Wrike vs. Zoho Social

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Wrike
Score 8.3 out of 10
Mid-Size Companies (51-1,000 employees)
Wrike is a project management and collaboration software. This solution connects tasks, discussions, and emails to the user’s project plan. Wrike is optimized for agile workflows and aims to help resolve data silos, poor visibility into work status, and missed deadlines and project failures.
$0
per month per user
Zoho Social
Score 8.9 out of 10
N/A
Zoho Social is a comprehensive social media management platform designed for businesses of all sizes and agencies. It is used to schedule and publish posts, manage conversations—including direct messages, comments, and mentions—across multiple platforms, track keywords, competitors, and hashtags, and generate reports from one dashboard. Supported platforms: Meta (Facebook, Instagram, and Threads), Google Business Profile, YouTube, Pinterest, Mastodon, X (formerly Twitter),…
$0
per month per user
Pricing
WrikeZoho Social
Editions & Modules
Wrike Free
$0
per month per user
Wrike Team
$10
per month (billed annually) per user (2-15 users)
Wrike Business
$25
per month (billed annually) per user (5-200 users)
Wrike Enterprise
Request a quote
per month per user
Pinnacle
Request a quote
per month per user
Free
$0
per month per user
Standard
$15
per month per user
Professional
$40
per month per user
Premium
$65
per month 3 users
Agency
$320
per month 5 users
Agency Plus
$460
per month 5 users
Offerings
Pricing Offerings
WrikeZoho Social
Free Trial
YesYes
Free/Freemium Version
YesYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsEvery premium plan begins with a 14-day trial period.Add Ons Users at $10 / user / month Brands $10 / brand / month Discount available for annual pricing.
More Pricing Information
Community Pulse
WrikeZoho Social
Considered Both Products
Wrike
Chose Wrike
I think Wrike is comparable against these competitors - it reminds me of Trello the most in terms of interface. I did not personally select Wrike, I am a user, not the purchase decision maker.
Chose Wrike
I like Wrike best. I liked Asana, but I think it got too pricey for the features that we wanted out of it. Notion was fine, but I think its ability to integrate with the rest of our tech stack proved difficult. Trello was fine, it was early in my career and I remember its ease …
Chose Wrike
I'm in the process of evaluating ClickUp, and so far, it seems far more robust in the areas that matter (integrations, automation, speed, ease of use) where it could apply to small and medium orgs. I have another call with ClickUp and if their pricing holds, we may end up …
Chose Wrike
Jira is really geared towards IT organizations. It is far more complex to use so it has a steeper learning curve, but once you get the hang of it, it does have more customization capabilities and it offers more functionalities, such as extra fields, types of graphs, etc.... …
Chose Wrike
Wrike provides multiple use cases on managing workflow through the various range of functionalities provided. Trello more so provides a straight forward way to obtain a full scope view of projects, but Wrike is more comprehensive in managing all stages.
Chose Wrike
Wrike is definitely easier to use and easier to teach team members to use
Chose Wrike
We use both Wrike and Smartsheet to satisfy our necessities. Smartsheet gives us a platform to input more information, while in Wrike we stablish contact with our customers for proofing before product development; information that goes directly into our Smartsheet once the …
Chose Wrike
differnt platform and different user features
Chose Wrike
ClickUp and Wrike look very different - when I think of Wrike, I think of larger tasks, but ClickUp I used for smaller lists & used the calendar view more.
Chose Wrike
The visuals are appealing and make it user friendly. It is similar to adobe programs with functionality for approval and editing of documents.
Chose Wrike
Great for large project and/or complex projects. However there can be a learning curve. I would possibly choose a different platform if I am working with non-techy team members.
Chose Wrike
Wrike is better than both as it allows for greater visibility and is more similar to an excel based system, which i think has a much better initial understanding of all users.
Chose Wrike
Very similar. Our global team used Wrike when we merged so we all moved to the same platform
Chose Wrike
Wrike has been a helpful benchmark of industry standard. Many people who have used other similar platforms have been able to easily transition to Wrike.
Chose Wrike
I have used inhouse project management tool in my previous company.
