AB Tasty vs. comScore Digital Analytix (discontinued)
| Product | Rating | Most Used By | Product Summary | Starting Price |
|---|---|---|---|---|
 AB Tasty | Score8.8 out of 10 | Mid-Size Companies (51-1,000 employees) | AB Tasty is a SAAS application created for e-marketers that enables them to optimize their website and conversion rate without technical knowledge. They can test several versions of their pages to identify which one has the biggest impact on their business objectives, e.g. click-through rate on a call to action button, add-to-cart rate, global conversion rate of their website. | N/A |
 comScore Digital Analytix (discontinued) | Score9.8 out of 10 | N/A | comScore's Digital Analytix Enterprise (DAX) product was acquired by Adobe in 2015 largely for its European customer base, with the goal of migrating former DAX customers to the Adobe Analytics cloud. Thus, DAX is no longer available. | N/A |
| AB Tasty | comScore Digital Analytix (discontinued) | |||||||||||||||
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| Editions & Modules | No answers on this topic | No answers on this topic | ||||||||||||||
| Offerings |
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| Entry-level Setup Fee | No setup fee | No setup fee | ||||||||||||||
| Additional Details | — | — | ||||||||||||||
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| AB Tasty | comScore Digital Analytix (discontinued) | |||||||||||||||||||||||||||||||||||||||||||||||||
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| Testing and Experimentation |
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| Audience Segmentation & Targeting |
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| Results and Analysis |
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| AB Tasty | comScore Digital Analytix (discontinued) | |
|---|---|---|
| Likelihood to Recommend | 9.0 | 8.7 |
| Likelihood to Renew | 7.7 | 6.3 |
| Usability | 9.0 | - |
| Support Rating | 7.3 | - |