OpenX vs. RTB House Personalized Retargeting
| Product | Rating | Most Used By | Product Summary | Starting Price |
|---|---|---|---|---|
 OpenX | Score1 out of 10 | N/A | OpenX is an ad serving platform. It is sold option as a hosted solution for can be purchased as an installed application. It allows for easy inventory management , geo-targeting of ads by country, and provides statistics for each ad placement. | N/A |
 RTB House Personalized Retargeting | Score8.5 out of 10 | Enterprise companies (1,001+ employees) | RTB House is a global company that provides marketing technologies for brands and agencies worldwide. The vendor boasts its proprietary ad buying engine is the first in the world to be powered entirely by Deep Learning algorithms, enabling advertisers to generate outstanding results and reach their goals at every stage of the funnel. Founded in 2012, the RTB House team comprises 750+ specialists in over 30 locations around the globe. It serves more than 2,000 campaigns for clients… | N/A |
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| Editions & Modules | No answers on this topic | No answers on this topic | ||||||||||||||
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| Entry-level Setup Fee | No setup fee | Optional | ||||||||||||||
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| OpenX | RTB House Personalized Retargeting | |
|---|---|---|
| Likelihood to Recommend | 7.3 | - |
| Likelihood to Renew | 7.0 | - |
| Usability | 9.0 | - |
| Support Rating | 10.0 | - |