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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    GoTo Webinar

    Score8.1 out of 10
    N/AGoToWebinar is GoTo’s webinar and online conferencing solution, and offers features like audience polling and Q&A, flexible scheduling experiences, and webinar templates. It offers CRM integrations and reporting & analytics tools to help engage clients’ audiences.

    $49

    per month per organizer

    ON24

    Score8.8 out of 10
    N/AON24 is an intelligent engagement platform, that enables customers to continuously engage audiences with AI-powered, hyper-personalized webinar, virtual event and content experiences.N/A
    Pricing
    GoTo WebinarON24
    Editions & Modules
    Lite
    $49/month
    per month per organizer
    Standard
    $99/month
    per month per organizer
    Pro
    $199/month
    per month per organizer
    Enterprise
    $399/month
    per month per organizer
    No answers on this topic
    Offerings
    Pricing Offerings
    GoTo WebinarON24
    Free Trial
    YesNo
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details
    More Pricing Information
    Community Pulse
    GoTo WebinarON24
    Considered Both Products
    GoTo (formerly LogMeIn)
    Chose GoTo Webinar
    Zoom scores well above GoTo and ON24 in brand recognition across mid to large enterprises. But GoTo scores well in SMBs. Regarding value for money and ROI, it's better than ON24. We selected GoTo because of the price point and to ensure that our partner-sourced SMB stacks do …
    Incentivized
    Chose GoTo Webinar
    I would be on the fence between choosing between GoTo Webinar and Zoom as I think for basic webinar tools, they are similar. ON24 is too much for me, and too expensive. BigMarker seems ok but expensive nonetheless. If I wanted a more branded experience and flexible interface, I …
    Incentivized
    Chose GoTo Webinar
    Pretty similar. I think the user gave is more simple with GoTo Webinar. I use ON24 sometimes and feel the response time is better. The competition delay during the presentation is sometimes delayed. It's very easy to use. Easy for our presenters and very easy for our customers …
    Incentivized
    Chose GoTo Webinar
    Our target audience is within the financial sector and we struggled with security walls blocking their access to join Zoom or Teams meetings. ON24 seems to be one level up from GoTo Webinar when it comes to customization and a better UX. My new company now uses ON24 because of …
    Incentivized
    Chose GoTo Webinar
    ON24 did not match up well when it came to integrating with hubspot.
    Incentivized
    Chose GoTo Webinar
    GoTo Webinar comparing to its competitors has a lot of coins, below my list: GoTo Webinar X ON24: GoTo Webinar is much cheaper. GoTo Webinar x Webinar Jam: GoTo Webinar is more complete, has more analytics data after the webinar. GoTo Webinar x Zoom: GoTo Webinar is more …
    Incentivized
    Chose GoTo Webinar
    Our company has a contract with ON24 currently. They are both very similar and perform well, but I have to say I am more comfortable and prefer ON24. The ease of use and reporting capabilities are more helpful in terms of our goals with our clients, which is why we continue to …
    Incentivized
    Chose GoTo Webinar
    I'm hating ON24 right now because they said they had a direct Pardot integration, but they don't. (They use a third-party provider, which means the set-up is intense and time consuming). Also, while ON24 seems to have better reporting and a more obvious kick-off process, they …
    Incentivized
    Chose GoTo Webinar
    ON24 is a great webinar platform if you are looking for the most high level, professional webinar. Zoom is good for webinars (though it is best for video conferencing) if you want something simple and bare bones. GoToWebinar is right in the middle of these two options, and …
    Incentivized
    Chose GoTo Webinar
    Out first several attempts to use webinar solution was with ON24-- this is terrible software, with uncontrollable screen layouts and a number of limitations, making the session a nightmare for the presenter. Even having better traffic optimization, working with it was very …
    Incentivized
    Chose GoTo Webinar
    GoToWebinar was the best decision for comparing features and budget. ON24 had better branding and audience engagement options but came to be far above our budget limit.
    Incentivized
    Chose GoTo Webinar
    It was already a component of the tech stack before COVID, but with the introduction of numerous new platforms that are utilized on a daily basis for purposes other than webinars, it is currently not the greatest option for marketers. It's a useful addition to the tech stack, …
    Incentivized
    Chose GoTo Webinar
    All of the other platforms are nice as well but something that has GoTo webinar is that it uses a software in your computer that makes the session to be more reliable and does not consume high ram or rom in your device. It has nice features to remind the people about the …
    Incentivized
    Chose GoTo Webinar
    Super-smooth video and fantastic audio with an extended range of volume control. Other vendors can claim their product is a superior choice; however, in my history of experiencing multiple options, GoTo Webinar gets my highest marks!
    Incentivized
    Chose GoTo Webinar
    GoToWebinar met our needs for smaller scale webinars and internal meetings. Other competitors were much more expensive and we did not need extremely robust features at the time.
    Incentivized
    ON24
    Chose ON24
    We moved from GoTo Webinar around 3 years ago and at the time it was a tool that served the purpose of webinars but it didn't have a deep level of functionality or customisation which we were looking to grow into. ON24 has widgets and screens you can interact with as well as …
    Incentivized
    Chose ON24
