Crunchbase vs. LeadIQ

Crunchbase

LeadIQ

Overview
Product	Rating	Most Used By	Product Summary	Starting Price
Crunchbase	Score 7.7 out of 10	N/A	Crunchbase is a provider of private-company prospecting and research solutions. The vendor boasts that over 60 million users—including salespeople, entrepreneurs, investors, and market researchers—use Crunchbase to prospect for new business opportunities, and that companies all over the world rely on Crunchbase to power their applications, making over 3 billion calls to their API each year.	$0
LeadIQ	Score 8.3 out of 10	N/A	LeadIQ is a prospecting platform that helps outbound sales teams build pipeline through contact data, a AI cold email writing assistant, contact and account tracking for job changes, and CRM enrichment, all integrated into sales tools used daily.	$0 per month per user

Pricing

Crunchbase

LeadIQ

Editions & Modules

Basic: $0
Crunchbase Starter: $29
per month, per user
Crunchbase Pro: $49
per month, per user
Crunchbase Enterprise: Custom Billing

Free: $0
per month per user
Essential: $39
per month per user
Pro: $79
per month per user
Enterprise: Ask Sales

Offerings

Pricing Offerings
Crunchbase	LeadIQ
Free Trial
Yes	Yes
Free/Freemium Version
Yes	Yes
Premium Consulting/Integration Services
No	No

