The SAP Customer Data Cloud, based on Gigya (acquired by SAP in 2017) is a product suite that allows users to identify consumers, business customers, or partners across devices and channels to drive registrations and engagement; manage access, permission, and consent; and transform data into unified customer profiles.
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Tealium Customer Data Hub
Score8.1 out of 10
Enterprise companies (1,001+ employees)
The Tealium Customer Data Hub powers capabilities across the data supply chain. Tealium universally collects customer data from any source including; websites, mobile applications, devices, kiosks, servers, and files. Data collected is then standardized in the data layer, which drives usage of data for customer engagement and analysis.
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Pricing
SAP Customer Data Solutions
Tealium Customer Data Hub
Editions & Modules
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Offerings
Pricing Offerings
SAP Customer Data Solutions
Tealium Customer Data Hub
Free Trial
No
No
Free/Freemium Version
No
No
Premium Consulting/Integration Services
Yes
No
Entry-level Setup Fee
No setup fee
No setup fee
Additional Details
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More Pricing Information
Community Pulse
SAP Customer Data Solutions
Tealium Customer Data Hub
Considered Both Products
SAP
Verified User
Chose SAP Customer Data Solutions
SAP customer data platform is market leader in data unification. Integration with multiple data channels with real time customer data helped in decision making process.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Verified User
Chose SAP Customer Data Solutions
This is an industry leading tool which also has matured over the period of time and is better suited for large corporations and mission critical applications.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Tealium
Verified User
Chose Tealium Customer Data Hub
Tealium Customer Data Hub is cost effective in terms of comparison with sap but for organization who requires high retention and solution as per requirement and needs of customer it is best to go with sap solution.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. TR verified that a representative sample of customers was invited. More Info
Key User Insights
Would buy again
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Delivers good value for the price
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Happy with the feature set
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Lived up to sales and marketing promises
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Implementation went as expected
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Features
SAP Customer Data Solutions
Tealium Customer Data Hub
Tag Management
Comparison of Tag Management features of SAP Customer Data Solutions and Tealium Customer Data Hub
Feature
SAP Customer Data Solutions
7.8
28 Ratings
Tealium Customer Data Hub
8.2
12 Ratings
Tag library
7.827 Ratings
9.012 Ratings
Tag variable mapping
7.725 Ratings
8.012 Ratings
Ease of writing custom tags
7.826 Ratings
8.012 Ratings
Rules-driven tag execution
7.826 Ratings
9.112 Ratings
Tag performance monitoring
7.925 Ratings
4.311 Ratings
Page load times
8.026 Ratings
8.911 Ratings
Mobile app tagging
7.625 Ratings
8.05 Ratings
Library of JavaScript extensions
7.724 Ratings
9.911 Ratings
Audience Segmentation & Targeting
Comparison of Audience Segmentation & Targeting features of SAP Customer Data Solutions and Tealium Customer Data Hub
Feature
SAP Customer Data Solutions
7.9
28 Ratings
Tealium Customer Data Hub
-
Ratings
Standard visitor segmentation
7.928 Ratings
00 Ratings
Behavioral visitor segmentation
8.027 Ratings
00 Ratings
Traffic allocation control
7.627 Ratings
00 Ratings
Website personalization
8.126 Ratings
00 Ratings
Customer Data Management
Comparison of Customer Data Management features of SAP Customer Data Solutions and Tealium Customer Data Hub