Sitecore Digital Experience Platform

The Sitecore Experience Platform (Sitecore XP) is a digital experience platform used to build websites and create customer experiences online. The solution boasts fast content authoring, built-in personalization features, testing and other optimizations, as well as analytics and marketing features.

It is available via On Premises or Private Cloud installations that can be fully managed in-house to help organizations comply with data sovereignty rules. Or it is available via a Sitecore Managed Cloud option that boasts greater levels of scalability, performance, and availability.

Sitecore Experience Platform (XP) includes the CMS that is included with Sitecore Experience Manager, but includes Sitecore's personalization and marketing automation features. It allows marketers to deliver personalized content on any device or channel while giving them a 360-degree view of each customer’s journey. The marketing automation features remove the need for a separate marketing automation platform and allow marketers to nurture prospects using data from multiple sources and touchpoints.