Rival IQ vs. Sprinklr Insights

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Rival IQ
Score 10.0 out of 10
N/A
Rival IQ in Seattle delivers social media analytics and competitive insights to help digital marketers make informed decisions, improve results, and better understand competitors. Using benchmarks and comparative analysis, Rival IQ's technology is designed to enable digital marketers to uncover new opportunities, identify trends, and track results across all the main social channels and the web.N/A
Sprinklr Insights
Score 9.8 out of 10
N/A
Sprinklr Insights enables organizations to make decisions based on proactive, AI-powered research covering Sprinklr's set of customer experience data across 30+ social channels, millions of blogs, forums & media publications on a single Unified-CXM platform purpose-built for the enterprise.N/A
Pricing
Rival IQSprinklr Insights
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Rival IQSprinklr Insights
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeOptional
Additional Details
More Pricing Information
Community Pulse
Rival IQSprinklr Insights
Considered Both Products
Rival IQ
Chose Rival IQ
RivalIQ doesn't try to be everything like RavenTools, and it isn't a management tool with some analytics like Sprout Social. It is a pure analytics package, which is exactly what we needed. Because of this tight focus, they do it better than anyone else.
Chose Rival IQ
These products are similar, but don't provide the same friendly interface or analytical view of the social space. Both of the platforms above (Olapic + Track Maven) are great for social media users, influencers, and trend-data, but if you're looking at improving your own …
Chose Rival IQ
I demoed this platform as an alternative to Rival IQ and it has some of the similar features but the cost is much higher so it wasn't in our budget. If I had the choice, I might choose Falcon over Rival IQ because the visuals are much better than they are in Rival IQ.
Chose Rival IQ
They were really flexible with a project that needed us to plug in a TON more competitors than an existing plan would have been feasible for; we enjoyed the tool enough to keep them on afterward, and even renewed even a year later. They appeared to do competitive analysis much …
Sprinklr Insights
Chose Sprinklr Insights
They are not included in all the things. It is integrated with different AI technologies. I like working with the Sprinklr team and building my own dashboards for new initiatives. The insights presented about the market are unmatched. See what people say about my brand or …
Chose Sprinklr Insights
I think the Sprinklr user interface is simpler than Brandwatch. The knowledge portal helps immensely to find out solutions. I really like the fact that there are many options available on Sprinklr to play around with and experiment with. Such a trial and error approach provides …
Chose Sprinklr Insights
Sprinklr is the best tool to analyse and understand the progress of your business
Chose Sprinklr Insights
Talkwalker is a similar platform, which we use predominantly for social media listening. Where Talkwalker excels is through its image recognition, where its robust AI model has been finely tuned to capture uses of our brand in the real-world, going beyond purely text mentions. …
Chose Sprinklr Insights
360dialog WhatsApp Business API
Chose Sprinklr Insights
The ability to create, visualise, and analyse the effects of digital advertising and social media marketing initiatives has been a highlight for me. Customer service was a breeze to work with, and it helped me to be more productive. It maintains note of every interaction. It …
Chose Sprinklr Insights
We previously used Khoros Lithium and had way less reporting opportunities and a less advanced language recognition feature. User settings and routing has been more difficult to build and it was less user-friendly. In regards to reporting, Sprinklr provides way more options …
Chose Sprinklr Insights
We selected all 3: Modern Advertising, Modern Engagement and Modern Research as all these combined answer our needs best
Chose Sprinklr Insights
Sprinklr provides more features and capabilities than 95% of these other products. For an enterprise, Sprinklr gives the ability to continue to grow without sacrificing much in terms of functionality. We only use a fraction of the Sprinklr platform, but that piece is better and …
Chose Sprinklr Insights
Sprinklr is the best platform I've used. It's the most reliable, and presents endless insights that help towards our company success & understanding. The other platforms are not as advanced & do not provide us with all the tools, information & numbers needed.
Chose Sprinklr Insights
Sprout Social is on its way to being a competitor, but Sprinklr reports are just so much easier to customize, which is imperative for our reports -- especially when it comes to Sentiment and overall accuracy of the volumes we take in. SS's UI is great for accessibility, but …
Chose Sprinklr Insights
Haven't used other tools, have started with Sprinklr Research
Chose Sprinklr Insights
While I wasn't involved in the selection process, I believe the main reason Sprinklr Modern Research was chosen as our social listening platform was that we were already using Sprinklr as our social scheduling tool. This way, we would have all of our social tools under one …
Chose Sprinklr Insights
Gives our teams a quick and easy way to analyze AI-enriched historical data and key insights across social and digital sources. Works best in collecting data across multiple digital channels and leverages it to drive creativity, efficiency, growth and competitive advantages.
