| Product | Rating | Most Used By | Product Summary | Starting Price |
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 Dynamic Yield | Score8.2 out of 10 | N/A | Dynamic Yield is presented as an AI-powered Experience Optimization platform that delivers individualized experiences at every customer touchpoint: web, apps, email, kiosks, IoT, and call centers. The platform’s data management capabilities provide for a unified view of the customer, to allow the rapid and scalable creation of highly targeted digital interactions. Marketers, product managers, and engineers use Dynamic Yield for: Launching new personalization… | N/A |
 Optimizely Web Experimentation | Score8.7 out of 10 | N/A | Whether launching a first test or scaling a sophisticated experimentation program, Optimizely Web Experimentation aims to deliver the insights needed to craft high-performing digital experiences that drive engagement, increase conversions, and accelerate growth. | N/A |
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| Entry-level Setup Fee | No setup fee | Optional | ||||||||||||||
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| Considered Both Products | Chose Dynamic Yield Dynamic Yield provides far more capability and ready-to-go templates for small-medium sized businesses, as well as decent API implementation for businesses who want to have a deeper integration. The ease of implementation and faster time-to-market is why we chose Dynamic Yield. Invited by the Vendor A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info Chose Dynamic Yield Dynamic Yield is leaps-and-bounds beyond other platforms when it comes to advanced capabilities. If all you want is to A/B tests two separate landing pages, it is probably overkill. If you want to optimize your customer's digital experience across audience-types, including … Invited by the Vendor A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info Chose Dynamic Yield Dynamic Yield has proven to surpass my experiences with both Optimizely and Braze in many ways - notably with contact time and support from the team, which has made a huge difference to the success of the tool for us. But also in my experience, I've found there to be a much … Invited by the Vendor A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info Chose Dynamic Yield DY can be linked to the product feed allowing use cases that are not possible on a simple testing solution. Also, DY is simple to use for the marketing team, there is no need for technical knowledge to set most of the experiences. To conclude, DY can be used as a CDP with a … Invited by the Vendor A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info Chose Dynamic Yield
Invited by the Vendor A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info Chose Dynamic Yield Dynamic Yield was very easy to set up and the people working at Dynamic Yield where very helpful (and not just a programmer somewhere in India). Invited by the Vendor A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info Chose Dynamic Yield Now I have a single centralized tool for several things while before we had to maintain at least 3 tools to do what we are currently doing with Dynamic Yield. Having a single tool helped us a lot also in increasing our level of precision and to avoid fixes across different … Invited by the Vendor A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info Chose Dynamic Yield We previously employed Qubit as our personalisation partner - Dynamic Yield have out performed in all areas, but especially; ease of use, simplicity of implementation, account and customer support responsiveness, and price. I have also used Maxymiser, Optimizely and Monetate in … Invited by the Vendor A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info Chose Dynamic Yield We talked with Emarsys and Optimizely but DY showed more flexibility and better customer support. Invited by the Vendor A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info Chose Dynamic Yield I haven't used Optimizely personally, but I know other people prefer Optimizely over DY. DY was not my choice to bring on. Most people think that Optimizely is the best in the industry, but I don't have enough experience to say I agree. Invited by the Vendor A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info Chose Dynamic Yield Optimizely had a better code editor/wysiwyg , but was way more limited in the scope of personalization and testing. Invited by the Vendor A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info Chose Dynamic Yield [It has] the most confident functionality of use cases. It's hard to implement something and it does not work because of something wrong on the Dynamic Yield side. Invited by the Vendor A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info Chose Dynamic Yield We chose Dynamic Yield because of its vast capabilities and dedicated support team. Invited by the Vendor A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info Chose Dynamic Yield Dynamic Yield offered the platform most similar to what we were hoping for (a unified A/B testing and personalization/marketing platform that kept everything in one place) at a price point we were looking for. We would have been more limited in A/B testing with some of the other … Invited by the Vendor A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info Chose Dynamic Yield Incentivized Invited by the Vendor A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info Chose Dynamic Yield When we've compared solutions, Dynamic Yiled impressed us as better in terms of their focus on e-commerce, built-in features, durability, value for money and agility. Invited by the Vendor A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info Chose Dynamic Yield First of all, the other tools we looked at was more focused on A/B testing and personalization but one of the that we loved immediately of Dynamic Yield was the recommendation engine: given that we were missing such a feature in our e-commerce, that really made the difference. An… Invited by the Vendor A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info Chose Dynamic Yield I have used Optimizely in the past but the out of the box features Dynamic Yield offers really is a cut above. The use of custom actions have been invaluable in enabling us to really bridge the gap between our online and offline worlds. I haven't come across any other tool that … Invited by the Vendor A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info Chose Dynamic Yield Dynamic Yield performs quite well, but Google solutions are a major competitor. Invited by the Vendor A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info | Chose Optimizely Web Experimentation > Adobe's pretty cool for its recomentation / AI / ML engine > VWO's wysiwyg is pretty solid and the heatmapping is nice > abtasty's consent features are pretty cool to launch patch and AB Test Consent Rate > Monetate & Dynamic Yield's pre-built personalization features help … Invited by the Vendor A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. TR verified that a representative sample of customers was invited. More Info Chose Optimizely Web Experimentation Overall, the tools we compared against were great, but we went with Optimizely because it has all the features we needed and has the market leadership that gave us trust we would be successful in our experimentation efforts. Invited by TrustRadius (TR) on Vendor's Behalf A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info |
| Key User Insights | ||
| Would buy again | ||
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| Delivers good value for the price | ||
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| Happy with the feature set | ||
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| Lived up to sales and marketing promises | ||
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| Implementation went as expected | ||
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| Dynamic Yield | Optimizely Web Experimentation | |||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
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| Dynamic Yield | Optimizely Web Experimentation | |
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| Likelihood to Recommend | 9.9 | 8.7 |
| Likelihood to Renew | 10.0 | 9.5 |
| Usability | 8.6 | 10.0 |
| Availability | - | 10.0 |
| Performance | - | 7.3 |
| Support Rating | 10.0 | 10.0 |
| Online Training | - | 3.0 |
| Implementation Rating | - | 8.0 |
| Configurability | - | 6.0 |
| Product Scalability | - | 8.0 |
