TrustRadius: an HG Insights company

Save this comparison

Save this comparison

Add Product

Recommended Comparisons

    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Later Social

    Score6.6 out of 10
    N/ALater (formerly Latergramme) in Vancouver offers an Instagram focused social media marketing platform, which supports the planning and scheduling of content to Instagram, as well as Twitter, Facebook, and Pinterest.

    $25

    per month

    Meltwater

    Score8.1 out of 10
    N/AMeltwater Media Intelligence platform is a set of public relations software tools for media monitoring, social media monitoring, and collecting brand insights. The four areas of functionality are Monitor, Analyze, Distribute, and Engage. (Note that this product combines features from the vendor Meltwater's former Buzz, Press, and News products.)N/A
    Pricing
    Later SocialMeltwater
    Editions & Modules
    Starter
    $25
    per month
    Growth
    $45
    per month
    Advanced
    $80
    per month
    Agency
    $200
    per month
    Enterprise
    Contact Sales
    No answers on this topic
    Offerings
    Pricing Offerings
    Later SocialMeltwater
    Free Trial
    YesNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details33% discount available for annual subscription.
    More Pricing Information
    Community Pulse
    Later SocialMeltwater
    Considered Both Products
    Later
    No answer on this topic
    Meltwater
    Chose Meltwater
    The only other monitoring services I have used live within social media channels including Facebook analytics, Twitter analytics and Instagram analytics. I also use Hootsuite to manage and monitor all social channels almost exclusively. These are simple programs, that can be …
    Incentivized
    Chose Meltwater
    We decided that we would use Meltwater in addition to using Cision PR Software. While Cision PR Software is a valuable tool for researching and contacting journalists, it did not offer us the same ability to search for clippings in traditional and across social media. …
    Incentivized
    Chose Meltwater
    I have only ever used Hootsuite previously for social media planning and scheduling but that did not allow for listening or analysis options so can't really be compared.
    Incentivized
    Key User Insights
    Would buy again
    No answers on this topic
    No answers on this topic
    Delivers good value for the price
    No answers on this topic
    No answers on this topic
    Happy with the feature set
    No answers on this topic
    No answers on this topic
    Lived up to sales and marketing promises
    No answers on this topic
    No answers on this topic
    Implementation went as expected
    No answers on this topic
    No answers on this topic
    Features
    Later SocialMeltwater
    Publishing
    Comparison of Publishing features of Later Social and Meltwater
    Feature
    Later Social
    9.0
    1 Ratings
    Meltwater
    -
    Ratings
    Content planning and scheduling10.01 Ratings00 Ratings
    Content optimization9.01 Ratings00 Ratings
    Workflow management8.01 Ratings00 Ratings
    Channel coverage/integration
    Comparison of Channel coverage/integration features of Later Social and Meltwater
    Feature
    Later Social
    7.2
    1 Ratings
    Meltwater
    -
    Ratings
    Twitter7.01 Ratings00 Ratings
    Facebook7.01 Ratings00 Ratings
    LinkedIn5.01 Ratings00 Ratings
    Instagram10.01 Ratings00 Ratings
    Pinterest10.01 Ratings00 Ratings
    YouTube4.01 Ratings00 Ratings
    Reporting/analytics
    Comparison of Reporting/analytics features of Later Social and Meltwater
    Feature
    Later Social
    4.0
    1 Ratings
    Meltwater
    -
    Ratings
    Campaign success analytics4.01 Ratings00 Ratings
    Account management
    Comparison of Account management features of Later Social and Meltwater
    Feature
    Later Social
    10.0
    1 Ratings
    Meltwater
    -
    Ratings
    Mobile access10.01 Ratings00 Ratings
    User Ratings
    Later SocialMeltwater
    Likelihood to Recommend
    10.0
    (16 ratings)
    8.0
    (73 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    8.0
    (9 ratings)
    Usability
    9.4
    (3 ratings)
    9.0
    (4 ratings)
    Availability
    -
    (0 ratings)
    10.0
    (1 ratings)
    Support Rating
    9.0
    (9 ratings)
    7.5
    (28 ratings)
    In-Person Training
    -
    (0 ratings)
    8.0
    (1 ratings)
    Online Training
    -
    (0 ratings)
    8.0
    (1 ratings)
    Implementation Rating
    -
    (0 ratings)
    6.1
    (2 ratings)
    Vendor post-sale
    -
    (0 ratings)
    1.0
    (1 ratings)
    Vendor pre-sale
    -
    (0 ratings)
    9.1
    (1 ratings)