It was very slow compared to Wrike, visualisation is better in Wrike, they did not have customised template increasing repetitive work, the tool used in previous company was very slow as it takes like a lot of …
Chose Wrike
Figma is similar in many regards from the ways I've used it. Wrike is far superior to Workamajig in terms of visual language and ease of use; however, Workamajig seems to be more robust for the expansive needs of an agency.
Chose Wrike
It's a bit more user friendly than salesforce
Chose Wrike
They all have pros and cons, but Workfront is the most robust, while Asana is the middle ground for affordability that meets all our teams’ needs.
Chose Wrike
Wrike is very similar, but the others integrate with our overall Microsoft organization better
Chose Wrike
Wrike has a much deeper feature set than Trello, though does cost significantly more. Azure Devops is better suited to developer workflows out of the box but overall, I would be inclined to use Wrike due to the simpler UX/UI.
Chose Wrike
Wrike always works - it's always up-to-date, never down, and our one source of truth.
I wish the mobile version of Wrike was more usable, but that's the only thing where Wrike may not be the front runner.
Chose Wrike
Much prefer Wrike - easier to use and much better for the teams that use them as well as managers and team leads
Chose Wrike
In my opinion, Wrike is very similar to Asana (Asana has Wrike beat when it comes to completing tasks. Who doesn't enjoy seeing a rainbow unicorn fly across the screen when marking a task complete). Jira is also very similar but a bit more robust as it integrates with Aha for …
Chose Wrike
There are similarities in offerings, but Wrike is more friendly in the visual presentation of the projects.
Zoho Social
Chose Zoho Social
Honestly the primary benefit to Zoho Social is that It is a far cheaper alternative to Hootsuite, though it seems to do many of the same things!
Chose Zoho Social
Zoho Social is more reliable than Buffer. Buffer sometimes has technical issues where posts don't go out after being scheduled.

Hootsuite has gotten way too expensive.
Chose Zoho Social
Cheaper and simpler to use and understand
Chose Zoho Social
Zoho Social is a much easier and integrated tool that accomplishes my tasks at a way faster rate. If you are busy like me but still enjoy running your own marketing this is the platform you are looking for. It Is a real treasure for small businesses and owner operated marketing.
Chose Zoho Social
Zoho Social is cheaper and gives more flexibility than Hootsuite in my opinion. Hootsuite is bigger and sleeker in design, but I appreciate the functionality that Zoho Social offers.
Chose Zoho Social
Zoho Social is reliable, affordable, and has everything I need for managing multiple channels and consistent posting.
Chose Zoho Social
This is the first product I have tried based on reviews of a range of similar products.
Chose Zoho Social
Zoho Social is far easier to use and much better priced.
Chose Zoho Social
Zoho Social's payment structure is much more affordable than Hootsuite. As a nonprofit, we were paying $37.50 a month, and then Hootsuite increased the monthly payment amount, doubling it to $75 a month. As a small, self-funded nonprofit, we could not continue using Hootsuite …
Chose Zoho Social
Kontentino is nothing compared to Zoho Social. It's good for their approval flow of your posts but that's like it. They only show the posts and analytics of the posts you published through their platform and not many to no competitors analytics. Hootsuite is good but …
Chose Zoho Social
Zoho Social can do nearly everything Hootsuite can for a fraction of the cost. For small businesses like ours, it is a no-brainer to go with Zoho Social which clearly understands the needs of mom and pop businesses like ours!
Chose Zoho Social
Loomly is so far the best out of all the platform options. However, Zoho is a strong contender. Loomly has more features. Pricing also comes into play.
Chose Zoho Social
I have had to reconnect many of them or just have them bog down and freeze. The only one that doesn't give me problems in Meta, but it only posts to the two platforms. I love that Zoho Social lets me post to so many platforms at one time.