Chose Sprinklr Insights
Very similar offerings, the decision was largely made on price and perceived levels of customer service on top, together with some testing of the UX.
Chose Sprinklr Insights
I was not directly involved in the process of reviewing system options, but have found that Sprinklr meets the needs of our different departments that use it and makes it easy for all to collect, interpret, and share data within one system, even though they have different areas …
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User Ratings
Rival IQSprinklr Insights
Likelihood to Recommend
10.0
(0 ratings)
8.1
(0 ratings)
Usability
8.0
(0 ratings)
8.2
(0 ratings)
Support Rating
10.0
(0 ratings)
7.4
(0 ratings)
Vendor post-sale
-
(0 ratings)
9.1
(0 ratings)
Vendor pre-sale
-
(0 ratings)
4.5
(0 ratings)
User Testimonials
Rival IQSprinklr Insights
Likelihood to Recommend
It is great for competitive analysis if that's an ongoing need, and the upside of how it calculates engagement rate is that it's consistent across competitors (even if I think the methodology is flawed). We really only used the competitive data up front, and then sparingly afterward. If you want true impressions/engagement rate for Twitter, Instagram, and in some cases Facebook, then this is not as good.
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For an event, when you need to check whether it was well-received or not; you can also check some demographic stats that are very interesting. You are also able to make quick reporting out of it and share it easily with your stakeholders. Very helpful in this situation.
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Pros
  • Rival IQ shows engagement data perfectly. You can see the engagements of your brands and any competitors your tracking.
  • The overall comparisons for the competitors is a great way to benchmark if you're using engagement data as measurements.
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  • Product Insight — Being able to add in our products so we can have positive and negative insights.
  • Community Insights — We were able to watch out community and see what they were talking about.
  • Crisis Monitoring — Being able to have dashboards that would monitor for crises across the internet.
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Cons
  • Include new metrics not only based on engagement.
  • New metrics for Instagram ads.
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  • More sources! I'm waiting to be able to listen to Tiktok specifically
  • Needs the ability to listen to responses around a particular post via url
  • Listening tends to go down a lot; not so much that it's impossible to work but it always tends to happen when I need a deadline turned around quick
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Usability
This is a really easy package to use and understand, once you've walked thru the interface. Onboarding is a must.
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Sprinklr offers an extremely intuitive platform, which supports the creation of dashboards with an array of your own chosen widgets. This means you can have an extremely simple or complex dashboard, depending on your audience.
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Support Rating
Support is continuous and very helpful. Email, phone, and chat support are always on and someone is always there to help. Your CSR will contact you quarterly to take your temperature and offer assistance or training, if necessary. Feature requests are taken seriously. They share their product development roadmap, which is a major plus.
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It is easy to submit a ticket when technical support is needed, and we have a wonderful rep who is very helpful with keeping in touch with us regularly, but the in-app "support" features could use some improvement. Sprinklr Reporting/Analytics is not overly intuitive. It could benefit from some additional user support guides, walk-throughs, or even just updating the "Glossary" so that more of the items in it actually have a listed definition.
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Alternatives Considered
These products are similar, but don't provide the same friendly interface or analytical view of the social space. Both of the platforms above (Olapic + Track Maven) are great for social media users, influencers, and trend-data, but if you're looking at improving your own brands' performance, Rival IQ is the best bet.
Read full review
Talkwalker is a similar platform, which we use predominantly for social media listening. Where Talkwalker excels is through its image recognition, where its robust AI model has been finely tuned to capture uses of our brand in the real-world, going beyond purely text mentions. Aside from this, the UI of Sprinklr, and the ability to sit alongside all other aspects of the platform which we use on a daily basis, makes it an easy-to-use feature for platform users.
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Return on Investment
  • We're able to create more effective content resulting in better metrics, resulting in retained and growing business.
  • We are able to sell this package as a value add to our clients.
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  • Negative impact: due to many issues with social media accounts being disconnected we've been losing a lot of time trying to fix that with the support team. The issue persists despite our efforts and every week there are several SM accounts that are being disconnected from Sprinklr
  • Positive impact: improved analytical insight
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ScreenShots