TrustRadius: an HG Insights company

OpenX vs. TubeMogul (discontinued)

Save this comparison

Save this comparison

Add Product

Recommended Comparisons

    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    OpenX

    Score1 out of 10
    N/AOpenX is an ad serving platform. It is sold option as a hosted solution for can be purchased as an installed application. It allows for easy inventory management , geo-targeting of ads by country, and provides statistics for each ad placement.N/A

    TubeMogul (discontinued)

    Score8.9 out of 10
    N/ATubeMogul was an advertising management platform acquired by Adobe in December 2016. It is no longer available, however its functionality is supplied by Adobe Advertising Cloud.N/A
    Pricing
    OpenXTubeMogul (discontinued)
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    OpenXTubeMogul (discontinued)
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Features
    OpenXTubeMogul (discontinued)
    Ad Network Integration
    Comparison of Ad Network Integration features of OpenX and TubeMogul (discontinued)
    Feature
    OpenX
    6.6
    3 Ratings
    TubeMogul (discontinued)
    6.8
    6 Ratings
    Data Transfer6.53 Ratings6.45 Ratings
    DSP integration6.83 Ratings7.16 Ratings
    Ad Campaigns
    Comparison of Ad Campaigns features of OpenX and TubeMogul (discontinued)
    Feature
    OpenX
    7.0
    5 Ratings
    TubeMogul (discontinued)
    6.7
    6 Ratings
    Ad campaign creation6.85 Ratings6.56 Ratings
    Ad deployment6.65 Ratings6.66 Ratings
    Display advertising7.35 Ratings7.52 Ratings
    Ad display and retargeting segmentation6.55 Ratings6.04 Ratings
    Sequence targeting7.54 Ratings6.92 Ratings
    Ad Reporting & Analytics
    Comparison of Ad Reporting & Analytics features of OpenX and TubeMogul (discontinued)
    Feature
    OpenX
    6.6
    5 Ratings
    TubeMogul (discontinued)
    5.7
    7 Ratings
    Ad dashboards5.95 Ratings7.37 Ratings
    Ad performance reports6.05 Ratings6.77 Ratings
    Ad conversion tracking6.15 Ratings5.22 Ratings
    Ad attribution reporting7.04 Ratings3.12 Ratings
    Cross-channel ad management7.25 Ratings6.45 Ratings
    Ad forecasting and optimization7.64 Ratings5.56 Ratings
    User Ratings
    OpenXTubeMogul (discontinued)
    Likelihood to Recommend
    7.3
    (15 ratings)
    7.0
    (10 ratings)
    Likelihood to Renew
    7.0
    (10 ratings)
    4.0
    (2 ratings)
    Usability
    9.0
    (1 ratings)
    10.0
    (1 ratings)
    Support Rating
    10.0
    (1 ratings)
    -
    (0 ratings)