Clarabridge: Listening to What is being said
Pros
- Categorization: It is able to take the data and truly put into different categories based on what you create/ choose in the admin panel.
- Sentiment analysis: It creates a sentiment (which you can edit) for every single word in the survey.
- Customer Service: they are very quick and on point with requests and communicating new releases as well as training/ assistance.
Cons
- Not that they are not awesome but things could constantly improve on the NLP for sarcasm based comments ( I know it is a machine and this is hard but It is one of my only frustrations)
Return on Investment
- Well, due to the organization not truly pushing it for its value, we have struggled on this. We have seen great insight into certain projects when trying to improve certain processes or management structure and seeing the decline in those categories for term reasons/explanations but that does not truly say that the problem is fixed. You could draw a parallel but living in assumptions can cause more issues.
Alternatives Considered
Kanjoya and In-House Tool
Other Software Used
Visier Workforce Intelligence, WebEx Meetings, JIRA Software, SQL Developer, Microsoft Office 2016