Chose Zoho Social
Microsoft Cloud for Nonprofit (discontinued)
Chose Zoho Social
I would say it is right on par with hubspot regariding social media and, in my opinion, analytics. However, the only aspect and caveat that gets me is the analytics compared to hootsuite. If Zoho Social can get the analytics to be as close as possible to hootsuite I would use …
Features
WrikeZoho Social
Project Management
Comparison of Project Management features of Product A and Product B
Wrike
8.0
Ratings
4% above category average
Zoho Social
-
Ratings
Task Management8.90 Ratings00 Ratings
Resource Management8.30 Ratings00 Ratings
Gantt Charts8.80 Ratings00 Ratings
Scheduling8.10 Ratings00 Ratings
Workflow Automation8.40 Ratings00 Ratings
Team Collaboration8.70 Ratings00 Ratings
Support for Agile Methodology7.40 Ratings00 Ratings
Support for Waterfall Methodology8.40 Ratings00 Ratings
Document Management7.30 Ratings00 Ratings
Email integration7.30 Ratings00 Ratings
Mobile Access8.00 Ratings00 Ratings
Timesheet Tracking7.50 Ratings00 Ratings
Change request and Case Management7.70 Ratings00 Ratings
Budget and Expense Management7.40 Ratings00 Ratings
Professional Services Automation
Comparison of Professional Services Automation features of Product A and Product B
Wrike
7.8
Ratings
3% above category average
Zoho Social
-
Ratings
Quotes/estimates8.20 Ratings00 Ratings
Invoicing7.30 Ratings00 Ratings
Project & financial reporting7.50 Ratings00 Ratings
Integration with accounting software8.30 Ratings00 Ratings
Listening/monitoring
Comparison of Listening/monitoring features of Product A and Product B
Wrike
-
Ratings
Zoho Social
8.2
Ratings
6% above category average
Sentiment analysis00 Ratings8.00 Ratings
Broad channel coverage00 Ratings8.40 Ratings
Publishing
Comparison of Publishing features of Product A and Product B
Wrike
-
Ratings
Zoho Social
8.8
Ratings
9% above category average
Content planning and scheduling00 Ratings9.20 Ratings
Audience targeting00 Ratings8.40 Ratings
Content optimization00 Ratings8.90 Ratings
Engagement
Comparison of Engagement features of Product A and Product B
Wrike
-
Ratings
Zoho Social
8.6
Ratings
8% above category average
Automated routing and prioritization00 Ratings8.30 Ratings
Customer interaction histories00 Ratings8.80 Ratings
Marketing
Comparison of Marketing features of Product A and Product B
Wrike
-
Ratings
Zoho Social
8.8
Ratings
13% above category average
Lead generation00 Ratings8.50 Ratings
Content marketing00 Ratings9.10 Ratings
Channel coverage/integration
Comparison of Channel coverage/integration features of Product A and Product B
Wrike
-
Ratings
Zoho Social
9.3
Ratings
10% above category average
Twitter00 Ratings9.30 Ratings
Facebook00 Ratings9.20 Ratings
LinkedIn00 Ratings9.20 Ratings
Google+00 Ratings9.30 Ratings
Instagram00 Ratings9.30 Ratings
Reporting/analytics
Comparison of Reporting/analytics features of Product A and Product B
Wrike
-
Ratings
Zoho Social
8.4
Ratings
6% above category average
Campaign success analytics00 Ratings8.60 Ratings
Competitor analysis00 Ratings8.20 Ratings
Account management
Comparison of Account management features of Product A and Product B
Wrike
-
Ratings
Zoho Social
9.1
Ratings
13% above category average
Role-based user permissions & privileges00 Ratings9.10 Ratings
Mobile access00 Ratings9.20 Ratings
Best Alternatives
WrikeZoho Social
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Stackby
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Score 9.0 out of 10
CoSchedule Marketing Suite
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Score 10.0 out of 10
Medium-sized Companies
InEight
InEight
Score 8.3 out of 10
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
Enterprises
InEight
InEight
Score 8.3 out of 10
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Score 9.4 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
WrikeZoho Social
Likelihood to Recommend
8.7
(0 ratings)
9.2
(0 ratings)
Likelihood to Renew
8.2
(0 ratings)
10.0
(0 ratings)
Usability
8.4
(0 ratings)
9.2
(0 ratings)
Availability
7.9
(0 ratings)
8.2
(0 ratings)
Performance
7.5
(0 ratings)
8.2
(0 ratings)
Support Rating
6.9
(0 ratings)
9.3
(0 ratings)
In-Person Training
8.2
(0 ratings)
-
(0 ratings)
Online Training
7.6
(0 ratings)
8.2
(0 ratings)
Implementation Rating
7.7
(0 ratings)
8.4
(0 ratings)
Configurability
9.0
(0 ratings)
7.3
(0 ratings)
Ease of integration
6.9
(0 ratings)
3.6
(0 ratings)
Product Scalability
7.8
(0 ratings)
8.2
(0 ratings)
Vendor post-sale
5.9
(0 ratings)
8.2
(0 ratings)
Vendor pre-sale
9.0
(0 ratings)
8.2
(0 ratings)
User Testimonials
WrikeZoho Social
Likelihood to Recommend
Negotiations often involve long timelines and multiple rounds of discussion. Wrike allows us to assign clear ownership, track due dates, and monitor progress so that nothing stalls or gets lost. Redlines, proposals, and finalized agreements can be stored and shared within Wrike, reducing reliance on scattered email chains and ensuring everyone is working from the most current version.