Entry-level Setup Fee

No setup fee

Additional Details

—

More Pricing Information

Community Pulse
	Crunchbase	LeadIQ
Considered Both Products	Crunchbase Verified User Anonymous Chose Crunchbase It has more data and it's for sure more accurate, Crunchbase has a better platform when talking about visual and it's also easier to search. Also, it has better filters which can help companies to dive deeper into researching accordingly to their needs Incentivized Helpful? Christian Brock Director Chose Crunchbase UK based business, good data, great insights. Incentivized Helpful? Verified User Anonymous Chose Crunchbase I like Pitchbook a lot -- but too expensive for a slight difference in our use case. If Crunchbase added valuation "estimates" (kind of like zillow "zestimates"), it would be awesome instead of just very good. Incentivized Helpful? Verified User Anonymous Chose Crunchbase Crunchbase is cheaper and the overall price/value balance is better Incentivized Helpful? Verified User Anonymous Chose Crunchbase Ptichbook. This platform is more detailed and has a lot more information regarding round details. The platform also has other features to build lists, market maps, landscapes and access reports and raw data about companies by vertical or any other segmentation. Also provides … Incentivized Helpful? Verified User Anonymous Chose Crunchbase Crunchbase is definitely bottom of the barrel in this space. At similar pricing models, all competitors I have tried have significantly bigger and more updated databases. Crunchbase may have been great sometime in the past, but they are not worth engaging now. Incentivized Helpful? Vivian Okere Commercial Account Executive Chose Crunchbase The UI/UX: Crunchbase gives me visibility of everything in one place. Incentivized Helpful? Verified User Anonymous Chose Crunchbase Crunchbase is the best resource for prospecting startups hands down. TechTarget has a lot of useful info, but I found it to be inaccurate where it mattered most. Crunchbase's data seems more accurate, and is also easier to use. Not the most exact comparison, but they offer … Incentivized Helpful? Verified User Anonymous Chose Crunchbase Sales Navigator is better only because it provides you with more direct contacts to reach out to. Crunchbase only tells you really the top dogs in the company like c-level execs, not necessarily contacts that you would be having sales conversations with. Incentivized Helpful? Parker O'Very Marketing Operations Manager Chose Crunchbase Crunchbase has far more company data than LinkedIn Sales Navigator. The thing that it lacks is data on the people at those companies. LinkedIn Sales Navigator also has a better CRM integration, from what I understand. It is more automated. For our strategy, we use both of these … Incentivized Helpful? Verified User Anonymous Chose Crunchbase This question always gets me. In a world with so many database solutions, it becomes quite difficult to compare, its the subtleties. Bigger is usually better...Crunchbase has gone through over 300...300 rounds of funding. In a world where there are so many options, going with … Incentivized Helpful? Verified User Anonymous Chose Crunchbase I have found that Crunchbase has more up-to-date information when comparing ZoomInfo and EverString. Incentivized Helpful? ★ Kevin Thomas ★ Small Business Consultant - Financial Services Chose Crunchbase I don't know of other services like Crunchbase, in my mind it stands alone. Of course I could use FormDs, but it's cumbersome and doesn't provide the same level of information, so I rarely use it. Incentivized Helpful?	LeadIQ Verified User Anonymous Chose LeadIQ They're all pretty comparable. The only major differences would be the data pool. Apollo seems to have a more up to date and more data pool. Everything else is pretty similar. Incentivized Helpful? Annie Lindstrom Business Development Rep Chose LeadIQ I think that LeadIQ is overall better. I think so because i can use LeadIQ for more things than zoominfo. For example, the scribe feature and importing leads directly from sales navigation. That, I think, is one of the best features. Tho, i feel like zoominfo sometimes had more … Incentivized Helpful? Verified User Anonymous Chose LeadIQ None of these products are great in relation to accurate data. SignalHire was surprisingly better but only just. Lusha is grossly overpriced and ZoomInfo are purely out to make as much off unsuspecting customers as they can - originally pitched $15000 and when we refused the … Incentivized Helpful? Verified User Anonymous Chose LeadIQ ZoomInfo, LinkedIn Sales Navigator and Lusha Extension Incentivized Helpful? Verified User Anonymous Chose LeadIQ Have not evaluated other tools similar to LeadIQ outside of the standard Salesforce lead object and Outlook Plugin. Incentivized Helpful? BB Ben Blackburn Inbound Team lead Chose LeadIQ LeadIQ has more accurate contact information that is real and up to date. ZoomInfo's extension is very buggy and sometimes requires me to restart my extension and browser Better customer service with LeadIQ. Incentivized Helpful? Mithil Patel Digital Marketing Chose LeadIQ The user experience and design of the platform + the data health were far superior to uplead and the other tools I demoed. I was also impressed by the pricing structure and the ability for me to pick and choose my plan or customize based on the sales team numbers and team … Incentivized Helpful? Verified User Anonymous Chose LeadIQ SellHack and LeadIQ are very similar products, with some subtle differences. As mentioned, our team no longer uses LeadIQ, but rather a combination of SellHack and ZoomInfo. I will say that LeadIQ is a "hybrid" of these two tools, but I would still take ZoomInfo over LeadIQ … Incentivized Helpful? Verified User Anonymous Chose LeadIQ LeadIQ is great because it's a really lightweight and easy-to-use solution. It's fast and has a good amount of contact information. ZoomInfo is more robust, which means it has more information--both contact info and other relevant info like news, revenue info, etc. Having said … Incentivized Helpful? Verified User Anonymous Chose LeadIQ I have also used ZoomInfo. ZoomInfo is a great tool. I wish it had the quick workflow that LeadIQ naturally has. There is no easy way to import a list into your sales enablement platform with ZoomInfo. However, the data that ZoomInfo has is often very accurate and is well … Incentivized Helpful? Verified User Anonymous Chose LeadIQ I have not used other similar products. Incentivized Helpful? Verified User Anonymous Chose LeadIQ LeadIQ gives you the best bang for your buck and ROI. Incentivized Helpful? LW Leo Woods Senior Director Corporate Sponsorship Chose LeadIQ I prefer LeadIQ because of the way it interacts with LinkedIn. That is really great. However, the accuracy of the data falls short of ZoomInfo. Our team uses both, consistently, and between the two we have a sound arsenal at our fingertips to reach out and contact the people … Incentivized Helpful? Bonnie Buie Group Director Chose LeadIQ We use Winmo and it is great but LeadIQ allows us to supplement those lists. It is especially useful if someone has recently changed jobs to be able to target them before they are added to the larger databases. It's more of a 1:1 prospecting tool as opposed to a mass list. Incentivized Helpful? Jack Kosakowski Chief Executive Officer (US Division) Chose LeadIQ The other solutions are too expensive and their data isn't as accurate. Also, the tool isn't as easy to use in comparison to LeadIQ. Incentivized Helpful? Verified User Anonymous Chose LeadIQ When it comes to data accuracy, LeadIQ has an upper hand. Also, the user interface is more user-friendly. They have a pop-up bar on the side of the screen instead of having to go to another page to use it. Also, it integrates with Gmail pretty well. Incentivized Helpful? Parker O'Very Marketing Operations Manager Chose LeadIQ LeadIQ is much more feature-rich than alternatives. The fact that you can capture to existing accounts as contacts are huge and saves a great deal of time. The Chrome Extension is much less intrusive than Lead411's. I still use Lead411 pretty regularly though. I find myself … Incentivized Helpful? Meredith Chandler Senior Account Executive Chose LeadIQ Hunter's interface and even the download is difficult to navigate, so I never used it when given the opportunity. Incentivized Helpful? ZD Zach DiFranza AE Chose LeadIQ Choosing a data provider is likely quite different in every industry. Where some excel, I'm sure others fall short. I have found that the quality of the data is great and the interface to collect it is foolproof. The integrations to systems like SalesForce and SalesLoft are … Incentivized Helpful? Verified User Anonymous Chose LeadIQ They do very similar things. I would say that whichever tool you are using, you are going to be getting a very similar user experience. The integrations with other platforms is similar in some sense. LeadIQ is a more cost-effective option than ZoomInfo. Sometimes ZoomInfo … Incentivized Helpful? Greg Larsen Head of Sales Strategy & Operations Chose LeadIQ There are companies that specialize in many things in this vertical, but I feel like the quality of data that we have experienced with LeadIQ is on par, if not better, than the other companies that we looked at. Our reps don't get bogged down with a lot of metadata as well, … Incentivized Helpful?

