Ontraport vs. Sugar Sell (SugarCRM)

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Ontraport
Score 9.0 out of 10
N/A
ONTRAPORT offers customer relations management services that help with content management (creating and hosting webpages), lead tracking, traditional marketing approaches (e-mail, SMS, social media, direct mail), managing online payments, and workflow automation.N/A
Sugar Sell (SugarCRM)
Score 5.3 out of 10
N/A
Sugar Sell from SugarCRM is a collaborative CRM, allowing users to track and monitor activities, map each customer’s journey. Sugar Sell replaces former editions of the SugarCRM product, including the SugarCRM Community Edition, the open source edition, which is discontinued.
$19
per month (billed annually) per user (3 user minimum, 9 user maximum)
Pricing
OntraportSugar Sell (SugarCRM)
Editions & Modules
No answers on this topic
Essentials
$19
per month (billed annually) per user (3 user minimum, 9 user maximum)
Standard
$59
per month (billed annually) per user (10 User Minimum)
Advanced
$85
per month (billed annually) per user (10 user minimum)
Premier
$135
per month (billed annually) per user (10 user minimum)
Offerings
Pricing Offerings
OntraportSugar Sell (SugarCRM)
Free Trial
YesYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeOptionalNo setup fee
Additional DetailsOntraport offers a variety of plans to choose from based on the features needed. Pricing adjusts with the number of contacts in the database and users in the account. Monthly or annual plans are available, and all plans start with a 14-day free trial. Ontraport offers a Done-With-You Setup and Training Package for getting set up in the account quickly. Users can also access a free video library with step-by-step instructions on getting started and using every feature of the platform.
More Pricing Information
Community Pulse
OntraportSugar Sell (SugarCRM)
Considered Both Products
Ontraport
Chose Ontraport
We used it because it was recommended by other coaching companies.
It meets well the need we have which is mostly about creating different type of access based on when the clients joined our program.
Chose Ontraport
We initially selected Ontraport based on the seemingly quality reviews. While they are priced much higher than their competitors, we initially took that as a positive. Perhaps the price tag hinted at better service, more robust features and superiority deliverability.

None of …
Chose Ontraport
They are all different. Hubspot is great but doesn't have the checkout and sales tools. Active Campaign Rocks, but it doesn't have sales and checkouts. Infusionsoft has everything like Ontraport but the support is not where it should be and you have to invest in 3rd party addon …
Chose Ontraport
It let me combine everything into one & have greater control over the whole process of everything, instead of having it scattered apart.
Chose Ontraport
ONTRAPORT does a couple things far better than the competition like having all of its functionality on one platform. Some competitors offer both internal tracking and external marketing but require logins to their other software to access these features. Additionally, the …
Chose Ontraport
I think ONTRAPORT is a decent platform for smaller companies to grow into. It's not as complex as Infusionsoft, and I do feel like you'll use more of it than you would Infusionsoft as a business owner and marketer. I probably wouldn't recommend it to a startup, though because …
Chose Ontraport
ONTRAPORT's email builder easily outstrips that of GetResponse. Overall, ONTRAPORT's UI, capabilities, editors, and overall user experience are just clearly superior to those of GetResponse. GetResponse appears to be quickly becoming outdated in such a fast-moving market. We …
Chose Ontraport
Task management was the main thing that separated ONTRAPORT for me. Keeping things accountable. As well, I felt the campaign builder was slicker, and that the contact management was more robust. Custom fields are very customizable.
Chose Ontraport
I chose Ontraport over Infusionsoft because I believe it is just as powerful but less confusing.
Chose Ontraport
More efficient...email management + CRM all in one.
Chose Ontraport
Ontraport is capable of more than MailChimp and AWeber, both of which I would consider beginner systems. It is also easier to use and understand initially than Infusionsoft, and takes less time to get off the ground when you make the change. It is capable of very complex tasks …
Chose Ontraport
I evaluated Infusionsoft. I picked ontraport because I liked their marketing and support staff.
