Medallia vs. Wufoo

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Medallia
Score 8.0 out of 10
N/A
Medallia is an enterprise customer feedback solution that allows companies to collect customer feedback across multiple channels and touchpoints, and analyze, understand and react to it in real time.N/A
Wufoo
Score 9.0 out of 10
N/A
Wufoo is a web application for creating online forms. The tool automatically builds the database, backend and scripts needed making it easy to collect and understand data. Wufoo was acquired by SurveyMonkey in 2011.
$0
Pricing
MedalliaWufoo
Editions & Modules
No answers on this topic
Free
$0
Starter
$14.08
per month
Professional
$29.08
per month
Advanced
$74.08
per month
Ultimate
$183.25
per month
Offerings
Pricing Offerings
MedalliaWufoo
Free Trial
YesNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeOptionalNo setup fee
Additional Details
More Pricing Information
Community Pulse
MedalliaWufoo
Considered Both Products
Medallia
Chose Medallia
We are also using Salesforce.com for our customers/clients' records, usage, cases, and such. Like Medallia, we are using Salesforce.com to understand the different account usage based on the services we provide. With the data provided by Salesforce.com, we would understand …
Chose Medallia
Medallia does not only gives us convenience. It also gives us an opportunity to solve real-time feedback and create real-time solutions. The platform is easy to use, with a dashboard that could help our agents check their progress on a daily basis. I am particularly impressed …
Chose Medallia
Medallia is one of our many tools for our agents and managers. It stands out because, in this tool, we get to hear our customers and build stronger relationships with them. We are able to see reports to keep track of those tasks assigned to agents and see how well they are …
Chose Medallia
Medallia is easier to use and understand.
Chose Medallia
I've only used Medallia and it's been a great experience for me to track our promoters and detractors.
Chose Medallia
Medallia is a true enterprise solution. Our account management team truly partners with us. The user interface is simple and intuitive to use. Reporting and dashboards make it easy to find data quickly.

Other solutions are great in specific areas (customer support) but did not …
Chose Medallia
I used MaritzCX in a previous company, and find it to be a far superior product with an exceptional support team. I have evaluated the Qualtrics product for previous companies and my existing company, and it appears to be on par with other platforms.
Chose Medallia
I reviewed a number of platforms and Medallia was at the top for a B-to-B environment and had an easy way to integrate with Salesforce and have all that was needed right in Salesforce.
Chose Medallia
If you have a very large business with multiple outlets, Medallia is a reasonable choice to make because of the major scalability and the vast amounts of data you can collect. If you are a small, one-off, or independent business, it can be very costly and not all of the tools …
Wufoo
Chose Wufoo
I prefer Wufoo to Formstack because it is nicer in appearance and is certainly user-friendly. Wufoo has provided everything that Formstack provided, and it also integrates nicely with our conference webpage. To be completely honest, while we still use Wufoo for time-off …
Chose Wufoo
Wufoo lacks the intricate features that SurveyMonkey has in terms of customization, survey login, reporting, and analysis. However, it provides an excellent, easy-to-use way to create forms and surveys/polls for customers that require little effort for such tasks. In many …
Chose Wufoo
They all have very similar freemium and low tier plans, so it comes down to what exactly you need and what you can live without. However, I highly suggest paying up to at least remove branding to keep all your forms on-brand to build trust with your clients and partners.
Chose Wufoo
I have used EmailMeForms in the past, and to be honest, they are very similar, but WuFoo's forms look way more professional. I like the fact that you can fully customize the look and feel of the form, add your own branding, and images and the fact that after submission they …
Chose Wufoo
Both are good basic options. While Google Forms is free, Wufoo provides a free version with premium options. Wufoo has additional customization options such as logos, backgrounds, and other visual changes. Both offer analytics abilities to digest the data and to find common …
Chose Wufoo
For companies who want budget-friendly, customizable forms software that allowed them flexibility and ease of use (where design did not matter), our first recommendation would be Wufoo. Wufoo has all the integrations and capabilities that Typeform has - with more, actually. The …
Chose Wufoo
I do believe SurveyMonkey owns Wufoo, but ultimately the prorated discount for non-profits is what lead us to choose Wufoo.
Chose Wufoo
Wufoo is more robust than Survey Monkey and has more question/answer options. Wufoo also has more customization options for a cleaner, more professional experience for the user when compared to Survey Monkey and Google Forms.
