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SAP Customer Data Solutions vs. Twilio Segment

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    SAP Customer Data Solutions

    Score8.1 out of 10
    N/AThe SAP Customer Data Cloud, based on Gigya (acquired by SAP in 2017) is a product suite that allows users to identify consumers, business customers, or partners across devices and channels to drive registrations and engagement; manage access, permission, and consent; and transform data into unified customer profiles.N/A

    Twilio Segment

    Score8.3 out of 10
    N/ASegment is a customer data platform that helps engineering teams at companies like Tradesy, TIME, Inc., Gap, Lending Tree, PayPal, and Fender, etc., achieve time and cost savings on their data infrastructure, which was acquired by Twilio November 2020. The vendor says they also enable Product, BI, and Marketing teams to access 200+ tools (Mixpanel, Salesforce, Marketo, Redshift, etc.) to better understand and optimize customer preferences for growth— all integrations are pre-built and…

    $120

    per month

    Pricing
    SAP Customer Data SolutionsTwilio Segment
    Editions & Modules
    No answers on this topic
    Free
    $0.00
    Includes 1,000 visitors/mo
    Team
    $120.00
    Includes 10,000 visitors/mo
    Business
    Contact Sales
    Custom Volume
    Offerings
    Pricing Offerings
    SAP Customer Data SolutionsTwilio Segment
    Free Trial
    NoYes
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    SAP Customer Data SolutionsTwilio Segment
    Considered Both Products
    SAP
    Chose SAP Customer Data Solutions
    Since we offer our products to different people all over the world, we require a customer data platform that offers multiple languages and is accessible everywhere. Therefore, Twilio Segment was not the best tool for us because it only offers a few languages and also can’t be …
    Incentivized
    Chose SAP Customer Data Solutions
    SAP customer data platform is market leader in data unification. Integration with multiple data channels with real time customer data helped in decision making process.
    Incentivized
    Chose SAP Customer Data Solutions
    SAP has been a pleasure to work with on both the product and the support side.
    Incentivized
    Twilio
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    No answers on this topic
    Delivers good value for the price
    No answers on this topic
    No answers on this topic
    Happy with the feature set
    No answers on this topic
    No answers on this topic
    Lived up to sales and marketing promises
    No answers on this topic
    No answers on this topic
    Implementation went as expected
    No answers on this topic
    No answers on this topic
    Features
    SAP Customer Data SolutionsTwilio Segment
    Tag Management
    Comparison of Tag Management features of SAP Customer Data Solutions and Twilio Segment
    Feature
    SAP Customer Data Solutions
    7.8
    28 Ratings
    Twilio Segment
    7.6
    2 Ratings
    Tag library7.827 Ratings8.01 Ratings
    Tag variable mapping7.725 Ratings8.01 Ratings
    Ease of writing custom tags7.826 Ratings8.01 Ratings
    Rules-driven tag execution7.826 Ratings7.01 Ratings
    Tag performance monitoring7.925 Ratings7.01 Ratings
    Page load times8.026 Ratings8.01 Ratings
    Mobile app tagging7.625 Ratings7.01 Ratings
    Library of JavaScript extensions7.724 Ratings7.52 Ratings
    Audience Segmentation & Targeting
    Comparison of Audience Segmentation & Targeting features of SAP Customer Data Solutions and Twilio Segment
    Feature
    SAP Customer Data Solutions
    7.9
    28 Ratings
    Twilio Segment
    7.6
    2 Ratings
    Standard visitor segmentation7.928 Ratings8.02 Ratings
    Behavioral visitor segmentation8.027 Ratings7.52 Ratings
    Traffic allocation control7.627 Ratings7.02 Ratings
    Website personalization8.126 Ratings8.01 Ratings
    Customer Data Management
    Comparison of Customer Data Management features of SAP Customer Data Solutions and Twilio Segment
    Feature
    SAP Customer Data Solutions
    7.9
    29 Ratings
    Twilio Segment
    8.3
    3 Ratings
    Account Scoring7.627 Ratings8.52 Ratings
    Customer Data Governance8.128 Ratings9.02 Ratings
    Data Connectors7.829 Ratings8.73 Ratings
    Data Enhancement7.929 Ratings8.02 Ratings
    Data Ingestion7.729 Ratings8.73 Ratings
    Data Storage8.129 Ratings8.52 Ratings
    Data Visibility7.829 Ratings8.02 Ratings
    Event Data7.727 Ratings8.02 Ratings
    Identity Resolution8.227 Ratings7.52 Ratings
    User Ratings
    SAP Customer Data SolutionsTwilio Segment
    Likelihood to Recommend
    8.5
    (58 ratings)
    8.7
    (21 ratings)
    Likelihood to Renew
    9.5
    (10 ratings)
    -
    (0 ratings)
    Usability
    9.1
    (7 ratings)
    -
    (0 ratings)
    Availability
    8.9
    (57 ratings)
    -
    (0 ratings)
    Performance
    7.3
    (7 ratings)
    -
    (0 ratings)
    Support Rating
    9.1
    (8 ratings)
    7.7
    (8 ratings)
    In-Person Training
    9.1
    (2 ratings)
    -
    (0 ratings)
    Online Training
    9.1
    (7 ratings)
    -
    (0 ratings)
    Implementation Rating
    7.3
    (7 ratings)
    -
    (0 ratings)
    Configurability
    9.1
    (1 ratings)
    -
    (0 ratings)
    Ease of integration
    9.1
    (1 ratings)
    -
    (0 ratings)
    Product Scalability
    9.1
    (1 ratings)
    -
    (0 ratings)
    Vendor post-sale
    4.5
    (1 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    4.5
    (1 ratings)
    -
    (0 ratings)