    In both instances where I have used ON24 we switched from GoToWebinar. The switch wasn't necessarily because of negativity towards GTW but we simply outgrew them. We needed to be able to do more webinars (a lot more) and wanted a more robust analytics platform with more …
    Incentivized
    Chose ON24
    GoToWebinar is very intuitive and user friendly. The analytics were also very easy to use.
    Incentivized
    Chose ON24
    The capabilities of ON24 are much more superior to the features compared with GoToWebinar and BrightTALK, the interface and the ways we could engage our audience is very good in On24. Mainly GoToWebinar is suitable for small and mid market companies but ON24 definitely is an …
    Incentivized
    Chose ON24
    GoToWebinar and Webex are others that I've used. I prefer ON24's ease-of-use and layout over those.
    Incentivized
    Chose ON24
    ON24 blows away Zoom and GoToWebinar when it comes to customization and branding. Plus, ON24's overall event management is more flexible than these other platforms. The recording features of ON24 are a big plus. However, Zoom and GoToWebinar have a more solid interface for …
    Incentivized
    Chose ON24
    I can't really compare those products with ON24 since the use case for the other products is less complicated. After using ON24 for a few webinars it's really easy to use. To compare ON24 and GoToWebinar: the whole look and use case of ON24 is way better, GoToWebinar feels like …
    Incentivized
    Chose ON24
    We replaced GoToWebinar with ON24. We use MS Teams Live or Zoom alongside ON24 as it allows for interactive workshop format sessions with full audience participation. When we renewed ON24 this year I evaluated GlobalMeet which I was impressed with as it has a native integration …
    Incentivized
    Chose ON24
    ON24 is much easier to use as a producer and a presenter. I provide very little training for new presenters because it is pretty intuitive. Launching polls, videos, sharing screens is so seamless. Other platforms are little more clunky. I used GoToWebinar for many years and it …
    Incentivized
    Chose ON24
    Based on Client requirements we have used Third party live event softwares. Since all those having similar functionality relating to Live event. But some have different and high features.
    Some other software have easy navigation and Separate Hub for Some workspaces and some have …
    Incentivized
    Chose ON24
    ON24 offers way more branding and personalization options then GoTo did in the past. We currently are really able to set up the webinar consoles to our branding. Next to that On24 offer more engagement options. Also the reporting both per event and on account level are more …
    Incentivized
    Chose ON24
    With both the other platforms, they don't always show up on calendars as well as ON24 does.
    Incentivized
    Chose ON24
    ON24 offers a better and more seamless experience for the end user
    Incentivized
    Chose ON24
    ON24 provides a more personalised and brand focussed webinar space
    Incentivized
    Chose ON24
    Best. In. Class!
    Incentivized
    Chose ON24
    In my experience, ON24 is the most user friendly webinar tool. It is easy to set up and run webinars, whilst also providing an excellent customer experience.
    Incentivized
    Chose ON24
    ON24 had a lot more features than some of the other ones out there. It is simple to use, simple to send other presenter links and overall a nicer experience for attendees. Being able to add slides, move around lives, add images, take features away if they aren't going to be …
    Incentivized
    Chose ON24
    Seemed easier to navigate, registration integration, ability to pre-record etc.
    Incentivized
    Chose ON24
    The ON24 webinars is simple to use and is constantly updated to keep up with new technologies. Their assistance is typically valuable. I really like the webinars they provide. It always tells us what technology we might be employing or adding to our day-to-day operations, and …
    Incentivized
    Chose ON24
    ON24 is more sophisticated in terms of functionalities, provide better options for aesthetics, gives more comprehensive reporting, readily provides live technical support, has on-demand training materials in various formats, and can cater to bigger live online events like a …
    Incentivized
    Chose ON24
    Far better for branded presentation events. We will still use others for smaller, boutique screen-sharing types of demo events. And we do not worry about performance. Technical glitches with another platform (s) were the primary reason we started to look at On24, and it has …
    Incentivized
    Chose ON24
    ON24 is more reliable and allows for more options/customisation that these two platforms.
    Incentivized
    Chose ON24
    Simply put, ON24 offers a highly customizable user experience, as well as a completely professional branding ability, that no other platform compares to. In addition to the aesthetics and user-friendly nature of the platform, there is a proper back-end for producers/presenters …
    Incentivized
    Chose ON24
    Initially good but they just want you to buy more and more. Sold us a 3 year agreement on a product they stopped offering shortly thereafter.
    Incentivized
    Chose ON24
    The reporting is without a doubt, the most valuable tool for our activities.
    Incentivized
    Key User Insights
    Would buy again
    No answers on this topic
    No answers on this topic
    Delivers good value for the price
    No answers on this topic
    No answers on this topic
    Happy with the feature set
    No answers on this topic
    No answers on this topic
    Lived up to sales and marketing promises
    No answers on this topic
    No answers on this topic
    Implementation went as expected
    No answers on this topic
    No answers on this topic
    TrustRadius Insights
    GoTo WebinarON24
    Highlights

