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Sprinklr Insights

Score9.8 out of 10

77 Reviews and Ratings

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What is Sprinklr Insights?

Sprinklr Insights enables organizations to make decisions based on proactive, AI-powered research covering Sprinklr's set of customer experience data across 30+ social channels, millions of blogs, forums & media publications on a single Unified-CXM platform purpose-built for the enterprise.

Categories & Use Cases

Reviews

What users are saying about Sprinklr Insights.
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Sprinklr Modern Research is a excellent tool to beginners

Incentivized
Pravin Angane
Senior Analyst at Dell (10,001+ employees employees)

Use Cases and Deployment Scope

Sprinklr Modern Research is a fantastic research tool to perform market research! I like the listening engine that lets me listen to specific conversations across the web. I also love how we can clean noises from our topic, as the tool really helps us in that sense. When creating a topic and a theme in listening, we can either use the simple mode or the advanced one! Personally, I use the advanced one since we have more functions to use.

Pros

  • Dashboard feature
  • Easy to use
  • Case level details
  • Great tool for social media management

Cons

  • Website speed
  • Navigation on dashboard
  • Scheduling of reports
  • It is very expensive

Return on Investment

  • It reduces FTE.
  • I like the sentiment and audience sections.
  • Sprinklr Modern Research is good for large companies.

Alternatives Considered

UiPath Enterprise RPA Platform

Other Software Used

UiPath Document Understanding, Adobe Analytics, Attribution in Google Analytics (Adometry)

The know hows of Sprinklr modern research

Incentivized
Chinmay RautmareView profile
Social Media Marketing Intern in Social Media at Signify (10,001+ employees employees)

Use Cases and Deployment Scope

We use modern research to identify brand perception in local markets

Pros

  • Providing audience sentiment
  • Providing engagement timings for setting up content calendars
  • Useful to determine hashtag strategies

Cons

  • Improvement in the newsletter feature
  • More details on auto imported features
  • Time required to load listening dashboards

Return on Investment

  • improved analytical insights
  • Improved listening abilities
  • learnt brand perception in the market

Alternatives Considered

Brandwatch

Other Software Used

Brandwatch, HubSpot Academy, LinkedIn Elevate

A great tool for social listening!

Incentivized
Jean-Stéphane BouView profile
Global Head of Social Media in Marketing at Dassault Systèmes (10,001+ employees employees)

Use Cases and Deployment Scope

We're using modern research to better understand conversations about our brand and identify UGC using our software. The social listening tool is also deeply interconnected with modern engagement which facilitates the moderation activities we have in place.

Pros

  • Data visualization
  • Easy and intuitive set up to build boolean queries
  • AI involved to facilitate conversation analysis

Cons

  • Mentions could be better visualized in dedicated widgets that are more adapted to reading a large amounts of mentions
  • Integration of premium news sources
  • Better display of authors of mentions with more information

Return on Investment

  • reputational risk mitigation
  • improved content production

Alternatives Considered

Sprinklr Social Engagement & Sales

Speaking with Experience!

Incentivized
Priya AmarnathView profile
Manager - Social Media and Community in Social Media at Dell Technologies (10,001+ employees employees)

Use Cases and Deployment Scope

Working in one of the most competitive brands in IT definitely requires a very reliable channel for us to conduct our operations. Being a manager in the social media engagement team, having access to real-time data and historical data is everything. With a user-friendly UI like Sprinklr, it makes managing and monitoring much easier. The real-time insights that we gain out of the reports are what help us drive our core metrics and KPIs on a daily basis with our frontline agents. It also helps us keep a check on the frontline productivity from time to time as we have access to real-time data from Sprinklr reporting dashboards.

Pros

  • Real-time competitive.
  • Insights to inform.
  • Organic social strategy.
  • AI for Smart Content.
  • Intelligence.
  • Report on business.
  • Insights like sentiment.
  • Alongside media metrics.
  • Real-time monitoring.
  • For brand risk/crisis.
  • Managements.

Cons

  • Lesser downtime.
  • More themes on the UI.

Return on Investment

  • It has definitely improved our analytical insights by making the platform flexible enough to be able to deep dive and pull up a report on any metric and drive it.
  • Real-time data is the boss of all. It helps us fix things with engagement team before the damage is done.
  • User friendly UI has made it easy to operate and increase productivity.

Other Software Used

Oracle Business Intelligence Discoverer (discontinued), Salesforce CMS

My amazing experience with Sprinklr

Incentivized
Rahul RajuView profile
Subject Matter Expert in Customer Service at Blitzpath Innovations (201-500 employees employees)

Use Cases and Deployment Scope

We use Sprinklr for connecting with our customers. It's a great tool and helps us in providing a great customer support experience, and the user interface and availability make our work easier to manage and document.

Pros

  • Reduce risk and protect your brand.
  • Build your business with real-time customer insights.
  • Sprinklr gives you a better understanding of feedback on your products and services.

Cons

  • Additional canned messages will be amazing.
  • The support for multiple service tags can improve.
  • If given an option to customise the colour scheme as per the user would add a lot personalization options.

Return on Investment

  • Sprinklr is a great tool and provides a lot of insights for tracking the business and achieving the goals.
  • Sprinklr provides a lot of information in terms of employee information and performance data.
  • Sprinklr helps keep track of the employee login times.

Alternatives Considered

VMware Horizon and Dell EMC AppSync

Other Software Used

Microsoft 365, Horizn, Dell EMC AppSync

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