Chose Ontraport
ONTRAPORT allows automation and having the best of ShoppingCart and Aweber in one package. Beside the fact that ONTRAPORT doesn't handle inventory as ShoppingCart does, we still love the ability to have one source to manage our products and customers in one location.
Chose Ontraport
Infusionsoft - I chose ONTRAPORT over Infusionsoft because I could make it match up to my clients processes easier. I value the flexibility. On the flip side, Infusionsoft has some eCommerce integration and pre-configured solutions that are appealing.

VTrenz, Marketo, Silverpop …
Chose Ontraport
I really liked the robust features presented in a way that made sense to me. I needed a higher level system that I could understand how to use with little or no ramp-up time.
Chose Ontraport
ONTRAPORT was 1000% superior to customer.io - I feel CI was made by techie people who never learned online marketing. I didn't use Infusionsoft long enough to really see which is better.
Chose Ontraport
I have used AWebber, Digital Access pass, MailChimp, and Constant Contact. Ontraport is a more feature-rich product, but I assess that their lack of attention to detail, poor usability, low quality, and missing the underlying purpose of their customer's usage of the product are …
Chose Ontraport
Infusionsoft. I picked OAP because there was no $2,000 training fee, pricing seemed fairly reasonable, and features were a good match.
Sugar Sell (SugarCRM)
Chose Sugar Sell (SugarCRM)
SugarCRM does not stack up well against Bloomreach; we moved away from SugarCRM to Bloomreach, which was much more suited and easily integrated into many different platforms. Bloomreach has a much nicer user interface for debugging and simpler screens for less technical …
Chose Sugar Sell (SugarCRM)
I love to use Sugar Sell because it's more user friendly, has more information spred out, a lot faster to use. Looks a lot more updates as well. Can have different tabs open without a problem. Let's management control different information being able to be saved for the sales …
Chose Sugar Sell (SugarCRM)
SugarCRM is a lot better in many ways then LogicsCRM which I started using when I started as a sales rep at Community Tax. Yet there is still room for a lot of improvements to accommodate a steady workflow. They integration of old CRM files seems to have worked great from …
Chose Sugar Sell (SugarCRM)
I work in sales and the other programs I have used were suited for customer service. The ability to track my client in all stages of the sale is key. I quickly see the payment that has been run and payments that were declined for the day. Making it faster for me to call clients …
Chose Sugar Sell (SugarCRM)
It is the first time that I have worked with a system like Sugar, but it has facilitated the work experience. It is practical, helps with the maintenance of the information of our clients, and does an excellent job keeping the system and the information of the clients updated. …
Chose Sugar Sell (SugarCRM)
I have used similar platforms, but they are not listed here because these were developed by companies i have worked with, as in, their own staff developed them or bought the license and it's not listed here, the last one was FRONT2GO.
Chose Sugar Sell (SugarCRM)
Well actually this is the first time that I use a CRM like this, I used to work in a different industry.
But I can say that the change was really smooth and I'm happy with the experience overall, it was easy to understand and get used to it.
I can see why companies like this CRM.
