TrustRadius: an HG Insights company

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    OpenX

    Score1 out of 10
    N/AOpenX is an ad serving platform. It is sold option as a hosted solution for can be purchased as an installed application. It allows for easy inventory management , geo-targeting of ads by country, and provides statistics for each ad placement.N/A

    Skai

    Score8.8 out of 10
    N/ASkai (formerly Kenshoo) is a cross-channel advertising solution for search marketing, social media and online advertising. The product aims to give advertisers and agencies the control and automation needed to make better investment decisions across search marketing and online advertising.

    $10,000

    Starting Price

    Pricing
    OpenXSkai
    Editions & Modules
    No answers on this topic
    Kenshoo
    $10,000
    Starting Price
    Offerings
    Pricing Offerings
    OpenXSkai
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeRequired
    Additional Details——
    More Pricing Information
    Features
    OpenXSkai
    Ad Network Integration
    Comparison of Ad Network Integration features of OpenX and Skai
    Feature
    OpenX
    6.6
    3 Ratings
    Skai
    7.1
    10 Ratings
    Data Transfer6.53 Ratings8.510 Ratings
    DSP integration6.83 Ratings5.75 Ratings
    Ad Campaigns
    Comparison of Ad Campaigns features of OpenX and Skai
    Feature
    OpenX
    7.0
    5 Ratings
    Skai
    6.1
    11 Ratings
    Ad campaign creation6.85 Ratings7.611 Ratings
    Ad deployment6.65 Ratings7.611 Ratings
    Display advertising7.35 Ratings4.310 Ratings
    Ad display and retargeting segmentation6.55 Ratings4.810 Ratings
    Sequence targeting7.54 Ratings6.39 Ratings
    Ad Reporting & Analytics
    Comparison of Ad Reporting & Analytics features of OpenX and Skai
    Feature
    OpenX
    6.6
    5 Ratings
    Skai
    7.3
    12 Ratings
    Ad dashboards5.95 Ratings7.612 Ratings
    Ad performance reports6.05 Ratings9.812 Ratings
    Ad conversion tracking6.15 Ratings6.712 Ratings
    Ad attribution reporting7.04 Ratings7.611 Ratings
    Cross-channel ad management7.25 Ratings5.910 Ratings
    Ad forecasting and optimization7.64 Ratings6.211 Ratings
    User Ratings
    OpenXSkai
    Likelihood to Recommend
    7.3
    (15 ratings)
    9.2
    (17 ratings)
    Likelihood to Renew
    7.0
    (10 ratings)
    7.8
    (3 ratings)
    Usability
    9.0
    (1 ratings)
    9.6
    (2 ratings)
    Availability
    -
    (0 ratings)
    3.6
    (1 ratings)
    Support Rating
    10.0
    (1 ratings)
    9.6
    (2 ratings)