Salesforce Marketing Cloud Engagement (formerly Salesforce Experience Cloud or Salesforce Community Cloud) is an online forum powered by Salesforce that enables businesses to connect with their employees, customers, partner organizations, and prospects. Designed to help facilitate communication and information sharing, customers can ask questions and request help, administrators can integrate data from third-party apps, and employees can collaborate across projects and…
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Higher Logic Vanilla
Score 6.0 out of 10
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Higher Logic Vanilla is a customizable and themable forum software. It can be used for support communities, Q&A Communities and more. There are numerous integrations, including SSO, and connectors to popular software such as Mailchimp, WordPress, Zendesk and Salesforce.
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Pricing
Salesforce Experience Cloud
Higher Logic Vanilla
Editions & Modules
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Essential
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Corporate
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Enterprise
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Enterprise Plus
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Offerings
Pricing Offerings
Salesforce Experience Cloud
Higher Logic Vanilla
Free Trial
No
Yes
Free/Freemium Version
No
Yes
Premium Consulting/Integration Services
No
No
Entry-level Setup Fee
No setup fee
No setup fee
Additional Details
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More Pricing Information
Community Pulse
Salesforce Experience Cloud
Higher Logic Vanilla
Considered Both Products
Salesforce Experience Cloud
Verified User
Anonymous
Chose Salesforce Experience Cloud
I have used Oracle Fusion and it was super slow if compared to Salesforce. The loading time was longer and information was not organized in a simple way like Salesforce. Even though I haven't participated in the decision process of subscribing to Salesforce, as an employee I …
Salesforce Experience Cloud was selected due to its tight integration with our existing Salesforce CRM platform. Customization of the portal was much, much simpler compared to Sharepoint - especially with role-based security parameters that are ultimately inherited based on …
Salesforce Experience Cloud (formerly Salesforce Community Cloud) is better when you are using Salesforce for applications. Drupal is a solid open-source web content management system for internal and external websites, but if you are using Salesforce for services or case …
We are currently using Vanilla to manage our community (including our knowledge base & ideas), but will be moving to [Salesforce Experience Cloud (formerly Salesforce Community Cloud)] within the quarter. We decided to move forward with Experience Cloud because it integrates so …
Does not have direct access to the Salesforce data, must integrate and maintatin that integration which is costly. Just having a single source login is valuable.
I have used Datatel/Colleague/Recruiter before. There were issues because only one person at the institution was able to have the student's record open at a time. This was problematic when collaboration between departments was necessary especially in the case of admissions, …
After evaluating others on the market, we found that Salesforce Community Cloud comes with many more features than it competitors. Also Salesforce Community Cloud is way more user-friendly than others. And above all, we were looking for faster sales support in which Salesforce …
Before Community Cloud, a common alternative was the development of web sites externally with integration to Sales Cloud being made from external API calls. This is a far costlier and more complex endeavour since it requires a dedicated development team to create and maintain …
Associate Director, Client Leadership for Michelin
Chose Salesforce Experience Cloud
Overall, Salesforce is the most effective solution since it is part of an integrated stack to house and activate CRM audiences within an email, but also expand upon it via the DMP. This can allow for cross channel reach and exposure frequency measurement. If we were to partner …
Salesforce has highly customizable lead management and scoring, while HubSpot can get small businesses up and running quickly with lead generation via content marketing. HubSpot is unique in its focus on inbound and content marketing—in fact, that's at the core of what the …
As our client already used Salesforce CRM, it is a simple integration tasks to link Community to CRM. As such this was a quick deployment with the base data already being present and easily linked to.
I’m sure Salesforce does this as well but we were able to create many macros for Zendesk, that helped our agents interact with customers on a very consistent basis. We haven’t quite got that far in our organization, but I do think it would be useful to our agents.
Other online community forum software vendors include, HiveBrite, ForumBee and Memeni. the main competitor being HiveBrite. Additional tools with chat functionality may also include Slack which i have used. Having th ability to create groups by product / team / region etc.
We have only ever used a different internal program that was custom built by our web team. It was not functional with Outlook and all the other systems we use daily. Salesforce is our central hub for everything!