Chose Wufoo
We use them in conjunction with each other. The ability to have multiple technologies work together is what we look for in (and as) a SaaS platform. The best in class is always more beneficial than having one all-in-one solution. In the antiquated days of the past there would …
Chose Wufoo
I think out of these apps, Wufoo and SurveyMonkey maybe are the ones with more robust and complex features. But neither has a design so beautiful as Typeform, nor the simplicity of creating and answering surveys in Google Forms. Usually I use:

- Typeform for small and more …
Chose Wufoo
Both Wufoo and Formstack offer a lot of the same features, which is to be expected. Price is a huge factor though when comparing Wufoo vs Formstack. Wufoo is $29 per month paid annually for 5 users and unlimited forms. Formstack is $82.50 per month paid annually for 5 users …
Chose Wufoo
We use two other form builders, WP Forms and Jot Form. Jot form is probably the closest to Wufoo in functionality and feel, where WP forms is mainly to capture leads and subscribers.

Jot form too has its limitations in the look and feel department, but offers similar …
Chose Wufoo
It was the most affordable, easiest to use and best product that we researched and evaluated. We liked the interface of it, how you could make multiple accounts, the different theme options you could choose from and how easy it was to share your form. We needed something we …
Chose Wufoo
In terms of building reports, Wufoo is very similar to Google Forms. Both have the capability to edit live forms and immediately share them. Wufoo offers a few more features than Google Forms does as well. Overall, our department has looked at both options and continues to use …
Chose Wufoo
Wufoo is superior while Google Forms are very basic and limited. They also don't embed well.
Chose Wufoo
We selected Wufoo based on a recommendation from a web developer friend, ease of use and cost. Wufoo does, however, have fewer features than Cognitoforms.
Chose Wufoo
SurveyMonkey does not hold a candle to Wufoo.
Chose Wufoo
Wufoo doesn't replace MailChimp, but Wufoo's forms are more robust and full featured, MailChimp's form capabilities don't always fit my needs, so I integrate the two.
Chose Wufoo
Wufoo has an unparalleled ease of use. It's a simple to follow layout and support staff are accessible within an hour window almost without fail. The forms are more dynamic and easy to set up than either Google Forms or Salsa Labs based registration, but unlike Salsa Labs, the …
Chose Wufoo
As a manager of website content, without much experience in coding HTML, even the smallest of edits were difficult when starting my job. In the past three years, I've used some WordPress theme software and the ninjaform plugin. The lack of design and efficiency became apparent …
Chose Wufoo
We really didn't test drive other products for forms/surveys. We did initial research on what it might add, but Wufoo took the cake every time in comparison for its ease of use, trainability, and support situations.
Chose Wufoo
When I researched Wufoo in 2008, it was easier on the eyes for the survey creator and respondent than SurveyMonkey.
Wufoo also allows questions to have hyperlinks and images. Google Forms does not.
Chose Wufoo
I haven't used very many other products that are similar to Wufoo. Wufoo is built to be integrated with so many other applications and add-ins for workflow (many of which are free), that it is extremely easy to add it in a way that is synergistic with the rest of your business.
Chose Wufoo
We have used Google forms in the past as well and we do like it's ability to populate a google drive spreadsheet immediately that can be shared with an entire committee.
We do have a lot of long term use forms though that wufoo has more stability for maintaining.
