Sprinklr Social vs. Usersnap

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Sprinklr Social
Score 9.2 out of 10
N/A
Sprinklr Social’s platform empowers enterprise teams of all sizes to deliver a consistent brand experience across 35+ digital and social channels to drive engagement and revenue, with capabilities across publishing, engagement, listening, analytics, employee advocacy, influencer marketing and commerce. Content planning and scheduling using an editorial calendar, with a digital asset manager and the ability to publish across channels at AI…
$359
per month per seat
Usersnap
Score 7.5 out of 10
N/A
Collect in-product feedback, measure customer satisfaction and learn how you can improve. Get ratings, visitor's screen view and sentiment feedback from customers now.
$99
per month
Pricing
Sprinklr SocialUsersnap
Editions & Modules
Self-Serve SMM and Customer Service Solution
$359
per month per seat
Enterprise Custom Social Media Management Solution
Contact Sales
Startup
$99
per month
Company
$189
per month
Premium
$329
per month
Enterprise
$2,379
per month
Offerings
Pricing Offerings
Sprinklr SocialUsersnap
Free Trial
YesYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeOptionalNo setup fee
Additional DetailsDiscount available for annual pricing.Discount available for annual pricing.
More Pricing Information
Community Pulse
Sprinklr SocialUsersnap
Considered Both Products
Sprinklr Social
Chose Sprinklr Social
Infinitely better and more resourceful
Chose Sprinklr Social
The social insights from Sprinklr is a powerful tool, gives us an edge when it comes to understanding what is being said about the products and services we offer.
It also helps us understand the various conferences we participate globally.
The marketing module helps us boost our …
Chose Sprinklr Social
Sprinklr Social has the most amount of features and is always updating
Chose Sprinklr Social
Sprinklr appears to be priced between the 2 however, this is no support (apart from logging support tickets/issues) so it's not like for like.
Chose Sprinklr Social
Sprinklr Social provides exceptional customer support services and comprehensive training sessions, enabling us as users to fully maximize the capabilities of its tools. Also, the way Sprinklr Social can be adapted according to each client makes it one of the best social media …
Chose Sprinklr Social
Khoros Marketing, Khoros Care, Hootsuite and Salesforce Marketing Cloud Social Studio
Chose Sprinklr Social
Hootsuite, is good and has good content management analytics in it. Sprinklr has better organization features and content review management flows.
Chose Sprinklr Social
Sprinklr met our needs as well as seemed to be a better fit with our directions for the year.
Chose Sprinklr Social
Sprinklr is a lot more compatible across multiple platforms and reporting is significantly more streamlined. This helps prevent agent overlap and the ability to add approved responses within the tool saves time and revenue. The ability to create listening queues is very helpful …
Chose Sprinklr Social
Sprinklr Modern Sales & Engagement stacks up [well] against its competitors because it has all the features and functionality [a] team could expect from this application. And not just that, it has been updating the application and deploying the latest features frequently that
Chose Sprinklr Social
I have used Spark Central in the past, but when compared with Sprinklr [Modern Sales & Engagement], it should be more developed and match the expectations of the end users of the tool. I have seen Sprinklr doing a great job when compared to Spark Central as soon as my …
Chose Sprinklr Social
I personally have not engaged with other companies like Sprinklr.
Chose Sprinklr Social
We like the interface and the options to add additional modules to Sprinklr. We are happy with the product and will continue to use it. Out of all the social CMS options out there, it truly is best in class. If budget allows one day, we would love to layer on Social Listening.
Chose Sprinklr Social
Sprinklr is a far superior tool that has more breadth and more tools under a unified platform. The listening, reporting, account management, advertising, content management was a lot more developed than the other companies we vetted. I spent weeks talking with various companies …
Chose Sprinklr Social
I am only working on the system, I don't control the contract, but Sprinklr is a very good system that does the job well.
Chose Sprinklr Social
At the time, Sprinklr was cutting edge, plus Sprout gets pretty pricey the more accounts you need to update and doubly so, the more people you need to give access to.
Chose Sprinklr Social
Sprout Social and Hootsuite are both MUCH more user-friendly. The Sprout reps have been amazing and help with everything!
Chose Sprinklr Social
Sprout Social, Radian6, Brandwatch and Germin8 Social Listening
Chose Sprinklr Social
As I mentioned earlier, I enjoyed SproutSocial best, however, you are forced to use the publishing module if you want the paid module. I don't think the modern engagement module is bad, but it is not user-friendly and makes it difficult to engage with users. Plus, you can't …
Chose Sprinklr Social
Sprinklr has all the features and more integrated into one platform and with API access to all platforms and superior data visualization. Sprinklr is the best tool for enterprise-level clients.
