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Unbounce vs. WordPress

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Unbounce

166 Reviews and Ratings

WordPress

3,255 Reviews and Ratings

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Unbounce

    Score8.1 out of 10
    Mid-Size Companies (51-1,000 employees)
    		Unbounce is a landing page builder for marketers. Marketers can use the drag and drop platform to create customized, responsive landing pages for their marketing campaigns.

    $99

    per month

    WordPress

    Score8.6 out of 10
    		N/AWordpress is an open-source publishing platform popular with bloggers, and a content management system, known for its simplicity and modifiability. Websites may host their own blogging communities, controlling and moderating content from a single dashboard.

    $3

    per month 6 GB storage

    Pricing
    UnbounceWordPress
    Editions & Modules
    Build
    $99
    per month
    Experiment
    $149
    per month
    Optimize
    $249
    per month
    Agency
    Contact Sales
    Personal
    $4
    per month 6 GB storage
    Premium
    $8
    per month 13 GB storage
    Business
    $25
    per month 50 GB storage
    Commerce
    $45
    per month 50 GB storage
    Enterprise
    Contact for pricing
    Offerings
    Pricing Offerings
    UnbounceWordPress
    Free Trial
    YesNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeOptionalNo setup fee
    Additional DetailsAll plans include: Unlimited conversions, Unlimited subdomains, 1000+ integrations, Built-in AI copywriting, and Customer support. Discount available for annual pricing.Pricing for Business and Commerce plans vary on number of GB.
    More Pricing Information
    Community Pulse
    UnbounceWordPress
    Considered Both Products
    Unbounce
    Jon Law
    Director in Marketing at Lollipop Local Ltd (Internet, 1-10 employees)
    Chose Unbounce
    Divi is easy to use. You can build pages fast. Global modules are easy to add. It does a better job. There is inbuilt AB testing but it's not as good as unbounce. But in comparison to the nasty experience building on unbounce's outdated builder... it's fantastic.

    We selected …
    Incentivized
    Zee Gimon
    Digital Operations Manager in Marketing at Huspi sp. z O.O. (Information Technology and Services, 11-50 employees)
    Chose Unbounce
    Back when we started using Unbounce, our website was very rigid and couldn't be adapted quickly (since a tech task had to be submitted to the developers' team and then they would do it when they had time, etc.). This wasn't good for marketing purposes because it limited our …
    Incentivized
    Joshua Long
    Marketing Consultant in Marketing at Bottleneck Breakthrough Group (Marketing and Advertising, 1-10 employees)
    Chose Unbounce
    ClickFunnels might be a slightly easier page builder to build within, but they have outages that are unpredictable and drove me crazy to try to work through when campaigns were running.

