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Constant Contact vs. Emma by Marigold

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Constant Contact

    Score7.7 out of 10
    N/AConstant Contact is a full-featured email marketing solution with capabilities such as social media integration, drag-and-drop editing, and real-time reporting. It is a bulk email tool designed for SMB customers. Since 2019, Constant Contact also offers marketing automation features, a website and landing page builder, and other tools to support midsize businesses.

    $12

    per month

    Emma by Marigold

    Score9.4 out of 10
    N/AEmma by Marigold is an email marketing solution. Its key features include mobile-ready design templates, email automation, audience segmentation, and dynamic content. The software includes integration with third-party CRM solutions, ecommerce platforms, and social networks.

    $500

    per year per user

    Pricing
    Constant ContactEmma by Marigold
    Editions & Modules
    Lite
    Starting at $12.00
    per month
    Standard
    Starting at $35.00
    per month
    Premium
    Starting at $80.00
    per month
    Basic
    $500
    per year per user
    Offerings
    Pricing Offerings
    Constant ContactEmma by Marigold
    Free Trial
    YesYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional DetailsThe SMS Marketing tool can be added to any Standard or Premium Constant Contact account. SMS is only available in the US for Standard and Premium paid plans. SMS can be added when logged in to an account after purchase. Plans start at $10/month for up to 500 messages.
    More Pricing Information
    Community Pulse
    Constant ContactEmma by Marigold
    Considered Both Products
    Constant Contact
    Chose Constant Contact
    Much easier to use than Vertical Response, a little less easy to use than Emma but also much simpler to customize
    Incentivized
    Chose Constant Contact

    In the past, I have look at:

    AWeber, Emma Mail, Mail Chimp and Infusion Soft to name a few. They weren't from my opinion easy to use, not as user-friendly as Constant Contact, had a greater learning curve, did not have many templates or automatic A/B testing. No survey feature. …