    TrustRadius
    Research Team Insight
    Published

    GoToWebinar and ON24 are both webinar software designed to support businesses hosting large video conferences.  GoToWebinar provides pricing and features that support businesses of all sizes, making it a popular choice with small to mid-sized businesses.  ON24 provides simple to join webinars for large groups of people, making it a popular choice for larger enterprises.

    Features

    GoToWebinar and ON24 both support large webinars, but they also have a few standout features that set them apart from each other.

    GoToWebinar allows for simple creation of webinars, but it also provides video channels that users can use to watch webinars or training videos after they go live.  Additionally, GoToWebinar provides a desktop and mobile application that allows users to attend webinars from any device. In addition to providing easy access to webinars, administrators will have an easy time learning GoToWebinars user interface.

    ON24 allows users to attend webinars without downloading anything through a browser.  This makes it easy for new users to access webinars from any internet connected device without making any kind of commitment.  Additionally, ON24 provide detailed analytics on webinar registrant tracking, as well as attendance and viewer drop-off rates.

    Limitations

    Though GoToWebinar and ON24 both help businesses host and record webinars, they also have some limitations that are important to consider.

    GoToWebinar provides applications for desktop and mobile devices, but it isn’t as simple to use as ON24’s browser based webinars. Businesses that are aiming to make the webinar experience as smooth as possible for users may prefer ON24.  Additionally, On24 provides highly customizable branding options, compared to GoToWebinars more limited branding functionality.

    ON24 allows users to join meetings through a browser, and provides a simple user experience, but its administration features are more difficult to use compared to other options.  Users should expect to need some training to use the program efficiently.  Additionally, ON24 doesn’t provide video channel pages, which can make it worse for training videos compared to GoToWebinar.

    Pricing

    GoToWebinar offers several pricing plans starting at $49.00 per month for the Lite option which supports up to 100 webinar participants.  As prices increase, the amount of participants and storage also increases.  Higher pricing tiers can support up 3,000 participants for $399.00 per month.

    On24 pricing is not detailed publicly, but businesses can reach out to vendors for a detailed quote.

