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MixRank

Score6.5 out of 10

2 Reviews and Ratings

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What is MixRank?

MixRank is a sales intelligence software solution offered by MixRank.

Categories & Use Cases

Key Features

Learn about the best (and worst!) features MixRank has to offer, as determined by TrustRadius' reviewers.
Based on 2 ratings of MixRank's features
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Top Performing Features

  • Alerts and reminders

    Sends sales teams alerts/reminders about key happenings, opportunities, and recommended actions to take with leads.

    Category average: 7.6

  • Advanced search

    Users can search for prospects using advanced search logic and multiple criteria, across multiple platforms/databases.

    Category average: 8.2

  • List upload/download

    Lists can be easily and quickly uploaded or downloaded from the platform.

    Category average: 7.9

Areas for Improvement

  • Data hygiene

    Helps users maintain clean lists and records, including duplicate management.

    Category average: 7

  • Company information

    Information about companies/accounts is available and high quality.

    Category average: 8.2

  • Salesforce integration

    Integrates with the Salesforce.com CRM platform.

    Category average: 8

Reviews

What users are saying about MixRank.
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Mixrank for Business Development

Incentivized
Verified User
Representative in Sales (51-200 employees employees)

Pros

  • Search capability was very good. Able to search by downloads, SDK, Category, etc.
  • Mixrank provides some contact information for the organizations you are searching for.
  • The pivot table function was very helpful for granular targeting.

Cons

  • The interface is not as user friendly as other platforms.
  • Contact information can be off with regards to smaller indie publishers/developers.
  • I would like to edit the information that is provided in CSV reports.

Return on Investment

  • It gave us the ability to target the right organizations for our business
  • Gave clear insights on competitors in the mobile Ad Tech Space
  • Gave us lists of potential customers at scale.

Alternatives Considered

Datanyze

MixRank review

Incentivized
Verified User
C-Level Executive in Customer Service (51-200 employees employees)

Pros

  • Easy to use UI
  • Has a pretty good range of support for iOS, Android and mobile web.
  • Lists are easy to pull
  • Good customer support.

Cons

  • the UI is easy to use but not the most appealing visually.
  • The accuracy can be worked on. Often times it says an app is using a specific SDK but we confirm that is false when speaking with the publisher directly.
  • Lead lists provide too many irrelevant fields and have to manually delete thus wasting time.

Return on Investment

  • The subscription is expensive but overall has provided some value in bringing on publishers.
  • The subscription should be more flexibile and month to month rather than annual subscriptions.
  • Overall has brought value to my team and helped prepare my sales team for our calls and meetings resulting in more focused conversations and relevant discussions.

Alternatives Considered

Datanyze and Apptopia

Other Software Used

Salesforce Backup, Tableau Online