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HubSpot Marketing Hub vs. Ortto

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HubSpot Marketing Hub

2,198 Reviews and Ratings

Ortto

39 Reviews and Ratings

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    HubSpot Marketing Hub

    Score8.8 out of 10
    		N/AHubSpot's Marketing Hub is an all-in-one inbound marketing engine that includes tools for email marketing, landing page creation, social media marketing, content management, reporting & analytics, search engine optimization (SEO), and more.

    $15

    per month per seat

    Ortto

    Score9 out of 10
    Small Businesses (1-50 employees)
    		Ortto is presented as a product-led growth engine that helps businesses acquire and retain customers. Since 2015, Ortto has supported over 10,000 companies with their software. Ortto allows online businesses to unify their customer data with their CDP, segment key audiences across the customer lifecycle; activate these audiences with personalized, omnichannel experiences, and analyze their business for growth with a suite of BI tools. The vendor states teams at Microsoft, Bltly, Typeform,…

    $199

    per month month-to-month commitment with 10,000 contacts

    Pricing
    HubSpot Marketing HubOrtto
    Editions & Modules
    Marketing Hub Starter
    $15
    per month per seat
    Marketing Hub Professional
    $890
    per month Includes 3 Core Seats (Additional Core Seats start at $50)
    Marketing Hub Enterprise
    Starts at $3,600
    per month Includes 5 Core Seats (Additional Core Seats start at $75)
    Starter
    $199
    per month month-to-month commitment with 5,000 contacts
    Professional
    $599
    per month month-to-month commitment with 10,000 contacts
    Business
    $999
    per month annual commitment, paid monthly with 10,000 contacts
    Enterprise
    $1,999
    per month annual commitment, paid monthly with 10,000 contacts
    Offerings
    Pricing Offerings
    HubSpot Marketing HubOrtto
    Free Trial
    YesYes
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeRequiredNo setup fee
    Additional Details—10% discount for quarterly billing. 15% discount for annual billing.
    More Pricing Information
    Community Pulse
    HubSpot Marketing HubOrtto
    Considered Both Products
    HubSpot
    Deepak narsaria
    Search Engine Optimization Analyst in Marketing at Agile CRM (Computer Software, 51-200 employees)
    Chose HubSpot Marketing Hub
    I think HubSpot has a uniqueness among all of them. HubSpot is very famous and used by so many customers all over the world. So HubSpot knows how to maintain a healthy relationship with the customers and provide an excellent service to them. This was the main reason to select …
    Incentivized
    Kevin Oubridge
    Blogger, Author & Coach Mentor at Blue Chip Coaching (Professional Training & Coaching, 1-10 employees)
    Chose HubSpot Marketing Hub
    I used ONTRAPORT, previously called Office Autopilot, for a couple of years. I loved it. It was very user friendly.