Community Cloud is directly connected to the database (Salesforce), so there is no need for a 3rd party or an API to bring systems together. This means that CRM users can see all Intranet items from Salesforce directly. It's also extremely straight forward in use, but can be …
I did not select Community Cloud, but since we had the Salesforce platform it was preferred to use this instead of Office 365. I currently use SharePoint at my new organization and there is a much higher level of participation, customization, storage, and synchronicity among …
Most of all we could customize the forum to look and feel like an extension of our existing web properties. This makes the forum feel more native to the users coming from or being redirected to the forum. We also had plans of being able to create custom badges we could grant …
From a footprint standpoint, Vanilla has less technical bloat than vbulletin or invision, and it outdoes Lithium as far as features and service go. The bloat of other services and ability to use new ways of engaging communities such as through Reactions are part of the reason …
[Salesforce Experience Cloud (formerly Salesforce Community Cloud)] seems to be very well suited for what we want to use it for, which is to allow customers to have access to their ongoing and already-resolved cases, which will save our customer success team time and allow for transparency. It also seems well-suited for fine-tuning knowledge libraries, as it allows you to track the knowledge articles that are most impactful (and conversely, those that are less impactful) as you are able to track the path that customers use to self-serve ahead of submitting a ticket. I haven't run into any scenarios yet where we wanted to use Experience Cloud as a solution but discovered that it wasn't a fit.
Vanilla Forums is well suited for growing communities that wish to expand without having to change software. Existing larger communities may find the user management part of the tool lacking, although this could be from my lack of experience.
Complete integration with the Salesforce ecosystem. Data displayed in your Community portal reflects records from a Sales Cloud organization
Highly customizable. A Community Cloud portal can be totally customized both visually and with different funcionalities with little to no coding skills required
They provide excellent customer service to us on a weekly basis. If we have questions or find something that we'd like improved or even something new we'd like to add to our program, we have a dedicated person we can reach out to who helps us facilitate that change.
We're fond of their add-ons. We use many of them in our community. Some keep our members engaged on a day to day basis. We really like reactions, the keyword blocker, the civil tongue filter, and a few customized add-ons that Vanilla added specifically for our community.
They send us notifications for all upcoming releases, and update their software frequently.
None that come to mind - integrations, experience, and use is great! However, if you're trying to learn it yourself, you may benefit from consulting an expert. Or, if you're wondering if it's good for you, a business analysis will suit you well before you implement to save yourselves, time, money, efforts, and even people.
Creating visual themes can be difficult. Although there is an open source version of the software, some of the plugins (gamification, badges) are not available for download, so any visual theme that includes them will need to be at least partially developed on their servers, vs doing the whole thing offline and then uploading it all at once. This can be time consuming as each code change has to be checking in to Github and then imported into their server cluster.
Usability is pretty streamlined, especially if you're familiar with other Salesforce products, but even if not, take it from me, as I just entered the technological space about two years ago, that this product is pretty simple to learn. You don't have to jump in with your head underwater. Small wins and learnings along the way are what foster long-term understandings and enable your evolution alongside the product. I definitely recommend Salesforce Trailhead along with it
Through ease of use and expandability, I think that Community Cloud is a best in class at exposing Salesforce integrations, as well as expandability in working through building custom add-ons for Salesforce for collaborations and self-service. Additionally, the speed to market on these changes are lightning-quick and allow for experimentation.
We have weekly calls with our Salesforce reps. They bring new ideas to the table and help with taxonomy builds. They have also answered many questions and connected us to the right people for us to grow our knowledge and utilization of the platform. They are a good partner overall in comparison.
Salesforce Experience Cloud was selected due to its tight integration with our existing Salesforce CRM platform. Customization of the portal was much, much simpler compared to Sharepoint - especially with role-based security parameters that are ultimately inherited based on attributes within the Salesforce CRM platform. Salesforce Experience Cloud was a natural fit for this customer-facing purpose.
Most of all we could customize the forum to look and feel like an extension of our existing web properties. This makes the forum feel more native to the users coming from or being redirected to the forum. We also had plans of being able to create custom badges we could grant users which was a limitation to many of the platforms we look at at the time. Since we are a software and cloud company, working with a product we could customize and automate via the API was another big factor. Today we have automated flows for reviewing and accepting improvement requests and then pulling them into our ticketing system and updating the deployment status of those requests one we push our updates to our users. Most importantly, Vanilla came forward with a reasonable cost to match our existing CSS and make a template that was easy for us to maintain as we grew.
Its given us much better issue and customer satisfaction tracking, since before Community Cloud much of our communications were extremely siloed within Outlook. We had no visibility because communications happened on an individual basis rather than a holistic level (the company).
We've increased user interaction and given our customers a reason to come to the website repeatedly.
Our costs have gone up, naturally, as the system proves to be a strong solution. We have pulled in other resources and teams which requires more licenses. I guess that's a sign of success but also a cost.