TrustRadius: an HG Insights company

Airtable

Score9 out of 10

751 Reviews and Ratings

What is Airtable?

Airtable is a project management and collaboration platform designed to enable content pipelines, product management, events planning, user research, and more. It combines spreadsheet,database, calendar, and kanban functionality within one platform.

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Categories & Use Cases

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Airtable Key Features

Learn about the best (and worst!) features Airtable has to offer, as determined by TrustRadius' reviewers.
Based on 751 ratings of Airtable's features
View all Airtable features

Top Performing Features

  • Team Collaboration

    Team collaboration capabilities let team members work directly with each other and provide team updates.

    Category average: 9

  • Task Management

    This includes the ability to plan, track, collaborate and report on tasks.

    Category average: 9.2

  • Resource Management

    Resource management is workload planning to maximize resources.

    Category average: 8.7

Areas for Improvement

  • Timesheet Tracking

    Timesheet tracking is the ability to track all billable and non-billable hours for each project.

    Category average: 8.4

  • Change request and Case Management

    Change request and change management enables tracking of all customer requests including priority and timeframe.

    Category average: 8.9

  • Mobile Access

    Mobile access is the ability to access the software from a smartphone or tablet.

    Category average: 8

Who Buys & Uses Airtable

Airtable Reviews

What users are saying about Airtable.
View all Airtable reviews

Pros

  • Time savings and increased efficiency
  • Improved collaboration and communication
  • Centralization of information

Cons

  • Cost concerns and feature limitations in the free plan
  • Integration difficulties with some CRM systems
  • Challenges syncing data between bases

Best database app for internal use

Incentivized
William NuttView profile
Founder + Chief Strategist in Professional Services at Nutt Labs (1-10 employees)

Use Cases and Deployment Scope

Structuring data is crucial, and Airtable is the best app for it. I use it as a single source of truth for finances (accounts and transactions), as a CRM (people, organizations, and form submissions), and much more. Paired with its powerful databases, it also offers robust automation capabilities, which I use for sending personalized auto-responses and much more.

Pros

  • Structuring information
  • Automation with structured information
  • Interface for interacting with information

Cons

  • It's only for internal use because it supports neither custom domains nor custom code. That's an Achilles heel

Return on Investment

  • Saves immeasurable time
  • Secures information from human vulnerabilities
  • Keeps information accurate

Usability

Alternatives Considered

Notion, Coda and Google Sheets

Other Software Used

Notion

Useful toll for elimination of repetitive tasks and setup automations

Incentivized
Fabio Belchior
Director Customer Excellence in Customer Service at Indie Campers (201-500 employees)

Use Cases and Deployment Scope

We use a tool that helps us streamline the communication flows with teams not using the Global CRMs. Mainly to report specific key actions that need to be done daily or important escalations that need to be completed within a short SLA and in a structured way. Is also a tool make announcements to different audiences across the company, and a repository of actionable data.

Pros

  • Automated emails with a simple click
  • Good space storage shared between teams
  • Easy to design structured approaches with cross functional teams

Cons

  • Is not so easy to integrate with other CRMs
  • Better account support for small accounts
  • Should be easier (low code) on setting up automation

Return on Investment

  • Eliminated repeated tasks on document processing
  • Automated template emails that are now being sent in bulk
  • Organized they way announcements are being made to the operational team

Usability

Alternatives Considered

Zendesk Chat and Talkdesk

Other Software Used

Atlassian Jira

Functional yet neat

Ayushi D LalView profile
Founder/Webflow Developer in Information Technology at Cereal Club (1-10 employees)

Use Cases and Deployment Scope

I use it to organise project data, timelines, and time tracking for projects to share with clients for invoicing ⚡

The Product not only organises my data in a functional way, but also makes it look visually clean and professional. Plus it is easy to maintain, share and coordinate info.

Pros

  • Data management and visual presentation through its interface
  • Facilitates automation of data through its apps
  • Helps manage projects, timelines and schedules

Cons

  • Expensive in terms of pricing. A lot of features are restrictive on the free plan. Like storage is limited.
  • Lack of inter-workspace logic to connect data
  • Has a steep learning curve and slow user support system.

Return on Investment

  • It has made my client pitches and communication more professional and easily comprehensible.
  • Given the limited storage on the free plan, I have had to sometimes move data.

Usability

Alternatives Considered

Google Sheets

Other Software Used

Zapier

Perfect for small businesses

Incentivized
Verified User
Contributor (51-200 employees)

Use Cases and Deployment Scope

We use Airtable to track just about everything. From product development to project management, social media management, inventory, client profiles... just about everything.

The ability to keep records in AT and view them in different ways is what makes the platform so useful. As a product gets developed, it's helpful to see different aspects of it. Starting in ideation, we can easily attach colors and raw materials early on. When we're in production, we can keep inventory numbers, sales data, attached to the same record. When we move into marketing, we can connect that record to similar products, so they're all attached to a project. It's such a good, well rounded way of looking at and keeping track of products, ideas, tasks... anything you can think of, really.

Pros

  • Organization
  • Time Management
  • Interconnectivity
  • AI integration

Cons

  • Searchability

Return on Investment

  • Absolutely worth the price

Usability

Alternatives Considered

Asana, Wrike and monday.com

Other Software Used

Asana, Wrike, Klaviyo

Straightforward collaborative sheets with minimal learning curve

Incentivized
Verified User
Manager in Product Management (1001-5000 employees)

Use Cases and Deployment Scope

Airtable is a tool that's approachable for all stakeholders. It gives a means to create custom automations with easy-on-the-eyes labeling for those who only want a view-only option to make prioritization decisions. Plus, being a web-based software, it can be used for on-the-go events and from mobile. Our team uses it as a source to receive form entries and then prioritize.

Pros

  • Easy to manuever filters for large data sets
  • Automations and routing for table records
  • Labeling and prioritization that many teams can access

Cons

  • Challenging to resize when there are many columns across device types
  • Troubleshooting automations can take more time than expected
  • Kanban view leaves something to be desired; won't ever be Jira/Confluence

Return on Investment

  • Decrease time to implemented shared dashboards
  • Decrease training time to use a new tool; intuitive flow for first time users
  • Decrease time in using a data lake or other Snoflake-like solutions to create a data pipeline

Usability

Alternatives Considered

Notion

Other Software Used

Notion, Adyen, Amplitude Analytics, Figma

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