Salesforce Nonprofit Cloud vs. Virtuous CRM

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Salesforce Nonprofit Cloud
Score 9.0 out of 10
N/A
Salesforce for Nonprofits, the Salesforce.org Nonprofit Cloud, is a nonprofit constituent relationship management platform from Salesforce, which supports constituent engagement, fundraising, and grants. Nonprofit editions contain Salesforce Lightning Edition along with the former Nonprofit Success Pack (NPSP) combined.
$36
per month per user
Virtuous CRM
Score 5.2 out of 10
Mid-Size Companies (51-1,000 employees)
Virtuous Software, headquartered in Phoenix offers a nonprofit CRM, fundraising, volunteer, and marketing tools used to create more responsive donor experiences and grow giving. The CRM unifies fundraising, marketing, and donor development activities.N/A
Pricing
Salesforce Nonprofit CloudVirtuous CRM
Editions & Modules
Sales Cloud - EE
$36
per month per user
Sales + Service Cloud - EE
$48
per month (billed annually) per user
Nonprofit Cloud - EE
$60
per month (billed annually) per user
Nonprofit Cloud - UE
Contact
Starter (under 5K contacts)
Contact Sales
Up to 5 users and includes 1,000 supporter records
Platform (5K-30k contacts)
Contact Sales
Unlimited users and includes your first 5,000 supporter records
Enterprise (30k-Millions)
Contact Sales
Unlimited users and (potentially) unlimited supporters
Offerings
Pricing Offerings
Salesforce Nonprofit CloudVirtuous CRM
Free Trial
NoYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeRequired
Additional Details
More Pricing Information
Community Pulse
Salesforce Nonprofit CloudVirtuous CRM
User Ratings
Salesforce Nonprofit CloudVirtuous CRM
Likelihood to Recommend
8.4
(0 ratings)
5.0
(0 ratings)
Likelihood to Renew
10.0
(0 ratings)
-
(0 ratings)
Usability
8.0
(0 ratings)
-
(0 ratings)
Support Rating
9.0
(0 ratings)
-
(0 ratings)
User Testimonials
Salesforce Nonprofit CloudVirtuous CRM
Likelihood to Recommend
If you only want to track donations, I'd go with something simpler. If you want to track donations and programs and connections between them, there may be nothing better. If you have no technical abilities and no budget, restricted yourself solely to what it does as described exactly in the manual. If you can't devote about 0.25FTE to the constant maintenance and upgrades, don't go with it.
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I think it's great for organizations that simply need to manage their donor base in a user-friendly way. If you treat all of your donors the same and do not do much segmented communication, Virtuous is great for you! if you do need segmentation, they need to improve their email marketing software. Also, if you plan to use other tools, they really lack any kind of integration, which is not ideal.
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Pros
  • Lots of connection points. I can associate a contact with an organization, an event and a donation, easily bouncing between them and pulling reports accordingly. Love this!
  • This system has many more features than we will ever actually use but I love that because when we have a new idea or want to try something out we don't have to switch systems, we just have to dig a little deeper into salesforce and they probably have a solution waiting for us already.
  • Salesforce is great at training! I love their trailhead and have used it a lot, especially when I was just getting to know the system. It is easy, fun, informative, and always there to teach me something new. I can also go at my own pace instead of many people's models of training through webinars that are almost always at inconvenient times.
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  • User-friendly CRM.
  • Knowledgable support staff.
  • Allows for email marketing on a mass level.
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Cons
  • Learning curve - very powerful, but takes time to learn
  • Batch processing - takes time and advanced skills to reach efficiency for data entry and certain operations which you want to do in batch
  • Mass email is extremely limited - must choose a third party tool which adds complexity and cost to the system
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  • Does not currently have action based/click based email marketing automation capabilities.
  • Lacks integration with any other tools we/our nonprofits are using.
  • Expensive, even just for the support they charge hourly.
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Likelihood to Renew
There is really no other tool to compare and especially since Salesforce for Nonprofits is free!!
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No answers on this topic
Usability
I think Salesforce has so much functionality that it makes it difficult in terms of overall usability. Once you can figure it out, it's a 10/10, it's just getting there. If you're willing to do the work to figure it out then you're golden. For what it's worth, I don't know if you're going to find something with this level of functionality that's easier to figure out
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No answers on this topic
Support Rating
I would say the support for Salesforce for Nonprofits is overall pretty great, as they offer many avenues to find the information you need and offer nonprofits the ability to work with Salesforce-trained volunteers or professional for free, which is useful especially during the customization process. I will say that I have often encountered situations where I needed to figure out certain information that I could not find even amongst the vast network of knowledge they provide.
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No answers on this topic
Alternatives Considered
As a cloud native organization with no previous Microsoft infrastructure, Salesforce was a more logical and effective option for us. The suite of products was also far more comprehensive and required less customization. We were able to adopt a "configure not code" approach to our development of systems to support our mission that lowered the cost of upgrades.
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I think the way to look at a CRM is really based on what provides the easiest user experience for you and your team. These days, they all do basically the same thing. Nothing about Virtuous stands out as significantly unique compared to the others. So if you like it, use it... but the others are just as good and actually have better integrations and more capabilities.
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Return on Investment
  • Salesforce for nonprofits is our source of truth for donor and member data.
  • It's made a world of difference to know we only have to look in one place for an address or donation history.
  • We have yet to connect Salesforce with our financial software (QBO) given the cost of the third-party connectors though I am investing a fewer lower cost options I have just found.
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  • Better donor management.
  • Better predictive analytics on donors and giving numbers.
  • Increases were seen in overall revenue since joining with Virtuous.
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ScreenShots

Salesforce Nonprofit Cloud Screenshots

Screenshot of Case ManagementScreenshot of Contact RecordScreenshot of Home DashboardScreenshot of Management ModuleScreenshot of Marketing Cloud for Nonprofits

Virtuous CRM Screenshots

Screenshot of Automation Workflows: Automation personalized communications!Screenshot of Merge: Easily merge records for clean data!Screenshot of Constituent Scoring: Make the right ask at the right time based on predictive analytics!Screenshot of Reporting Widgets: Customize your data views for easy at-a-glance reporting!Screenshot of Social Insights: Get social information on your donors automatically!Screenshot of Donor Information: Easy to navigate donor information and recent activity!