    Features
    GoTo WebinarON24
    Reporting & Analytics
    Comparison of Reporting & Analytics features of GoTo Webinar and ON24
    Feature
    GoTo Webinar
    7.2
    152 Ratings
    ON24
    -
    Ratings
    Dashboards7.2144 Ratings00 Ratings
    Data exportability7.1140 Ratings00 Ratings
    Performance & Compatibility of Online Events Software
    Comparison of Performance & Compatibility of Online Events Software features of GoTo Webinar and ON24
    Feature
    GoTo Webinar
    7.6
    169 Ratings
    ON24
    -
    Ratings
    High quality audio8.2169 Ratings00 Ratings
    Mobile support7.6119 Ratings00 Ratings
    Online Meetings / Events
    Comparison of Online Meetings / Events features of GoTo Webinar and ON24
    Feature
    GoTo Webinar
    7.2
    169 Ratings
    ON24
    7.2
    398 Ratings
    Calendar integration7.7146 Ratings8.3342 Ratings
    Record meetings / events8.4164 Ratings8.5381 Ratings
    Slideshows8.5147 Ratings8.6378 Ratings
    Event registration8.6160 Ratings9.0375 Ratings
    Meeting initiation00 Ratings7.03 Ratings
    Integrates with social media00 Ratings2.02 Ratings
    Online Events Collaboration
    Comparison of Online Events Collaboration features of GoTo Webinar and ON24
    Feature
    GoTo Webinar
    8.2
    214 Ratings
    ON24
    8.4
    401 Ratings
    Audience polling7.9192 Ratings9.3362 Ratings
    Q&A8.6210 Ratings9.0398 Ratings
    Live chat00 Ratings7.03 Ratings
    Online Events Security
    Comparison of Online Events Security features of GoTo Webinar and ON24
    Feature
    GoTo Webinar
    7.9
    165 Ratings
    ON24
    8.3
    371 Ratings
    Participant roles & permissions7.7162 Ratings8.4361 Ratings
    Confidential attendee list8.0142 Ratings8.4345 Ratings
    User authentication00 Ratings8.02 Ratings
    Online Events Marketing
    Comparison of Online Events Marketing features of GoTo Webinar and ON24
    Feature
    GoTo Webinar
    8.1
    132 Ratings
    ON24
    8.2
    375 Ratings
    Branding options8.1128 Ratings8.7368 Ratings
    Integration to Marketing Automation8.0112 Ratings7.8322 Ratings
    Attendee list export00 Ratings8.223 Ratings
    Mobile Capabilities
    Comparison of Mobile Capabilities features of GoTo Webinar and ON24
    Feature
    GoTo Webinar
    -
    Ratings
    ON24
    7.9
    1 Ratings
    Responsive Design for Web Access00 Ratings8.21 Ratings
    Mobile Application00 Ratings7.31 Ratings
    Dashboard / Report / Visualization Interactivity on Mobile00 Ratings8.21 Ratings
    Virtual Event
    Comparison of Virtual Event features of GoTo Webinar and ON24
    Feature
    GoTo Webinar
    -
    Ratings
    ON24
    8.1
    27 Ratings
    Email marketing00 Ratings7.825 Ratings
    Audience engagement00 Ratings8.327 Ratings
    Event analytics00 Ratings8.127 Ratings
    User Ratings
    GoTo WebinarON24
    Likelihood to Recommend
    7.5
    (225 ratings)
    8.7
    (446 ratings)
    Likelihood to Renew
    9.2
    (8 ratings)
    7.6
    (41 ratings)
    Usability
    8.6
    (221 ratings)
    5.7
    (25 ratings)
    Availability
    9.0
    (2 ratings)
    6.8
    (209 ratings)
    Performance
    7.9
    (2 ratings)
    2.0
    (7 ratings)
    Support Rating
    7.3
    (4 ratings)
    5.4
    (31 ratings)
    In-Person Training
    -
    (0 ratings)
    9.1
    (3 ratings)
    Online Training
    -
    (0 ratings)
    3.7
    (5 ratings)
    Implementation Rating
    7.0
    (5 ratings)
    1.0
    (11 ratings)
    Configurability
    5.8
    (2 ratings)
    2.7
    (5 ratings)
    Ease of integration
    -
    (0 ratings)
    1.0
    (4 ratings)
    Product Scalability
    7.8
    (2 ratings)
    8.8
    (215 ratings)
    Vendor post-sale
    7.9
    (2 ratings)
    9.0
    (5 ratings)
    Vendor pre-sale
    7.0
    (2 ratings)
    1.0
    (6 ratings)