Features

Crunchbase

LeadIQ

Prospecting

Comparison of Prospecting features of Product A and Product B
	Crunchbase 9.2 Ratings 17% above category average	LeadIQ 7.3 Ratings 6% below category average
Advanced search	8.00 Ratings	7.00 Ratings
Identification of new leads	8.00 Ratings	5.60 Ratings
List quality	10.00 Ratings	7.00 Ratings
List upload/download	9.00 Ratings	8.00 Ratings
Ideal customer targeting	10.00 Ratings	7.00 Ratings
Load time/data access	10.00 Ratings	9.00 Ratings

Sales Intelligence Data Standards

Comparison of Sales Intelligence Data Standards features of Product A and Product B
	Crunchbase 6.9 Ratings 12% below category average	LeadIQ 8.3 Ratings 7% above category average
Contact information	7.00 Ratings	8.00 Ratings
Company information	8.00 Ratings	9.00 Ratings
Industry information	5.70 Ratings	8.00 Ratings

Data Augmentation & Lead Qualification

Comparison of Data Augmentation & Lead Qualification features of Product A and Product B
	Crunchbase 8.9 Ratings 18% above category average	LeadIQ 7.5 Ratings 1% above category average
Lead qualification process	5.10 Ratings	6.40 Ratings
Smart lists and recommendations	9.00 Ratings	5.30 Ratings
Salesforce integration	10.00 Ratings	9.00 Ratings
Company/business profiles	10.00 Ratings	8.00 Ratings
Alerts and reminders	8.00 Ratings	7.50 Ratings
Data hygiene	10.00 Ratings	7.00 Ratings
Automatic data refresh	10.00 Ratings	8.00 Ratings
Tags	9.00 Ratings	8.00 Ratings
Filters and segmentation	9.00 Ratings	8.00 Ratings

Sales Intelligence Email Features

Comparison of Sales Intelligence Email Features features of Product A and Product B
	Crunchbase 4.3 Ratings 54% below category average	LeadIQ 6.3 Ratings 17% below category average
Sales email templates	4.30 Ratings	6.10 Ratings
Append emails to records	4.30 Ratings	6.50 Ratings

Best Alternatives
	Crunchbase	LeadIQ
Small Businesses	Lead411 Score 9.1 out of 10	Lead411 Score 9.1 out of 10
Medium-sized Companies	Lead411 Score 9.1 out of 10	Lead411 Score 9.1 out of 10
Enterprises	TechTarget Priority Engine Score 9.9 out of 10	TechTarget Priority Engine Score 9.9 out of 10
All Alternatives	View all alternatives	View all alternatives

User Ratings
	Crunchbase	LeadIQ
Likelihood to Recommend	8.0 (0 ratings)	8.0 (0 ratings)
Likelihood to Renew	- (0 ratings)	9.0 (0 ratings)
Usability	9.0 (0 ratings)	8.0 (0 ratings)
Support Rating	1.0 (0 ratings)	7.7 (0 ratings)

