#1 most frequent
United States of America
66.7%4 installations of 6
What is Purple WiFi?
Purple WiFi in the UK offers wi-fi hotspot technology.
Categories & Use Cases
Product Demos
Who Buys & Uses Purple WiFi
#2 most frequent
Brazil
16.7%1 installation of 6
#3 most frequent
Canada
16.7%1 installation of 6
Network and Wifi Analysis made easy.
Use Cases and Deployment Scope
We use the Purple Wifi Enterprise version for our wifi analysis and the reporting it provides to help with our personalized marketing. The analytics and visitor analytics it provides helps our organization greatly with managing our network and marketing efforts. The data gather covers all the US compliance requirements and does not invade the privacy of users and it matches our company's code of conduct.
Pros
- Network analytics.
- Guest WIFI analytics.
- API integration.
- Content filtering.
Cons
- Pricing
- Targeted reporting.
Most Important Features
- Guest Wifi Analytics.
- Content filtering.
- Marketing tools.
Return on Investment
- Reduced our Marketing spend by a factor of 30%.
- Increased Marketing effectivity by 50%.
- Slightly improved our network security.
Alternatives Considered
Cisco Meraki Go
Other Software Used
Microsoft Teams, PandaDoc, Adobe Acrobat Sign, Adobe Acrobat Reader DC
Wifi marketing made easy
Use Cases and Deployment Scope
Purple WiFi allows the organization to monitor, manage and obtain useful information about who uses the organization's wifi. With this information we can know what this wifi is used for, what websites are being visited and it allows us to filter the use of our wifi connection to only students and staff members.
Pros
- Splash pages
- Analytics
- Targeted Promotions
Cons
- Very complicated user interface.
- Difficult to navigate.
- Disappointing customer support.
Most Important Features
- Login portal
- Wifi marketing
- Analytics
Return on Investment
- Targeted ads increased extra curricular classes sign ups.
- Analytics allowed us to get insights on how to better design our website.
- Hard to reach customer support impacted negatively our experience.
Alternatives Considered
Baidu WiFi Hotspot
Purple Wifi Review
Use Cases and Deployment Scope
We use Purple WiFi to provide guest wifi to our customers. Also, via Purple Wifi, we are able to get first-party data and thereby lead generations.
Pros
- It provides a stable portal for users to access internet
- Integration of data received from wifi registration is easy
Cons
- The customer support team is horrible in my opinion
- The user definitions are not understandable I believe
- From my perspective, the user interface is complicated
Most Important Features
- To provide stable wifi to our users.
- Generate data from wifi registration
Return on Investment
- Generate data of lead customers