#1 most frequent
United States of America
80.8%97 installations of 120
What is Yesware?
Yesware, from Vendasta since the October 2022 acquisition, is a service for salespeople that helps them close deals faster. An email service tracks email, templates responses and syncs to CRM.
Categories & Use Cases
Media
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Screenshot of Campaigns
Who Buys & Uses Yesware
#2 most frequent
Canada
2.5%3 installations of 120
#3 most frequent
France
2.5%3 installations of 120
Say yes to Yesware!
Use Cases and Deployment Scope
Yesware is an organization tool for the sales dept at my company. Through it, we are able to send mass emails out to customers, track their clicks and responses, and see their open rates to get a better insight into what is important to them. We are able to address what verticals and/or topics stand out the most to their organizations in particular, and send info that suits their needs.
Pros
- Tracks email open rates
- Tracks click rates
- Mass email campaigns
- Organizational tool
Cons
- Being able to send mass flows, need better interface
- Inserting images in emails, sometimes doesn't show up
Most Important Features
- Email tracking
- Link tracking
- Organizational tool
Return on Investment
- Getting in touch with more potential customers
- ROI
- Spreading awareness that our company exists
- More clients
Alternatives Considered
Groove
Other Software Used
Salesforce CMS, Groove, ZoomInfo SalesOS
Easy to use email template tool
Use Cases and Deployment Scope
Yesware is used to create and send out email templates within the Customer Success team. These templates are great because they provide the basic details of the message but also still allow each CSM to personalize the message before sending it
Pros
- Simple to use
- Templates
- Email tracking
Cons
- Campaign sending
Most Important Features
- Templates
- Open tracking
Return on Investment
- More efficient, less time spent sending emails
- Accurate tracking of customers seeing/reading important communications
Alternatives Considered
Outreach
Other Software Used
Google Drive, Tango.us, People.ai
Great value email engagement tool for smaller sales teams
Pros
- Email Deliverability
- Mail Merge Personalization
- Email Analytics
Cons
- The ability to unwrap iframe embeds on email (e.g. if I send a Vimeo link over email, have that video thumbnail show and link out to a video)
- Removing recipients from a campaign. If my ruleset is to remove a contact from a sequence after he/she replies, sometimes a person will reply from another email and Yesware doesn't recognize it. (e.g. if I add jeff@amazon.com to my campaign and jeff.bezos@amazon.com replies to my thread, Yesware will still send an email to jeff@amazon.com unless he is manually removed)
Most Important Features
- Mail Merge Personalization
- Email Deliverability
- Email Open Tracking
Return on Investment
- Yesware gave me a huge return on time for outbound sends
- The financial return on any mail merge software is huge for outbound sales teams
Alternatives Considered
Mixmax and Apollo
Other Software Used
Apollo, Salesforce CMS, Mixmax
Email tracking and templates at its best!
Pros
- Email tracking
- Email templates
- Mail merges
Cons
- Not a fan of the transition to campaigns from mail merges. The idea is a good one but in practice it is much more clunky and often causes mistakes.
- I would love for templates to be smarter. Give the option for if-then templates.
- colleague tracking is annoying because it cannot specify which recipient opened the email if you sent to multiple colleagues.
Most Important Features
- Tracking
- Templates
- Campaigns
Return on Investment
- I don't have specific numbers, but I can tell you that it has increased our productivity overall as a team.
Alternatives Considered
Moosend
Other Software Used
Moosend
Yes to Yesware
Pros
- Email open tracking.
- Links in emails clicked.
- Emails forwarded.
Cons
- Integrations.
Most Important Features
- Email open %.
- Links clicked.
Return on Investment
- It showed us if our message was resonating.
- Efficacy of email cold calling.
- Who was actually reading emails and how often.
Alternatives Considered
Groove
Other Software Used
ZoomInfo, Groove