Chose Sugar Sell (SugarCRM)
Sugar Sell is the only product we found that met the needs of everyone involved in the evaluation process. It can be customized to accomplish just about anything you need, and trust me....we pushed the limits on that. It is a product that our users actually enjoy using which in …
Chose Sugar Sell (SugarCRM)
We selected SugarCRM from a startup mentality when, in reality, we should have bitten the bullet and opted for something like Copper. Copper is 100% the CRM of choice that is integrated into G-Suite for businesses. I would even take Zoho over Sugar, having implemented it …
Chose Sugar Sell (SugarCRM)
Overall I'd say SugarCRM is a great product. It has some issues here and there with some of the reporting and not having all reporting metrics I'd like but overall its a good product compared to some of the other ones I've used. I would like some of their UI and features to be …
Chose Sugar Sell (SugarCRM)
I have used a number of built-from-scratch, customized database software packages. I like the strength of Sugar's backbone, and that it offers tremendous reporting capabilities right off the bat. I also appreciate how flexible it is - it can truly be used for a variety of …
Chose Sugar Sell (SugarCRM)
Salesforce analytics cloud was much more than we needed for reporting so it didn't make sense to pay the cost for SFDC just for that feature. Callidus Cloud Marketing Automation was very marketing centric and didn't fit our business process as well; would have required more …
Chose Sugar Sell (SugarCRM)
Sugar is a legacy product for us and given the amount of history and data we have in it, we didn't look too seriously at switching. We decided that despite its flaws, it was still a better decision for us to stick with Sugar and simply bring in a consultant who could help us …
Chose Sugar Sell (SugarCRM)
We saw a lot of the same desirable features in both platforms. Although Salesforce offered a greater level of support, we did not think it was worth the extra spend, at the end of the day. We have had to do a bit more leg work when it comes to social media intelligence, but in …
Chose Sugar Sell (SugarCRM)
I inherited this decision and did not have an opportunity to shop. I would have gone with a less expensive product with more built-in marketing integration and better campaign email capabilities. However our executives appreciate the reporting function and I believe this was …
Chose Sugar Sell (SugarCRM)
We ultimately selected Salesforce due to the issues faced with SugarCRM however I would recommend SugarCRM to any company that doesn't plan on managing the CRM in house. The costs associated with hiring a Sugar Partner and purchasing multiple licenses are still going to be …
Chose Sugar Sell (SugarCRM)
SugarCRM is in general better on supporting and handling customization of modules and workflows and is much lighter in terms of the requirements needed to support the platform for clients
Chose Sugar Sell (SugarCRM)
HubSpot is considerably better than Sugar, but we don't use the CRM to the fullest extent. We used another CRM that was much better (and program-based, not cloud-based/web-based), but I can't for the life of me remember the name of it. It was better as it was easier to search, …
Chose Sugar Sell (SugarCRM)
I have used BMC Footprints for similar internal IT service tracking and I found updates to be slow. The home page/user interface was not as easy to grasp as SugarCRM's was. SugarCRM was already implemented in my previous organization when I arrived, and I was able to grasp its …
Chose Sugar Sell (SugarCRM)
More cost effective and allowed us to have it running on our own infrastructure instead of hosted by their servers. This allowed us to write custom code and modules for our specific business needs. Our sales team ended up hating SugarCRM and has moved off it completely and to …
Chose Sugar Sell (SugarCRM)
I work for a SugarCRM partner and compete against Salesforce, MS Dynamics. We chose to become a SugarCRM partner because of the open nature of their software stack. Nothing is hidden from users or partners. We have full access to the source-code and can make any time of …
Chose Sugar Sell (SugarCRM)
Act! is not as customizable as SugarCRM, nor does the mobile app works as well as SugarCRM
Features
OntraportSugar Sell (SugarCRM)
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Ontraport
9.0
Ratings
17% above category average
Sugar Sell (SugarCRM)
-
Ratings
WYSIWYG email editor8.20 Ratings00 Ratings
Dynamic content10.00 Ratings00 Ratings
Ability to test dynamic content8.30 Ratings00 Ratings