Read full review
n a crowded landscape of scheduling software options, this particular solution stands out as a beacon of simplicity and user-friendliness. What truly sets it apart is its ability to strike a delicate balance between ease of use and content flexibility. Unlike some other platforms that may impose restrictions on content size and compromise quality during scheduling, this software manages to preserve the integrity of the content while offering an intuitive interface.
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Pros
  • different views to accommodate different users workflow
  • predecessors and successors to tie tasks together and adjust dates as a group
  • Being able to see other people's workloads so when I am planning my projects for the upcoming quarter, I can set a project delivery date that is better suited to workload and is more realistic
Read full review
  • Zoho Social helps us develop posts, and it facilitates the automated publishing, which is vital in sharing the content we want.
  • Besides, Zoho Social is fruitful in customer engagement plan, where the software manages different accounts, and there is free communications throughout.
  • Finally, there is social media evaluation, monitoring, and analytics, and all of them brings to us an inference that is accurate and digital.
Read full review
Cons
  • Templating.
  • For example, let's say we are onboarding a new client. There are certain tasks that need to be done. It would be great to be able to create a new project and have certain tasks preloaded.
  • Importing.
  • Importing may seem easy, but there is so much nuance to it. The fact that you need to make sure the parent task comes before child tasks is very difficult to do without the help of AI. Also, I am not sure it is possible if you have a thousand tasks to import, to make sure that you have a folder structure and parent/child tasks.
  • I also find that the documentation is lacking and the 2 import methods lacking as well.
  • Customize my inbox. When I log into Wrike, my Inbox is the first thing I see, but this doesn't show the full picture of what I want it.
Read full review
  • The Calendar view displaying published posts would be a great feature. You can view published posts displayed in a list, but when scheduling and arranging posts based on a calendar, seeing upcoming posts as well as past posts can be very helpful.
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Likelihood to Renew
I wish that Wrike had more drag and drop functionality that would be connected to assignee and also I wish that the finish date of a task would update to the date where you checked completed. It does not do that. Also finishing a task doesn't move the start date of the next task it "protects your time in that way", but our management team wants us to quickly see what we have down the pipeline rather than having to scroll down the list of upcoming tasks.
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I am enjoying using Zoho Social and I look forward to really unwrapping what it has to offer. I need to be able to essentially offload all my social media posting and work so that I can do the actual work of sewing clothes, which is what my business actually does. This way, I can spend a few weeks making different types of content while also sewing clothes and post the content in a way that builds a story for my business and is entertaining.
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Usability
I love the way task management is designed within Wrike. The full overview, followed by sequential updates, really works for us - this way, we don't need to go into individual people's work subtasks to find what's happening with a project. That's very useful from a project management perspective. The to-do feature also lets everyone access info in one place.