Usersnap
Chose Usersnap
I haven't used anything else. I just used email and Google Docs before and that's hard to keep straight what you are talking about within a document to what it actually is on the website. Also, more phone calls are required to explain what you mean and need.
Chose Usersnap
Prior to Usersnap we looked at and even tried to bring up Bugzilla, but it requires a lot of maintenance and customization in my opinion. We needed something that was ready to use out of the box, which Usersnap certainly was. The other problem with Bugzilla is that it's mostly …
Features
Sprinklr SocialUsersnap
Listening/monitoring
Comparison of Listening/monitoring features of Product A and Product B
Sprinklr Social
9.5
Ratings
21% above category average
Usersnap
-
Ratings
Boolean keyword searches10.00 Ratings00 Ratings
Filtering out noise/spam8.00 Ratings00 Ratings
Sentiment analysis10.00 Ratings00 Ratings
Broad channel coverage10.00 Ratings00 Ratings
Publishing
Comparison of Publishing features of Product A and Product B
Sprinklr Social
10.0
Ratings
22% above category average
Usersnap
-
Ratings
Content planning and scheduling10.00 Ratings00 Ratings
Audience targeting10.00 Ratings00 Ratings
Content optimization10.00 Ratings00 Ratings
Workflow management10.00 Ratings00 Ratings
Engagement
Comparison of Engagement features of Product A and Product B
Sprinklr Social
9.7
Ratings
20% above category average
Usersnap
-
Ratings
Automated routing and prioritization9.00 Ratings00 Ratings
Customer interaction histories10.00 Ratings00 Ratings
Bulk actions10.00 Ratings00 Ratings
Marketing
Comparison of Marketing features of Product A and Product B
Sprinklr Social
10.0
Ratings
25% above category average
Usersnap
-
Ratings
Lead generation10.00 Ratings00 Ratings
Content marketing10.00 Ratings00 Ratings
Paid media management10.00 Ratings00 Ratings
Campaigns and promotions10.00 Ratings00 Ratings
Channel coverage/integration
Comparison of Channel coverage/integration features of Product A and Product B
Sprinklr Social
10.0
Ratings
17% above category average
Usersnap
-
Ratings
Twitter10.00 Ratings00 Ratings
Facebook10.00 Ratings00 Ratings
LinkedIn10.00 Ratings00 Ratings
Google+10.00 Ratings00 Ratings
Instagram10.00 Ratings00 Ratings
Pinterest10.00 Ratings00 Ratings
YouTube10.00 Ratings00 Ratings
Reporting/analytics
Comparison of Reporting/analytics features of Product A and Product B
Sprinklr Social
10.0
Ratings
23% above category average
Usersnap
-
Ratings
Campaign success analytics10.00 Ratings00 Ratings
Real-time tracking10.00 Ratings00 Ratings
Competitor analysis10.00 Ratings00 Ratings
Account management
Comparison of Account management features of Product A and Product B
Sprinklr Social
9.5
Ratings
17% above category average
Usersnap
-
Ratings
Role-based user permissions & privileges10.00 Ratings00 Ratings
Mobile access9.00 Ratings00 Ratings
Best Alternatives
Sprinklr SocialUsersnap
Small Businesses
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
Sogolytics
Sogolytics
Score 9.0 out of 10
Medium-sized Companies
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
CustomerSuccessBox
CustomerSuccessBox
Score 9.5 out of 10
Enterprises
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.4 out of 10
Verint Voice of the Customer
Verint Voice of the Customer
Score 10.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Sprinklr SocialUsersnap
Likelihood to Recommend
10.0
(0 ratings)
8.4
(0 ratings)
Likelihood to Renew
7.0
(0 ratings)
-
(0 ratings)
Usability
10.0
(0 ratings)
-
(0 ratings)
Availability
9.1
(0 ratings)
-
(0 ratings)
Performance
8.2
(0 ratings)
-
(0 ratings)
Support Rating
10.0
(0 ratings)
7.0
(0 ratings)
In-Person Training
7.0
(0 ratings)
-
(0 ratings)
Online Training
8.4
(0 ratings)
-
(0 ratings)
Implementation Rating
9.0
(0 ratings)
-
(0 ratings)
Product Scalability
8.2
(0 ratings)
-
(0 ratings)
User Testimonials
Sprinklr SocialUsersnap
Likelihood to Recommend
Any large organization that is looking to have an effective social media presence and achieve outcomes through advertising would be benefited by using Sprinklr [Modern Sales & Engagement]. The system allows a streamlined way to see how your audience is responding to your posts and advertisements online. It would not be well suited for a company that is not engaged with a social media presence.
