Qubit OpenTag Reviews & Insights

QUBIT is a great tool that helps us stay agile and monitor the health of the revenue engine across marketing, sales, and customer, along with providing great data analytics and insights.

Pros: Easy tagging process, custom alerts, and Notifications, KPIs dashboard, Marketing operations alignment. Cons: Could use some improvement around the custom export options for data visualization.

It is on our e-commerce sites. It is used by the e-commerce team. It is assisting us in deploying pixels for third party tools such as analytics tools.

If needed to deploy pixels in no time, fast - this is an ideal candidate.
Less if you need special targeting rules as these are a bit behind - compares with Google Tag Manager.

We use Qubit Opentag to manage the third party tags, or scripts on our websites. Opentag adds a degree of separation between the tags and the rest of our codebase and allows us to easily enable, disable or edit a tag as and when we need to in a really simple user interface which is accessible to non-developers as well as developers.

Qubit Opentag is a really well thought out product which is constantly being worked on and improved.

Qubit is used by the marketing department for tag management. Qubit also supports us to complete complex marketing tests to assess incremental value of marketing initiatives.