Good solution for gdpr complaint tracking
Use Cases and Deployment Scope
We use JENTIS for gdpr compliant server side tracking. We want to increase data quality to get solid data for business decisions and marketing activities. JENTIS is one of the pioneers in Europe in this segment. Data storage in Europe is also a benefit regarding data privacy concerns of our users.
Pros
- Solid system, without outages
- helps to get better data
Cons
- support more tracking pixels
- quicker developments
Return on Investment
- higher efficiency in marketing
- data enrichment provides new opportunities
- reduces legal risks
Alternatives Considered
Google Tag Manager
Other Software Used
Google Analytics, Google Ad Manager, Facebook Business Manager (formerly Pages Manager)