    WordPress has a lot of great themes and page builders available, but they each require their …
    Incentivized
    Verified User
    Chose Unbounce
    Unbounce allows for more flexibility and freedom with regards to content. You can also fully customize the layout, colors, overall design, thank you message, etc. with Unbounce. WordPress has some limitations.
    Mike Muller
    Executive Vice President in Corporate at Stevens Advertising (Marketing and Advertising, 11-50 employees)
    Chose Unbounce
    We have found that building landing pages in the CMS of choice is a much better solution. Unbounce is an ok solution for simple landing page needs but any more complex design or functionality needs are better handled inside the CMS. There are good plugins like Elementor and …
    Incentivized
    Ashley Mumm
    Branding Consultant at Ashley Mumm Marketing (Marketing & Advertising, 1-10 employees)
    Chose Unbounce
    LP was not as visually appealing and didn’t seem to have the same level of testing under their belt.
    Incentivized
    Jeremy Estes
    Chief Media Buyer in Marketing at 10xResponse (Marketing and Advertising, 51-200 employees)
    Chose Unbounce
    As far as landing page builders go, in my opinion, Unbounce is the best and easiest to use.
    Incentivized
    Conrad O'Connell
    Lead Consultant & Founder in Marketing at 91 Digital (Marketing and Advertising, 1-10 employees)
    Chose Unbounce
    Unbounce is easier to use, better page design options. Not as 'gimmicky' as Leadpages.
    Incentivized
    Automattic
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    No answers on this topic
    Delivers good value for the price
    No answers on this topic
    No answers on this topic
    Happy with the feature set
    No answers on this topic
    No answers on this topic
    Lived up to sales and marketing promises
    No answers on this topic
    No answers on this topic
    Implementation went as expected
    No answers on this topic
    No answers on this topic
    Features
    UnbounceWordPress
    SEO and Conversion Optimization
    Comparison of SEO and Conversion Optimization features of Unbounce and WordPress
    Feature
    Unbounce
    6.9
    14 Ratings
    WordPress
    -
    Ratings
    Landing page A/B testing:6.813 Ratings00 Ratings
    Dynamic page text replacement7.010 Ratings00 Ratings
    Real-time analytics dashboard7.113 Ratings00 Ratings
    SEO tools6.513 Ratings00 Ratings
    Optimization recommendations7.012 Ratings00 Ratings
    Security
    Comparison of Security features of Unbounce and WordPress
    Feature
    Unbounce
    -
    Ratings
    WordPress
    8.7
    131 Ratings
    Role-based user permissions00 Ratings8.7131 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Unbounce and WordPress
    Feature
    Unbounce
    -
    Ratings
    WordPress
    8.7
    107 Ratings
    API00 Ratings8.997 Ratings
    Internationalization / multi-language00 Ratings8.481 Ratings
    Web Content Creation
    Comparison of Web Content Creation features of Unbounce and WordPress
    Feature
    Unbounce
    -
    Ratings
    WordPress
    8.3
    137 Ratings
    WYSIWYG editor00 Ratings8.7124 Ratings
    Code quality / cleanliness00 Ratings7.0123 Ratings
    Admin section00 Ratings8.7135 Ratings
    Page templates00 Ratings9.0132 Ratings
    Library of website themes00 Ratings6.5134 Ratings
    Mobile optimization / responsive design00 Ratings9.0133 Ratings
    Publishing workflow00 Ratings8.7128 Ratings
    Form generator00 Ratings9.0106 Ratings
    Web Content Management
    Comparison of Web Content Management features of Unbounce and WordPress
    Feature
    Unbounce
    -
    Ratings
    WordPress
    8.6
    135 Ratings
    Content taxonomy00 Ratings8.9115 Ratings
    SEO support00 Ratings8.7121 Ratings
    Bulk management00 Ratings7.4102 Ratings
    Availability / breadth of extensions00 Ratings8.7124 Ratings
    Community / comment management00 Ratings9.2124 Ratings
    User Ratings
    UnbounceWordPress
    Likelihood to Recommend
    8.2
    (51 ratings)
    8.4
    (173 ratings)
    Likelihood to Renew
    7.7
    (9 ratings)
    10.0
    (37 ratings)
    Usability
    7.0
    (3 ratings)
    8.7
    (20 ratings)
    Availability
    9.1
    (1 ratings)
    9.5
    (3 ratings)
    Performance
    -
    (0 ratings)
    8.6
    (2 ratings)
    Support Rating
    9.6
    (4 ratings)
    10.0
    (11 ratings)
    In-Person Training
    -
    (0 ratings)
    7.0
    (1 ratings)
    Online Training
    -
    (0 ratings)
    10.0
    (1 ratings)
    Implementation Rating
    6.0
    (1 ratings)
    9.0
    (10 ratings)
    Configurability
    -
    (0 ratings)
    10.0
    (1 ratings)
    Ease of integration
    -
    (0 ratings)
    8.0
    (1 ratings)
    Product Scalability
    -
    (0 ratings)
    10.0
    (1 ratings)
    Vendor post-sale
    -
    (0 ratings)
    10.0
    (1 ratings)
    Vendor pre-sale
    -
    (0 ratings)
    10.0
    (1 ratings)