    Incentivized
    Marigold
    Chose Emma by Marigold
    Emma is a step up from Constant Contact and two steps up from Mailchimp. Emma is affordable and easy to use for all types of companies, but especially for smaller firms and startups. It’s in compliance with SPAM laws, but has an advanced platform to keep your emails from going …
    Incentivized
    Chose Emma by Marigold
    MailChimp seems to offer more customizable options than Emma, but Emma is far less buggy. I used Constant Contact while working with another nonprofit organization and did not anything about it.
    Incentivized
    Chose Emma by Marigold
    We moved away from Constant Contact because of the reputation it was starting to get with not auditing its domain and not providing us with the best possible brand reputation and also because we just didn't get the analytics we wanted to improve our process. With Emma, we can …
    Incentivized
    Chose Emma by Marigold
    Mail Chimp: the price was better, but the platform was not predictable. You did not get the same support with MailChimp.
    Constant Contact: This is an outdated system that does not make it easy to design modern, clean emails and I consider it a dinosaur.
    Incentivized
    Chose Emma by Marigold
    At the time we made the decision to move to Emma, my organization was using both MailChimp and Constant Contact. Emma's drag-and-drop template editor surpassed both, and even editing the pre-made template HTML in Emma was easier. List management was much smoother than the …
    Incentivized
    Chose Emma by Marigold
    Our internal competitors are the individual email platforms our stores have signed up for. In general, they need to take our HTML and upload it themselves, making Constant Contact and MailChimp very cumbersome. Emma, on the other hand, allows us to take charge of that. Users …
    Incentivized
    Chose Emma by Marigold
    Very similar to MailChimp. More user-friendly than Constant Contact but fewer ways to customize formatting.
    Incentivized
    Chose Emma by Marigold
    Emma is night and day difference from Constant Contact in terms of customer support, feature set, and usability. It is so much better and more affordable. Emma is a step down in feature set and functionality from Pardot, Marketo, or HubSpot, but if you are a company that is not …
    Incentivized
    Chose Emma by Marigold
    Why I chose Emma over Constant Contact:
    I felt like I got lost in the sea of people/customers at Constant Contact... plus I felt like their own email marketing messages that they sent weren't very good... in an essence they weren't practicing what they preached well.
    Incentivized
    Chose Emma by Marigold
    Constant Contact and MailChimp do not offer a white label option so they were out of the running early on for us. Campaigner does offer white labeling but their pricing is outrageously higher than Emma, their customer service isn't nearly as good and their tool isn't as …
    Incentivized
    Chose Emma by Marigold
    Emma had a more robust multi-level account structure which empowered individual locations to participate at the ground-level. Additionally corporate was able to maintain oversight, template creation, marketing automation, and data reporting. The goal is to provide the locations …
    Incentivized
    Chose Emma by Marigold
    We prefer Emma, as it is a much more robust platform offering some of the best functionality and out of the box integrations.
    Incentivized
    Chose Emma by Marigold
    Emma is the easiest to use platform I've tried so far. It was easy to setup and send the first enewsletter. The functionality is very user friendly and it "makes sense" as you go through to add content and users. It's made being a marketing team of one very efficient.
    Incentivized
    Chose Emma by Marigold
    Emma was the perfect solution for what we were looking for due to its easy to use interface, relatively low cost and basic functionality. We were not looking for expensive, complex tools to send out multiple campaigns with various controls and tests. We also were impressed with …
    Incentivized
    Chose Emma by Marigold
    I think that Emma is more user-friendly.
    Incentivized
    Chose Emma by Marigold
    We chose Emma because at the time we didn't need a full marketing automation platform like Pardot or Marketo and just wanted an easy to use, well priced email communications tool that integrated with our CRM Salesforce.
    Incentivized
    Key User Insights
    Would buy again
    No answers on this topic
    No answers on this topic
    Delivers good value for the price
    No answers on this topic
    No answers on this topic
    Happy with the feature set
    No answers on this topic
    No answers on this topic
    Lived up to sales and marketing promises
    No answers on this topic
    No answers on this topic
    Implementation went as expected
    No answers on this topic
    No answers on this topic
    Features
    Constant ContactEmma by Marigold
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Constant Contact and Emma by Marigold
    Feature
    Constant Contact
    8.0
    118 Ratings
    Emma by Marigold
    9.1
    31 Ratings
    WYSIWYG email editor8.4101 Ratings8.024 Ratings
    Dynamic content7.7102 Ratings9.025 Ratings
    Ability to test dynamic content8.582 Ratings9.024 Ratings
    Landing pages7.876 Ratings00 Ratings
    A/B testing7.171 Ratings9.024 Ratings
    Mobile optimization8.686 Ratings9.029 Ratings
    Email deliverability reporting9.0114 Ratings10.031 Ratings
    List management8.3116 Ratings10.031 Ratings
    Triggered drip sequences7.260 Ratings9.021 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Constant Contact and Emma by Marigold
    Feature
    Constant Contact
    8.0
    115 Ratings
    Emma by Marigold
    10.0
    31 Ratings
    Dashboards8.488 Ratings10.030 Ratings
    Standard reports8.3113 Ratings9.931 Ratings
    Custom reports7.558 Ratings10.019 Ratings
    Pre-Send Testing
    Comparison of Pre-Send Testing features of Constant Contact and Emma by Marigold
    Feature
    Constant Contact
    8.1
    67 Ratings
    Emma by Marigold
    -
    Ratings
    URL Validation8.231 Ratings00 Ratings
    Link Tracking7.934 Ratings00 Ratings
    Image Validation8.932 Ratings00 Ratings
    Inbox Display8.635 Ratings00 Ratings
    Email Accessibility Tools7.928 Ratings00 Ratings
    Spelling and Grammar Check8.254 Ratings00 Ratings
    Spam Testing6.026 Ratings00 Ratings
    Email Previews9.366 Ratings00 Ratings
    User Ratings
    Constant ContactEmma by Marigold
    Likelihood to Recommend
    8.3
    (133 ratings)
    8.0
    (32 ratings)
    Likelihood to Renew
    9.9
    (23 ratings)
    9.5
    (5 ratings)
    Usability
    9.0
    (10 ratings)
    10.0
    (2 ratings)
    Availability
    9.0
    (2 ratings)
    -
    (0 ratings)
    Performance
    10.0
    (2 ratings)
    -
    (0 ratings)
    Support Rating
    10.0
    (9 ratings)
    2.0
    (1 ratings)
    Online Training
    10.0
    (1 ratings)
    -
    (0 ratings)
    Implementation Rating
    10.0
    (5 ratings)
    7.0
    (1 ratings)
    Configurability
    10.0
    (1 ratings)
    -
    (0 ratings)
    Product Scalability
    10.0
    (1 ratings)
    -
    (0 ratings)