| Product | Rating | Most Used By | Product Summary | Starting Price |
|---|---|---|---|---|
 Adobe Experience Platform Launch | Score5.1 out of 10 | N/A | Adobe Experience Platform Launch is a new "next-gen" tag management solution. Like Adobe's other tag management product, Dynamic Tag Manager, Launch is based on the acquisition of Satellite from Search Discovery in 2013. But Launch is built to facilitate a more open, integrated marketing technology stack. Launch plays nicely with Adobe and non-Adobe products. It includes an open API and a catalog of extensions (like an app store of pre-built integrations to other platforms) so that data can flow… | N/A |
 Ensighten Manage | Score6.8 out of 10 | N/A | Ensighten Manage is a popular tag management system used globally, promising to increase page loading speed, accelerate tag deployment, and facilitate omnichannel 1:1 customer engagement across platforms and devices. Ensighten provides tag control by visitor, session, and page, and harmonizes data collection. The company’s Tag Delivery Network serves billions of tags annually for familiar brands like Sony, Staples, Symantec, T-Mobile, and United Airlines. | N/A |
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| Editions & Modules | No answers on this topic | No answers on this topic | ||||||||||||||
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| Entry-level Setup Fee | No setup fee | No setup fee | ||||||||||||||
| Additional Details | — | — | ||||||||||||||
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| Adobe Experience Platform Launch | Ensighten Manage | |
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| Considered Both Products | Chose Adobe Experience Platform Launch Great integration with Adobe Analytics, flexibility, ease of use. Independently Invited by TrustRadius A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info | No answer on this topic |
| Key User Insights | ||
| Would buy again | ||
No answers on this topic | No answers on this topic | |
| Delivers good value for the price | ||
No answers on this topic | No answers on this topic | |
| Happy with the feature set | ||
No answers on this topic | No answers on this topic | |
| Lived up to sales and marketing promises | ||
No answers on this topic | No answers on this topic | |
| Implementation went as expected | ||
No answers on this topic | No answers on this topic | |
| Adobe Experience Platform Launch | Ensighten Manage | ||||||||||||||||||||||||||||
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| Security |
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| Tag Management |
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| Adobe Experience Platform Launch | Ensighten Manage | |
|---|---|---|
| Likelihood to Recommend | 8.6 | 8.1 |
| Likelihood to Renew | - | 8.5 |
| Usability | 8.3 | 9.0 |
| Support Rating | 7.0 | 9.0 |
| Implementation Rating | - | 6.5 |