Features
MedalliaWufoo
Survey Format & Appearance
Comparison of Survey Format & Appearance features of Product A and Product B
Medallia
-
Ratings
Wufoo
6.2
Ratings
25% below category average
Survey templates00 Ratings8.00 Ratings
Themes00 Ratings6.00 Ratings
Custom logo/branding00 Ratings4.60 Ratings
Survey Content
Comparison of Survey Content features of Product A and Product B
Medallia
-
Ratings
Wufoo
8.3
Ratings
2% below category average
Changes to live survey00 Ratings7.50 Ratings
Question design help00 Ratings8.50 Ratings
Multiple question types00 Ratings9.00 Ratings
Survey Logic
Comparison of Survey Logic features of Product A and Product B
Medallia
-
Ratings
Wufoo
8.0
Ratings
3% below category average
Survey logic flexibility00 Ratings8.00 Ratings
Survey Reporting & Analytics
Comparison of Survey Reporting & Analytics features of Product A and Product B
Medallia
-
Ratings
Wufoo
9.5
Ratings
15% above category average
Response tracking00 Ratings10.00 Ratings
Data export00 Ratings10.00 Ratings
Standard reports00 Ratings9.50 Ratings
Custom reports00 Ratings8.90 Ratings
Analytics00 Ratings9.00 Ratings
Survey Administration & Security
Comparison of Survey Administration & Security features of Product A and Product B
Medallia
-
Ratings
Wufoo
9.5
Ratings
9% above category average
Access controls00 Ratings9.50 Ratings
Compliance00 Ratings9.50 Ratings
Survey Distribution
Comparison of Survey Distribution features of Product A and Product B
Medallia
-
Ratings
Wufoo
7.5
Ratings
9% below category average
Vendor-offered crowdsourcing00 Ratings7.00 Ratings
Respondent restrictions00 Ratings8.00 Ratings
Best Alternatives
MedalliaWufoo
Small Businesses
Sogolytics
Sogolytics
Score 9.0 out of 10
Square 9 Softworks
Square 9 Softworks
Score 9.1 out of 10
Medium-sized Companies
CustomerSuccessBox
CustomerSuccessBox
Score 9.5 out of 10
Qualaroo
Qualaroo
Score 6.1 out of 10
Enterprises
Verint Voice of the Customer
Verint Voice of the Customer
Score 10.0 out of 10
Verint Voice of the Customer
Verint Voice of the Customer
Score 10.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
MedalliaWufoo
Likelihood to Recommend
9.2
(0 ratings)
9.0
(0 ratings)
Likelihood to Renew
-
(0 ratings)
10.0
(0 ratings)
Usability
9.0
(0 ratings)
9.5
(0 ratings)
Performance
-
(0 ratings)
9.0
(0 ratings)
Support Rating
7.0
(0 ratings)
10.0
(0 ratings)
Online Training
-
(0 ratings)
8.0
(0 ratings)
Implementation Rating
-
(0 ratings)
9.0
(0 ratings)
Vendor post-sale
-
(0 ratings)
10.0
(0 ratings)
Vendor pre-sale
-
(0 ratings)
10.0
(0 ratings)
User Testimonials
MedalliaWufoo
Likelihood to Recommend
Any customer service industry would benefit from implementing Medallia. This is your one-stop-shop for everything surveying and data analytics. I have personally seen this successfully implemented in both software companies and retail. Medallia offers multiple integration options to create connected applications in your business. This is designed as an enterprise solution, smaller businesses may find it difficult to justify the cost.
Read full review
Wufoo is a great tool for building forms. It is especially handy for marketing and non-technical users so that you can develop and implement forms and reduce the need for technology support. We've used this tool for 5+ years and have taken on the form-creation duties for our websites and we've never looked back. With that being said, if you are looking to create a very complex form with a lot of fields and lots of field/page logic, Wufoo may not be the best tool for you and/or you may need significantly more technology support.
Read full review
Pros
  • It provides a rating for customers to rank how satisfied or not satisfied they are with the service.
  • As an Account Manager, this is a helpful tool to hear customers' experiences and feedback.
  • It helps us manage our next steps because the tools also provide options to note the action taken and if the issue has been resolved or not.
Read full review
  • Wufoo's layout is simple and intuitive. A single click will add a field to your form, and more advanced users can customize forms with minimal time invested to create complex and advanced systems.
  • Integration into webpages is simple. The code is provided in several formats and its a matter of copy and paste.
  • Payments are incredibly easy to integrate once you have the appropriate accounts set up with a third party approved vendor.
  • Creating receipts, follow up emails, and establishing form logic is very simple - a few clicks and you're done!
Read full review
Cons
  • Our service model does not provide any ownership over the platform. We have to engage our Medallia Project Team to build surveys, troubleshoot issues, make changes to surveys, reports, and dashboards, resulting in long turnaround times and inefficiency.
  • Medallia charges for both "units" and users. "Units" are defined as named individuals in surveys, but don't have log-in privileges. In our case, they are customer service agents or business consultants that engaged with the client but are not part of our closed-loop case management process or access to the platform.
Read full review
  • The reports can be a little rough looking when we have a longer form. The data grids are nice but often cumbersome for someone to view. In those situations, we export the data to excel and plug into our own report forms.
  • A cloud-like situation would be helpful for saving old forms. It's nice to reference previous forms but our main page gets bogged down. It would be nice to have a second page to save old forms and have the main page be for active forms.
