Easy Salesforce Email Tracking
Use Cases and Deployment Scope
The goal of using Cirrus Insight in our organization was strictly to track emails sent thought Google Mail and to log them via Salesforce. The solution was one of the ways we increased our Salesforce compliance in order to make sure that everything emailed to clients was captured appropriately and logged.
Pros
- Logs emails to Salesforce
- Integrates with Google Gmail
- Easy to track
Cons
- Disappearing from Mailbox
- Not logging consistently
- Had some down time
Return on Investment
- Positive impact was the greater insight into communications with clients
- Having emails tracked to leads and prospects helped with the continuity of the sales process
- Being able to have all customer emails tracked led to an increase in ROI
Alternatives Considered
HubSpot CRM and Salesforce Inbox