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I think it provides good value for money, a streamlined, intuitive, user friendly platform, with lots of features I'm still discovering. The social media publishing is easy and effective to use. We would love to see the monitoring feature included in the basic package but for the price you can't ask much more, really
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Reliability and Availability
Over two years of (almost) daily usage without outages. Don't remember any errors. I give it 9 only because some Wrike plugins (for online document edit) are based on NPAPI architecture. These types of plugins are being phased out in new browsers, and NPAPI plugins are disabled by default in recent versions of Chrome so you have to do some browser adjustments when you switch browsers or move to another computer.
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No answers on this topic
Performance
Wrike tasks loads fine, but I hate clicking files and wait for a bit of time since it is powerpoint or word, Wrike assumes I want to open those on Wrike. My suggestion is to link it to office 365 so we do not need Wrike based decoder for PPTX and DOCX
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No answers on this topic
Support Rating
We've had so many questions during the establishment of Wrike for our team, and the Wrike support team has exceeded our expectations. Our team is naturally curious, and the Wrike support team has always been willing to hold conversations about how we can make an idea work, to show us hidden features that delight us, and to help us plan ways to build out projects efficiently. They meet our questions with multiple solutions and best practices
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The guys at Zoho are amazing. They are always in touch and are willing to help. They regularly send support emails to find out how they can help. They send tips and information on updates. When you need help, they don't hesitate to call. Support is really great from Zoho.
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In-Person Training
We had staff in person provide some training
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No answers on this topic
Online Training
I love the Wrike training options. Wrike Discover has tons of courses, learning plans, certifications, etc. This is an area where Wrike definitely shines! I wish these resources were more in your face for new people, because it seems like a lot of coworkers didn't know all of this training was available to them.
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No answers on this topic
Implementation Rating
There are a lot of bells and whistles in Wrike, and not all of it is easy or intuitive to understand once it's plopped in your lap. It's easier when there are a few choice people who understand Wrike as a platform and articulate it in such a way where it makes it easy to pass it along to others in the group
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No answers on this topic
Alternatives Considered
Jira did not at all help us get our work done as content creators. I think that was because Jira wasn't quite right for our uses. Wrike fits our needs so much better. I can't tell you enough the relief I felt when we adopted Wrike and I never had to use Jira again.
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Zoho Social is more practical. It has the features we need. We just want to share content on our social media accounts and view the post-share stats. The integration process is easy, the sharing process is easy, and these are the key features we need at the moment. Also, we can manage our team and responsibilities by Zoho Social's permission system quite efficiently.
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Scalability
Wrike has significantly enhanced our workflow and productivity, ensuring accuracy and efficiency meet high standards. Our work now reflects professionalism and top quality. Other departments have taken notice of how organized we are thanks to Wrike, and we take great pride in our work—all made possible by this platform
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No answers on this topic
Return on Investment
  • Wrike has improved our resource management significantly.
  • Wrike has improved the request intake process for us.
  • One negative impact of using Wrike is that we had to include Workato for some customised automations, which were not supported by Unito, but this can be on a need-to basis.
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  • Zoho Social allows me to "see" my messaging planning weeks into the future. I can create themes for a week or month and easily see how it performs.
  • Having all my social accounts in one place saves me time.
  • It is too early for any ROI from Zoho but the amount of content I am putting out has increased by at least 400%.
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ScreenShots

Wrike Screenshots

Screenshot of DashboardsScreenshot of DashboardsScreenshot of DashboardsScreenshot of DashboardsScreenshot of Space workflowsScreenshot of Space workflows

Zoho Social Screenshots

Screenshot of the Zoho Social interface, which appears when logging into an account. It provides navigation to switch between brands, monitor follower growth, and analyze post performance across connected channels—offering a unified view of an organization's social media health, posts, and interactions.Screenshot of the interface to publish content across all connected channels at once, or by selecting specific ones individually. It also offers the option to schedule posts for later or use SmartQ to automatically pick the best time for optimal engagement.Screenshot of the interface to manage all social media conversations, including direct messages, comments, and mentions, across all channels in a single unified inbox.Screenshot of the Monitor feature, used to track keywords, relevant accounts, and content, with notifications.Screenshot of an example of Zoho Social's data-driven insights, used to crunch numbers and generate reports.Screenshot of the Social Media Calendar, used to plan and deliver experiences.