Landing pages10.00 Ratings00 Ratings
A/B testing9.90 Ratings00 Ratings
Mobile optimization8.40 Ratings00 Ratings
Email deliverability reporting6.00 Ratings00 Ratings
List management10.00 Ratings00 Ratings
Triggered drip sequences9.80 Ratings00 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Ontraport
5.5
Ratings
35% below category average
Sugar Sell (SugarCRM)
-
Ratings
Lead nurturing automation7.10 Ratings00 Ratings
Lead scoring and grading2.40 Ratings00 Ratings
Data quality management2.60 Ratings00 Ratings
Automated sales alerts and tasks10.00 Ratings00 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
Ontraport
7.7
Ratings
4% above category average
Sugar Sell (SugarCRM)
-
Ratings
Calendaring6.20 Ratings00 Ratings
Event/webinar marketing9.30 Ratings00 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
Ontraport
7.1
Ratings
6% below category average
Sugar Sell (SugarCRM)
-
Ratings
Social sharing and campaigns7.10 Ratings00 Ratings
Social profile integration7.20 Ratings00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Ontraport
9.3
Ratings
24% above category average
Sugar Sell (SugarCRM)
-
Ratings
Dashboards10.00 Ratings00 Ratings
Standard reports8.00 Ratings00 Ratings
Custom reports10.00 Ratings00 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Ontraport
7.3
Ratings
2% below category average
Sugar Sell (SugarCRM)
-
Ratings
API3.00 Ratings00 Ratings
Role-based workflow & approvals9.00 Ratings00 Ratings
Customizability10.00 Ratings00 Ratings
Integration with Salesforce.com7.30 Ratings00 Ratings
Integration with Microsoft Dynamics CRM7.30 Ratings00 Ratings
Integration with SugarCRM7.30 Ratings00 Ratings
Sales Force Automation
Comparison of Sales Force Automation features of Product A and Product B
Ontraport
-
Ratings
Sugar Sell (SugarCRM)
4.8
Ratings
46% below category average
Customer data management / contact management00 Ratings5.00 Ratings
Workflow management00 Ratings6.00 Ratings
Territory management00 Ratings6.00 Ratings
Opportunity management00 Ratings7.00 Ratings
Integration with email client (e.g., Outlook or Gmail)00 Ratings7.00 Ratings
Contract management00 Ratings3.00 Ratings
Quote & order management00 Ratings4.00 Ratings
Interaction tracking00 Ratings3.00 Ratings
Channel / partner relationship management00 Ratings2.00 Ratings
Customer Service & Support
Comparison of Customer Service & Support features of Product A and Product B
Ontraport
-
Ratings
Sugar Sell (SugarCRM)
2.3
Ratings
106% below category average
Case management00 Ratings3.00 Ratings
Call center management00 Ratings2.00 Ratings
Help desk management00 Ratings2.00 Ratings
Marketing Automation
Comparison of Marketing Automation features of Product A and Product B
Ontraport
-
Ratings
Sugar Sell (SugarCRM)
5.5
Ratings
32% below category average
Lead management00 Ratings6.00 Ratings
Email marketing00 Ratings5.00 Ratings
CRM Project Management
Comparison of CRM Project Management features of Product A and Product B
Ontraport
-
Ratings
Sugar Sell (SugarCRM)
3.0
Ratings
87% below category average
Task management00 Ratings4.00 Ratings
Billing and invoicing management00 Ratings3.00 Ratings
Reporting00 Ratings2.00 Ratings
CRM Reporting & Analytics
Comparison of CRM Reporting & Analytics features of Product A and Product B
Ontraport
-
Ratings
Sugar Sell (SugarCRM)
3.3
Ratings
79% below category average
Forecasting00 Ratings3.00 Ratings
Pipeline visualization00 Ratings2.00 Ratings
Customizable reports00 Ratings5.00 Ratings
Customization
Comparison of Customization features of Product A and Product B
Ontraport
-
Ratings
Sugar Sell (SugarCRM)
5.5
Ratings
31% below category average
Custom fields00 Ratings6.00 Ratings
Custom objects00 Ratings5.00 Ratings
Scripting environment00 Ratings6.00 Ratings
API for custom integration00 Ratings5.00 Ratings
Security
Comparison of Security features of Product A and Product B
Ontraport
-
Ratings
Sugar Sell (SugarCRM)
5.5
Ratings
41% below category average
Single sign-on capability00 Ratings5.00 Ratings
Role-based user permissions00 Ratings6.00 Ratings
Social CRM
Comparison of Social CRM features of Product A and Product B
Ontraport
-
Ratings
Sugar Sell (SugarCRM)
3.0
Ratings
84% below category average
Social data00 Ratings3.00 Ratings
Social engagement00 Ratings3.00 Ratings
Integrations with 3rd-party Software
Comparison of Integrations with 3rd-party Software features of Product A and Product B
Ontraport
-
Ratings
Sugar Sell (SugarCRM)
4.5
Ratings
48% below category average
Marketing automation00 Ratings5.00 Ratings
Compensation management00 Ratings4.00 Ratings
Platform
Comparison of Platform features of Product A and Product B
