Image Validation	00 Ratings	6.00 Ratings
Inbox Display	00 Ratings	3.00 Ratings
Email Accessibility Tools	00 Ratings	4.00 Ratings
Email Previews	00 Ratings	4.00 Ratings

Best Alternatives
	LocaliQ	Zoho Campaigns
Small Businesses	Thryv Score 8.7 out of 10	Mad Mimi Score 10.0 out of 10
Medium-sized Companies	HubSpot Marketing Hub Score 8.8 out of 10	VerticalResponse Score 10.0 out of 10
Enterprises	Kentico Xperience Score 8.1 out of 10	Emma by Marigold Score 9.4 out of 10
All Alternatives	View all alternatives	View all alternatives

User Ratings
	LocaliQ	Zoho Campaigns
Likelihood to Recommend	8.9 (0 ratings)	6.2 (0 ratings)
Likelihood to Renew	- (0 ratings)	10.0 (0 ratings)
Usability	8.5 (0 ratings)	- (0 ratings)
Product Scalability	8.5 (0 ratings)	- (0 ratings)

User Testimonials
	LocaliQ	Zoho Campaigns
Likelihood to Recommend	LocaliQ is phenomenal at s multichannel marketing approach. It is incredibly effective and efficient to run all of these simultaneous campaigns through one company. As a small nonprofit, we would not have been able to have the reach LocaliQ gave us if we had opted to use multiple companies. It would have been too much for our staff to handle. Incentivized SR Sarah Rose Capital Campaign Manager Read full review	It is well suited in scenarios: Well-defined static list with proper info. Not building email templates from scratch Litmus testing involved Easy to use simple automation journeys involved Not well-suited scenarios: Complex Customer journeys Dynamic content involved Integration with other products other than the ZOHO suite Testing API limits Incentivized Verified User Anonymous Read full review
Pros	ThriveHive is a smaller marketing team dedicated to helping small to medium sized businesses perfect their marketing messages. ThriveHive is particularity good at understanding how Google, and other search engines work, and have been instrumental in helping my company to grow and evolve. With ThriveHive, you get a dedicated coach who is matched to your type of business. This experience with similar businesses gives your coach a better understanding of your business and the challenges your company faces. My coach is very good at responding to my needs within 1 to 2 business days. Email contacts are fluent and as often as I need, to discuss ideas or questions. I can only speak of my relationship with my coach, and I am very pleased. I feel that ThriveHive makes every effort to take excellent care of their clients, and makes you feel like you are their most important customer. I definitely believe that this is one of ThriveHives' greatest assets. Incentivized Jeff Siegel Owner / Photographer Read full review	I use it because it is a "free" program that "comes with" our CRM tool. I don't find this to be a useful tool at all. It is a major pain to use and I don't recommend it to anyone who does "real" email marketing. I've been doing email marketing for 18 years and I have never used a worse program than this one. Seriously - take my advice and use MailChimp. The marketing automation that Zoho claims this feature has, is awful. After using it for almost two years, I dread every time I have to create a new email. Incentivized Jason Ensign Marketing Manager Read full review
Cons	The email content editor could use some additional bells and whistles, it cannot handle some more advanced functions, but for the basics it is more than adequate. Options for website creation are a bit limited and the turnaround time can be a bit lengthy at times because of the volume they do. Tracked phone lines can be a bit pricey, but not exorbitant. Incentivized David Elmasian Managing Partner Read full review	The social campaigns section we have not used much, probably because it only works with Twitter and Facebook, and we are more active on Google+ and LinkedIn. The templates are nice, but I have seen other services with better pre-built templates. To segment lists can be a bit hard to configure initially, however exporting lists from our CRM is simple. Incentivized Jon Porreca Project Support Read full review
Likelihood to Renew	No answers on this topic	Because I am a single user organization and the subscription is free for up to 3 users. Incentivized Stacy Venditto Executive Consultant Read full review
Usability	Overall usability pretty good. If we would have gotten better return on our advertising dollar I would have continued with them - their dashboard was very easy to use and the recaps they provided were helpful. They try to put data in bite-sized pieces for the client that are understandable (unlike google's reporting page itself which can be a bit difficult to understand at times). Their team was friendly, semi-responsive, and provided explanations when requested Incentivized Verified User Anonymous Read full review	No answers on this topic
Alternatives Considered	LocaliQ is more economical that marketing agencies we've used in the past. Our dollar goes farther. We've also used services from phonebook providers that were getting into the online advertising field. At the time, it was just being introduced so the reps knowledge on the topic was quiet limited. Incentivized Marilou Schnaderbeck Business Manager Read full review	Zoho Campaigns is not for beginners to email marketing, but it’s an excellent choice for those who want to send out a lot of emails with few restrictions and great reporting. It’s a no-brainer if you’re already a Zoho user, as Campaigns is included in Zoho One subscriptions and integrates nicely with other Zoho apps. Incentivized Alyssa Storm Senior Designer Read full review
Scalability	As mentioned prior, their ability to utilize and maximize our resources so that we receive the best results on all avenues of marketing and advertising. We see better lead generation, brand recognition and top of mind awareness due to LocaliQ efforts Incentivized JA Jodi A Boyd Community Relations and Marketing Director Read full review	No answers on this topic
Return on Investment	Local print advertising enhanced our community presence and strengthened brand loyalty. The automation of PPC and display campaigns has saved our marketing team at least 15-20 hours per week of work monitoring campaigns. Service fees feel steep for the campaigns we run, especially for a business with constrained budgets. Incentivized Verified User Anonymous Read full review	Initially it helped me a lot in growing my subscriber list. This is one of the major RoI i got from this tool. Its newsletters help us to retain our customer base by providing them regular news on real estate trends. It has a great impact on creating brand image of our social media platforms. Incentivized Verified User Anonymous Read full review
ScreenShots	LocaliQ Screenshots	Zoho Campaigns Screenshots