Commspoint Journey by Nielsen vs. Woopra

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Commspoint Journey
Score 0.0 out of 10
N/A
Commspoint Journey helps to identify and measure the key decisions and influences that affect consumers before, during and after they buy goods and services. The solution works by pairing two or three recent purchases from survey respondents with a proprietary database to provide up to 15,000 detailed customer journeys across more than 30 categories. These stories provide a clear picture of consumer experiences ranging from early brand awareness to purchase consideration and sales influence to…N/A
Woopra
Score 3.0 out of 10
Enterprise companies (1,001+ employees)
Woopra provides real-time customer analytics. It begins by tracking users across digital touch points (website, mobile app, help desk, marketing automation, etc.) and building a comprehensive behavioral profile for each user. These Customer Profiles are Woopra's building blocks, which are used to generate custom analytics reports, funnel analytics, retention analytics, and more.
$999
per month
Pricing
Commspoint Journey by NielsenWoopra
Editions & Modules
No answers on this topic
Pro
$999.00
per month
Offerings
Pricing Offerings
Commspoint JourneyWoopra
Free Trial
NoYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeOptional
Additional Details
More Pricing Information
Community Pulse
Commspoint Journey by NielsenWoopra
User Ratings
Commspoint Journey by NielsenWoopra
Likelihood to Recommend
-
(0 ratings)
7.0
(0 ratings)
Likelihood to Renew
-
(0 ratings)
9.0
(0 ratings)
Usability
-
(0 ratings)
9.0
(0 ratings)
Support Rating
-
(0 ratings)
10.0
(0 ratings)
Implementation Rating
-
(0 ratings)
10.0
(0 ratings)
User Testimonials
Commspoint Journey by NielsenWoopra
Likelihood to Recommend
No answers on this topic
We have only used it on web applications so I would recommend it in that case. Deploy has been pretty straightforward. Usage is very intuitive so if you are looking for an analytics product to implement fast and easy (for example for a startup or when starting a project) it is also a good scenario to recommend Woopra. The free tier has been pretty useful to us.
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Pros
No answers on this topic
  • Woopra does a great job showing you stats for specific site visitors.
  • The install and setup process is very easy and intuitive.
  • Woopra does a fantastic job showing the technology being used my our visitors.
  • I love Woopra's ability to show geographically where a user is located.
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Cons
No answers on this topic
  • The interface is not set up well for analysis.
  • The native developers I worked with did not like that the SDK has not been updated in a few years.
  • The interface does not make tools, such as building segments and creating filters, very intuitive.
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Likelihood to Renew
No answers on this topic
We just really like the tool. There are lots of us using it internally... from Product, to marketing, to customer service, to optimization team, to traffic acquisition, to Executives. Really helps us answer questions about how well things are going, and what is not going well.
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Usability
No answers on this topic
The UI and reports are great overall. Creating reports just requires a few too many screens and clicks. Also dashboard tiles can't be resized. Both of these are easy items that are being addressed
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Support Rating
No answers on this topic
Team was always responsive and helpful with special use cases.
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Implementation Rating
No answers on this topic
Compared to other products, the support was a small effort. We only had part time contributions from a product management intern and front end developer.
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Alternatives Considered
No answers on this topic
Woopra's user interface is far superior than any of the competition. I found other analytics software to be clunky and hard to use. With Woopra, I always know exactly where to go in the app to get the results I'm looking for. This saves me valuable time; in the end time is money
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Return on Investment
No answers on this topic
  • Really helped us begin to segment our users based on their engagement and retention.
  • Helped increase retention by about 1.5% after about 5 months of implementation (don't shoot the messenger if your team can't implement that quickly).
  • I felt like it had great potential to create a pipeline between sales and the CSM, but I had trouble getting the sales team to implement it properly as they had their noses deep in calls and emails (they struggle entering notes in SalesForces as well, so it's more a company specific problem).
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ScreenShots

Woopra Screenshots

Screenshot of Screenshot of Screenshot of People Profiles - Understand Individual Users from Every AngleScreenshot of Journey Analytics Reports - Uncover critical obstacles and opportunities at every point in the customer experience - from campaign conversions to product engagement.Screenshot of Trends Analytics Reports - Analyze the growth of any metric over time and uncover the hidden forces that drive performance.Screenshot of Retention Analytics Reports - Measure the engagement of features and actions over time to proactively reduce churn and identify the behaviors that drive success.