  • Simpler formatting would be nice for those who do not know HTML. To be able to bold or change font size with the click of a button would be helpful.
Read full review
Likelihood to Renew
No answers on this topic
I only give it this mid-range rating because, since the 2014 Super Bowl is history, our company will be closing in a couple months. I hope in my next employment opportunity that I will be able to use Wufoo again. I will probably use it to a limited extent in my personal life to communicate with friends and contacts in a unique manner. I am also working on a Certificate in Web Development and I definitely use Wufoo as embedded forms in websites I build.
Read full review
Usability
Medallia's user interface is simple and intuitive for the end-user. Everyone in our organization from the CEO to store level team members use Medallia to see how we are delivering experiences for our customers. From an administrative side, I would rate Medallia closer to a 7.5, but this part of Medallia is not used as often post-implementation. That being said, you will need a technical/IT resource on staff or will need to pay a premium to a 3rd party to manage it for you.
Read full review
I have always found Wufoo to be incredibly user-friendly and simple to understand. It can be readily grasped by even the most non-technical of users. It's simple, clean, and highly readable. To this date, I haven't heard a single customer or coworker complain about the usability of Wufoo. All in all, Wufoo is a product that has exceptional overall usability.
Read full review
Performance
No answers on this topic
Every time I try to use a different Form Builder - I constantly go back to Wufoo, especially compared to WordPress Plugin Form Builders. The biggest reason is the reliability of the form notifications getting sent and delivered are better than form builder that rely on the Wordpress Mail Send Feature. The only feature that I have found over the last 3 years that Wufoo is missing is the ability to customize the layout of the notification emails. But that is minor in the grand scope of its reliability.
Read full review
Support Rating
Medallia is always there to answer questions and/or support our needs. In some cases it does require a PO if the request does not fall under normal support, but that does not change the fact that they are very responses and available to support your needs
Read full review
Unmatched response time and incredible support. When you submit a support e-mail you get an immediate response to let you know that they are on it. Within 10 to 15 minutes you get a detailed and educated response to the problem you are having. They either direct you to documentation on their site or they give you other avenues in which to Achieve fixing your issue. The response is always personal and never feels automated.
Read full review
Online Training
No answers on this topic
Good imbedded videos that visually demonstrate how to create an element within the form.
Read full review
Implementation Rating
No answers on this topic
Implementing Wufoo was a seamless process. It was an instantaneous transition from the old pdf forms and webforms we were using to the easier to understand Wufoo forms. Employees learned it with ease and the clients response was instantaneously positive. Adding Wufoo to your workflow is not only easy it is necessary.
Read full review
Alternatives Considered
We are also using Salesforce.com for our customers/clients' records, usage, cases, and such. Like Medallia, we are using Salesforce.com to understand the different account usage based on the services we provide. With the data provided by Salesforce.com, we would understand where we are lacking, which parts we are strong in, and which part of the service needs improvement. All in all, both products are very helpful and, [conveniently,] both are integrated into one another.
Read full review
For companies who want budget-friendly, customizable forms software that allowed them flexibility and ease of use (where design did not matter), our first recommendation would be Wufoo. Wufoo has all the integrations and capabilities that Typeform has - with more, actually. The major difference is user experience and design. Typeform breaks all questions out one by one... but it's much easier to customize the design and create a high-end experience without HTML. For companies who need customizable forms software but really care about their design - Typeform is our go-to. We rarely use Google Forms (would only use them for free-needs or internal / non-important use), mostly because we prefer the experience that we can get from Wufoo and Typeform.
Read full review
Return on Investment
  • It does play a big role when we are running a referral campaign. Referral greatly affects sales and retention since customers are bringing in new clients/customers.
  • It helps our organization keep track of the accounts that are most likely to churn by checking their feedback and knowing how we can improve our service.
Read full review
  • Gives clients quick and easy forms to fill out - increased satisfaction due to ease
  • Our department often has to follow up with clients after submitting their forms
  • We use Wufoo to schedule campus visits - this is where the form is found lacking most of us. We would love for a calendar feature to be able to block out certain dates or redirect before a form is completed.
Read full review
ScreenShots

Medallia Screenshots

Screenshot of Employee EngagementScreenshot of Customer ProfileScreenshot of IoT FeedbackScreenshot of Medallia MobileScreenshot of Organizational HierarchyScreenshot of Suggested Actions