Ontraport
-
Ratings
Sugar Sell (SugarCRM)
4.0
Ratings
59% below category average
Mobile access00 Ratings4.00 Ratings
Best Alternatives
OntraportSugar Sell (SugarCRM)
Small Businesses
Vbout
Vbout
Score 9.9 out of 10
Salesmate
Salesmate
Score 10.0 out of 10
Medium-sized Companies
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.0 out of 10
Creatio
Creatio
Score 9.7 out of 10
Enterprises
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.0 out of 10
Creatio
Creatio
Score 9.7 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
OntraportSugar Sell (SugarCRM)
Likelihood to Recommend
10.0
(0 ratings)
2.0
(0 ratings)
Likelihood to Renew
9.1
(0 ratings)
8.2
(0 ratings)
Usability
7.8
(0 ratings)
3.0
(0 ratings)
Availability
-
(0 ratings)
10.0
(0 ratings)
Performance
7.7
(0 ratings)
10.0
(0 ratings)
Support Rating
9.0
(0 ratings)
9.1
(0 ratings)
In-Person Training
9.1
(0 ratings)
9.0
(0 ratings)
Online Training
-
(0 ratings)
8.0
(0 ratings)
Implementation Rating
9.1
(0 ratings)
9.0
(0 ratings)
Configurability
-
(0 ratings)
10.0
(0 ratings)
Ease of integration
-
(0 ratings)
10.0
(0 ratings)
Product Scalability
8.2
(0 ratings)
9.0
(0 ratings)
Vendor post-sale
-
(0 ratings)
9.0
(0 ratings)
Vendor pre-sale
-
(0 ratings)
9.0
(0 ratings)
User Testimonials
OntraportSugar Sell (SugarCRM)
Likelihood to Recommend
Starting a business you have enough stuff to deal with. Ontraport takes the headache out of the tech side. Everything works together and you don't ever get left alone to figure things out. I would beg any new business to invest in Ontraport. Or if you want to grow and scale an existing business it would be great. I think it more for service-based business.
Read full review
The way Community Tax uses Sugar from a users point of view is, it can house a lot of information for either a company or individual with the option of adding additional sub cases . The down side is there are licenses issued per user and 1 per user is not enough because most of the time we are multitasking. Therefore a program/software would be more suitable instead of using a URL.
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Pros
  • Campaign builder. The visual campaign builder is very easy to use and feels pretty modern.
  • CRM: customizing what type of data I'd like WHERE has been great. Custom fields, being able to move them around.
  • Task Management: one of the things that set ONTRAPORT apart from other similar automation platforms is the tasks. You can trigger automated tasks that cause your salespeople to take action, and the tasks stay in the queue until the salesperson takes that action and checks it off. This is great for putting together a web of accountability.
Read full review
  • Very easy to set up and configure reports among teams. Very customizable and allows me to build reports that illustrate how the team is performing.
  • Exporting granular reports into excel for in depth analysis and actionable measures.
  • Ability to mass upload lots of information and leads. Important for our team to import lots of information on prospecting clients.
Read full review
Cons
  • Ontraport is a very powerful and robust system capable of a great many things. The time it takes to get to know the program is a little intimidating. Don't get me wrong, you can get started right away, but a year in I know I am still not making the most of all Ontraport can do. I am UK based so access to their advanced trainings means international travel, maybe some online events could be initiated.
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  • The back-end programming (logical hooks) for advanced customizations could benefit from a more user-friendly interface
  • General layout could be improved by the addition of modern templates to customize the standard look and feel
  • Support communities could be further improved with the addition of videos on how to do specific configuration, modules.
Read full review
Likelihood to Renew
My client was already using Ontraport and had a decent investment in the tool. As soon as we turn around the revenue situation with my client's products, we will be ditching OAP immediately, despite the significant re-implementation cost we are going to face moving to a new system. I am part of a high-end, professional marketing group, and the overwhelming sentiment with these other professionals is that one should run away from this as fast as humanly possible. I thought their words were just ungrounded opinion, and I deeply regret that I did not heed them more closely before sinking still more time and effort into OAP.