    I also used Sendpepper, ONTRAPORT's little brother, for a while as well. I loved it also. It was very user friendly, had a degree of auto email functionality, and …
    Incentivized
    John Englezos
    Founder & Head Guru in Marketing at Inbound Guru (Marketing and Advertising, 1-10 employees)
    Chose HubSpot Marketing Hub
    HubSpot annihilates ONTRAPORT. The emails are way better, the landing pages are about 100x better, the list building, the segmentation, absolutely everything about HubSpot is better than ONTRAPORT, which is why I moved away from using ONTRAPORT and toward HubSpot.
    Incentivized
    Ortto
    Verified User
    Chose Ortto
    Autopilot is the worst of the marketing automation tools. It's got a great visual editor, but it isn't auditable and doesn't provide the basic functionality most other tools do for landing page editing etc. I'm unclear why all these positive reviews exist. Yes it's cheap, but …
    Incentivized
    Megan Kratzman
    Director of Lifecycle Marketing in Marketing at FullContact Inc. (Computer Software, 201-500 employees)
    Chose Ortto
    We engaged with an independent marketing automation consultant who helped us vet marketing automation vendors. After meeting with several stakeholders across the company (marketing, sales, customer success, development, and exec), Autopilot beat out all other marketing …
    Incentivized
    Emily Muhoberac
    Chief Operations Officer in Corporate at Sapper Consulting, LLC (Marketing and Advertising, 51-200 employees)
    Chose Ortto
    While Autopilot cannot compete with the enterprise players (like HubSpot and Marketo), I think it seriously beats its competitors in terms of features for the price. If you have a small budget, you could exhaust it by purchasing all the software you need to build your funnel, …
    Incentivized
    Key User Insights
    Would buy again
    No answers on this topic
    No answers on this topic
    Delivers good value for the price
    No answers on this topic
    No answers on this topic
    Happy with the feature set
    No answers on this topic
    No answers on this topic
    Lived up to sales and marketing promises
    No answers on this topic
    No answers on this topic
    Implementation went as expected
    No answers on this topic
    No answers on this topic
    Features
    HubSpot Marketing HubOrtto
    Email & Online Marketing
    Comparison of Email & Online Marketing features of HubSpot Marketing Hub and Ortto
    Feature
    HubSpot Marketing Hub
    8.4
    372 Ratings
    Ortto
    9.0
    11 Ratings
    WYSIWYG email editor9.1335 Ratings8.911 Ratings
    Dynamic content8.4335 Ratings8.98 Ratings
    Ability to test dynamic content7.5311 Ratings8.98 Ratings
    Landing pages8.5365 Ratings00 Ratings
    A/B testing5.8288 Ratings8.98 Ratings
    Mobile optimization7.8358 Ratings8.910 Ratings
    Email deliverability reporting8.6366 Ratings9.911 Ratings
    List management10.0367 Ratings8.911 Ratings
    Triggered drip sequences10.0279 Ratings8.911 Ratings
    Lead Management
    Comparison of Lead Management features of HubSpot Marketing Hub and Ortto
    Feature
    HubSpot Marketing Hub
    9.5
    363 Ratings
    Ortto
    9.2
    11 Ratings
    Lead nurturing automation9.3359 Ratings9.911 Ratings
    Lead scoring and grading9.6327 Ratings00 Ratings
    Data quality management9.2333 Ratings8.910 Ratings
    Automated sales alerts and tasks10.0302 Ratings8.99 Ratings
    Campaign Management
    Comparison of Campaign Management features of HubSpot Marketing Hub and Ortto
    Feature
    HubSpot Marketing Hub
    7.1
    323 Ratings
    Ortto
    8.9
    9 Ratings
    Calendaring7.3308 Ratings00 Ratings
    Event/webinar marketing6.9254 Ratings8.99 Ratings
    Social Media Marketing
    Comparison of Social Media Marketing features of HubSpot Marketing Hub and Ortto
    Feature
    HubSpot Marketing Hub
    9.3
    349 Ratings
    Ortto
    8.9
    8 Ratings
    Social sharing and campaigns8.7345 Ratings00 Ratings
    Social profile integration10.0334 Ratings8.98 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of HubSpot Marketing Hub and Ortto
    Feature
    HubSpot Marketing Hub
    9.2
    372 Ratings
    Ortto
    8.9
    12 Ratings
    Dashboards9.2369 Ratings8.912 Ratings
    Standard reports9.2365 Ratings8.912 Ratings
    Custom reports9.1327 Ratings00 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of HubSpot Marketing Hub and Ortto
    Feature
    HubSpot Marketing Hub
    9.0
    344 Ratings
    Ortto
    8.9
    9 Ratings
    API9.0253 Ratings8.98 Ratings
    Role-based workflow & approvals8.9283 Ratings00 Ratings
    Customizability8.3306 Ratings8.99 Ratings
    Integration with Salesforce.com10.0229 Ratings8.97 Ratings
    Integration with Microsoft Dynamics CRM10.097 Ratings00 Ratings
    Integration with SugarCRM7.790 Ratings00 Ratings
    User Ratings
    HubSpot Marketing HubOrtto
    Likelihood to Recommend
    8.4
    (657 ratings)
    8.9
    (12 ratings)
    Likelihood to Renew
    9.0
    (371 ratings)
    -
    (0 ratings)
    Usability
    8.6
    (109 ratings)
    -
    (0 ratings)
    Availability
    9.1
    (25 ratings)
    -
    (0 ratings)
    Performance
    8.9
    (17 ratings)
    -
    (0 ratings)
    Support Rating
    8.4
    (88 ratings)
    -
    (0 ratings)
    In-Person Training
    9.1
    (8 ratings)
    -
    (0 ratings)
    Online Training
    9.1
    (26 ratings)
    -
    (0 ratings)
    Implementation Rating
    7.3
    (48 ratings)
    -
    (0 ratings)
    Configurability
    7.3
    (2 ratings)
    -
    (0 ratings)
    Ease of integration
    8.9
    (5 ratings)
    -
    (0 ratings)
    Product Scalability
    7.3
    (7 ratings)
    -
    (0 ratings)
    Vendor post-sale
    9.1
    (3 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    9.1
    (3 ratings)
    -
    (0 ratings)