User Testimonials
	Crunchbase	LeadIQ
Likelihood to Recommend	The data is outdated and has significant gaps. It is mostly a replication of what is easily and publicly available, with little value added. Their predatory subscription model includes no notice of renewal and they are very antagonistic towards their customers. Verified User Anonymous Read full review	Outbound Demand Generation: Self Sourcing leads for prospecting can be a challenge for any outbound team. It was even for us, and when we were doing it manually through LinkedIn and finding emails through email hunter extension. The task was cumbersome and time-taking, and painful. Having something like LeadIQ was magical for the Outbound team when it came to self-sourcing our own contacts and accounts, from our TAM. TAT for Prospecting decreases: Since sourcing of leads and accounts becomes much more efficient. Reps spend more time on the ground and phone and less time on the CRM. This was again a challenge for us in the past, but we have capitalized on LeadIQ and made our "spending time on the ground" metric much better. Incentivized Verified User Anonymous Read full review
Pros	Account-Based Data. Employee range, website, industry, company description, chief executives, latest news, etc. All for the given company you are researching. Salesforce integration. I have not used it, but the functionality is supposed to be great. You can run data enrichment in your CRM with the Crunchbase data. Funding, mergers, and acquisitions data. Crunchbase has relationships with thousands of VC firms throughout the world and followup with each very regularly to be able to serve up the latest data to their users. Tech integrations. Integrations with tools like Bombora, Builtwith, Siftery, and others are really useful because you can use Crunchbase's company profile-based research method, and see the data from these tools specifically related to the given company. Incentivized Parker O'Very Marketing Operations Manager Read full review	Once set up, it's super easy. Just click a button and capture the lead. Love that you can capture as a contact instead of a lead and that it will attach to an existing account in Salesforce based on a fuzzy match with Company Name. Love that you can capture data from a lead search list in Sales Navigator, not just from the person's profile page. So you can capture multiple people at a time. I really like that I can see all the related objects that a given contact might have in SFDC. Lead and/or contact records (even with a company mismatch if it's an old record), accounts, and opportunities. Incentivized Parker O'Very Marketing Operations Manager Read full review
Cons	Notifications - Something similar to TweetDeck would be nice, so that when news breaks it could be an immediate fact. Honestly dont add too much because you don't want it to become more of a social tool with cluttered info, keep it straight to the point. Incentivized Verified User Anonymous Read full review	Rocky start to using it - but good follow up with customer service. It can create duplicates in salesforce sometimes which is a headache for some departments who require salesforce to be our pure data source. Sometimes the numbers aren't correct for the right individual - it gets numbers from wrong people with the same name - this has only happened a couple of times, very rare. Incentivized BB Ben Blackburn Inbound Team lead Read full review
Likelihood to Renew	No answers on this topic	We have been very happy with LeadIQ for the past several years. They have quality data at a fair price and that is the most important thing for us. Their product continues to grow and expand and they are great to work with from a customer experience point of view. Incentivized Greg Larsen Head of Sales Strategy & Operations Read full review
Usability	In our experience, the customer service is horrible to non existent. If we were a fortune 100 company with a staff of computer people I am sure this would be a valuable service as they would "speak the language" but that is not us. Not being able to reach customer service when we are thinking about upgrading is, in my opinion, a crazy business model. Verified User Anonymous Read full review	the data pool of contacts and lead info could be better compared to the other software competitors. The software is still quite easy to use and it has an extension which makes it easy to work side by side with either linkedin or salesforce. One item that doesn't work well which the rep showed us was pulling up the account page on salesforce and LeadIQ being able to pull up the company details based on the domain. That isn't working for us. Perhaps it's the industry we're in. Incentivized Verified User Anonymous Read full review
Support Rating	They give standard answers. They are not a customer first business. I tried to cancel my subscription after using it for only 1 week as we found the information was outdated and not at all useful. But they would not cancel the year long subscription I mistakenly signed up for Verified User Anonymous Read full review	I have yet to contact LeadIQ regarding support for the tool. Usability is pretty straight forward, and I was trained well to use the tool properly. I am giving the rating of a five since I can not say I have had contact with the support team. Incentivized Verified User Anonymous Read full review
Alternatives Considered	Ptichbook. This platform is more detailed and has a lot more information regarding round details. The platform also has other features to build lists, market maps, landscapes and access reports and raw data about companies by vertical or any other segmentation. Also provides emails on c-suite. Crunchbase however is an easier tool to use so if complicated segmentation is not required, Crunchabse is a great solution. It's also super fast to access and provides a succinct and easy to read profile view. Incentivized Verified User Anonymous Read full review	I think that LeadIQ is overall better. I think so because i can use LeadIQ for more things than zoominfo. For example, the scribe feature and importing leads directly from sales navigation. That, I think, is one of the best features. Tho, i feel like zoominfo sometimes had more accurate information. Incentivized Annie Lindstrom Business Development Rep Read full review
Return on Investment	Crunchbase has enabled my company to be more efficient in determining whether or not to conduct further diligence on companies. Tailoring searches for certain criteria has been helpful for aggregating competitors and companies of similar profiles. The software is not only powerful, but also affordable! Incentivized Verified User Anonymous Read full review	Return on investment has been positive in terms of filling the sales pipeline with prospecting data It is not a good long term strategy to rely on the tool for prospecting and we need to have more intent driven outreaches The platform can get pricey Incentivized Mithil Patel Digital Marketing Read full review
ScreenShots		LeadIQ Screenshots