Read full review
Usersnap is well suited for web applications that are maintained/developed in house, to provide a means of communicating with end-users directly without the need to develop an in-house solution. It allows end-users to provide rich information about an issue they're experiencing, even providing information about the user's browser, session, and desktop environment, which is invaluable when trying to debug or troubleshoot an issue.
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Pros
  • Customization - Through Sprinklr's rules and robust custom field creation, you really can create a lot of customization for every facet of your business.
  • Listening - Their Listening Engine and Explorer are fantastic ways to proactively find engagement-friendly conversations, in addition competitively research your brand.
  • Care - Using their case formatting, messages and customer contacts can be routed and assigned easily to available reps, and their bot builder can help to automate your contacts without sacrificing a personal touch.
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  • Organize customer feedback.
  • Provide an easy to use, feature-rich widget that allows users to highlight, comment and even draw on a screenshot of your application.
  • Screenshots that are sent to you include meta-data like the browser user agent, browser console data, screen resolution, etc.
Read full review
Cons
  • Overall, Sprinklr rewards users to do a lot of digging on their own to get to the more in-depth functionalities. For instance, the asset manager feature leads you to a dashboard with all the content you ever published but doesn't tell you what to do next or how to organize it
  • Sprinklr offers basic social listening features, but it is much more limited than other pure social listening players like Crimson Hexagon or Brandwatch. It is perfectly usable for a quick search but I wouldn't recommend it as your sole social listening platform
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  • When you go into the list of Usersnap feedback you have submitted, there isn't search functionality or filtering so that you can see the feedback of a certain type at a time, or see if you submitted that feedback already.
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Likelihood to Renew
I really do feel that Sprinklr is the most complete enterprise social media program. It covers everything you would need to do to run a strategic social media program. On top of that, the success managers are really the best. Our success manager goes above and beyond for us and has been so helpful to us with setting up some very specific repots and profiles. Paul (our CSM) has been great about keeping us up to date on the latest features and functionality as well as helping us set up innovative dashboards as need
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No answers on this topic
Usability
The user interface, training via Sprinklr university and detailed articles on almost every topic in the knowledge portal make Sprinklr a complete package. This is also GDPR compliant, helping us stay good with the info security. The layout of the navigation is easy and anyone new to the tool won't be overwhelmed
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No answers on this topic
Reliability and Availability
Our account partners at Sprinklr are not only responsive to out needs, both domestically and internationally, but have consistently approached us with ideas on how to improve our communication and collaboration in a proactive manner.
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No answers on this topic
Performance
Perfornace is not aan issue. The issues/bugs with this software are few and far between. And when one pops up the 24/7 support team is helpful, quick and informative.
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No answers on this topic
Support Rating
Sprinklr Modern Engagement is great for workflow and approvals, especially between teams or in-house/agency relationships. It is not well suited for smaller businesses or companies that have one account per platform. It seems like the functions would be too robust for a small business to handle. If there was an SMB version that would have got a 10 from me.
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I am unsure how to rate the support of Usersnap as I did not contact support yet. The tool works well as is. The agency we work with that used the tool didn't need to contact Usersnap support as well. I'm sure the user support on the tool is adequate.
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In-Person Training
I don't recall our training in detail. I know we met in person a few times, and did some over-the-phone product walk-throughs. It may have been somewhat informal -- I don't recall having any takeaways to refer to.
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No answers on this topic
Online Training
Through multiple webinars, easily accessible training documents, and ad-hoc sessions with my account manager I am never left in the dark when I have a question.
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No answers on this topic
Implementation Rating
The implementation personnel at Sprinklr are top-notch. They will work with you to make sure they setup Sprinklr in a way that best aligns with your structural needs
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No answers on this topic
Alternatives Considered
Sprinklr Modern Sales & Engagement stacks up [well] against its competitors because it has all the features and functionality
[a] team could expect from this application. And not just that, it has been
updating the application and deploying the latest features frequently that
helps us a lot in our day-to-day operations. I am really happy with it.
Read full review
I haven't used anything else. I just used email and Google Docs before and that's hard to keep straight what you are talking about within a document to what it actually is on the website. Also, more phone calls are required to explain what you mean and need.
Read full review
Scalability
Always start simple with Sprinklr, e.g. one client. You can easily grow over time adding products/units/regions, etc
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No answers on this topic
Return on Investment
  • Assisted with integrating global social media marketing departments together
  • Has resulted in some delayed customer support responses due to technical issues with Facebook integration
  • Lack of ability to message people on Instagram has led to poor community management on this platform.
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  • Fewer errors on-site QA
  • Less time wasted in the site QA
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ScreenShots