Read full review
Our organization will continue to use Sugar as long as it remains cost effective and it addresses the majority of our needs. I will, however, recommend looking into other options once our needs increase and there is additional budget for some bigger named and more robust platform options. I feel if the application was friendlier to end users we would get better productivity as well.
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Usability
The software is just easy to use. The UI is fairly intuitive. The help system is pretty good. I find it is pretty quick to get my work completed and if I don't document my things well, I can always figure out how I did something when I need to make changes. When I have a problem the tech support is easy to deal with and when things need to get escalated they are resolved quickly.
Read full review
In the overall usage of the system I still give it a 10 out 10 because it's our day to day system that we use here at work. We all have come to love it because it's quick and easy to use. New updates are given to us by our supervisors or managers and it's easy to do new things in the system. The only Issue like I said before that I'm having is that once I put a payment date and want to modify the dates, it will only allow me to eliminate the date but not put a new one back in.
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Reliability and Availability
No answers on this topic
SugarCRM has never been down for us.
Read full review
Performance
Most of the time OP runs fine. But I've had to submit more support tickets this year do to messages, seq.'s or rules not running correctly. Also experienced slow response times moving in and around OP.
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No response time issues ever. Very productive due to its ease of use.
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Support Rating
The techs are reasonably savvy, highly courteous and want to do right by their customers. Unfortunately, the product they are supporting is so deeply flawed that there's only so much they can do when your legitimate business requirements are simply not supported.
Read full review
Because it provides us with the necessary support and with the updates that are being made in the system, it allows us to improve our work experience and makes it easier for the entire team. When requesting some type of support it is effective and immediate and with this, it [does not] stagnate our productivity.
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In-Person Training
I went to their Ontrapalooza event, and it opened my mind as to how the software can be used.
Read full review
We feel clasroom training is essential to ensure user adoption and buy-in. Video and on-line training courses gave their place but being in a classroom setting enables the Team to make any potential CRM issues visble right up front.
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Online Training
No answers on this topic
Only part of an implemementation as noted previously.
Read full review
Implementation Rating
If you know your business, ONTRAPORT is easy
Read full review
Study, study, and study. Be prepared to train everyday until all processes are flowing nicely. The CRM is the elephant and figuring out where to take the first bite can be a challenge. But there is only one way to eat this elephant, one bite at a time. Systematic planning is very important.
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Alternatives Considered
We used it because it was recommended by other coaching companies. It meets well the need we have which is mostly about creating different type of access based on when the clients joined our program. You can easily create automations and rules to be notified when clients evolve in the program. It allows us to send them our messages at the right moment.
Read full review
SugarCRM does not stack up well against Bloomreach; we moved away from SugarCRM to Bloomreach, which was much more suited and easily integrated into many different platforms. Bloomreach has a much nicer user interface for debugging and simpler screens for less technical audiences to utilize 3rd. Party support is rarely required, and lots of easy-to-understand documentation is available.
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Scalability
With the new lower priced options, it's now easier for newer businesses to start with a more basic version and upgrade as they need more features.
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Works from 2-300 Users in our experience.
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Return on Investment
  • ONTRAPORT has helped us as we continue to segment our users - we're able to quickly determine what messaging is working and what isn't.
  • Their form loading is so slow at times that it negatively affects signup conversion rates on our website.
  • They have an open API that let's us connect to other productivity and marketing tools without hiring programmers.
Read full review
  • I know that SugarCRM has made a positive impact on my day to day work. Since we have made the change to SugarCRM (over a year ago) it has made life easier, more productive, and efficient.
  • Organization is key and this CRM has done this exceptionally for me.
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ScreenShots

Ontraport Screenshots

Screenshot of Manage, track, sort and add to a contact listScreenshot of Design professional emails, forms and landing pages with block formatsScreenshot of Utilize the Support Center's in-depth advice on maximizing Ontraport's features

Sugar Sell (SugarCRM) Screenshots

Screenshot of a view of Sugar Sell's contacts listScreenshot of Sugar Sell's analyticsScreenshot of a Sugar Sell dashboard